At a Glance
- Tasks: Own the sales cycle from discovery to closing deals in a fast-paced environment.
- Company: Join Effra, a dynamic startup revolutionising private healthcare billing.
- Benefits: Competitive salary, hands-on experience, and a chance to shape the sales process.
- Other info: Low ego culture with high impact; perfect for those who thrive in evolving roles.
- Why this job: Make a real impact in healthcare while driving revenue growth for an innovative product.
- Qualifications: Strong sales skills, commercial acumen, and a collaborative mindset.
The predicted salary is between 63000 - 77000 £ per year.
Shoreditch, London (in office) | Full-time
Effra is hiring its first dedicated salesperson.
We're ex-Go Cardless product builders who left to fix how private healthcare gets paid.
Our software automates billing for physio clinics, multi-practitioner practices and hospitals: invoice submission, remittance processing, and patient payment collection.
Clinics using Effra see payment times drop from around 53 days to 13, and revenue rise about 3.4% just from cutting billing errors.
We've built a product clinics love, with over 70 customers behind it. Founder-led selling got us here.
Now we want someone to take the wheel and double our revenue.
THE ROLE
You'll own the full sales cycle: discovery, demo, follow-up, close.
Most of our deals are SMB with short cycles, one or two touch points, and a first conversation to signed contract inside a month.
The real skill is keeping a lot of them moving at once and stacking them up to hit the number.
We're also starting to chase bigger deals.
Our founder stays in the room for those, adding credibility and going deep, while you drive the process, map stakeholders, and apply the frameworks that get them over the line.
This is not a senior enterprise AE role with a ten-person buying committee and a mature playbook to run. You'll be defining a good part of the playbook as you go.
WHAT YOU'LL DO
- Own the sales cycle end to end, from first conversation to signed deal
- Own your pipeline and be accountable for your revenue target
- Run discovery, demos, follow-up and closing yourself
- Bring structure to how deals get qualified, progressed and closed
- Help build a repeatable, predictable sales motion as we scale
WHAT WE'RE LOOKING FOR
- Strong at running sales cycles, not just prospecting them
- Commercially sharp: you get to the heart of a prospect's problem fast and map it to what we do
- Comfortable managing high-volume, fast-moving SMB deals and keeping the number building
- Curious and collaborative in customer conversations: you ask and listen, you don't just pitch
- Strong follow-through: you keep deals moving and hold yourself accountable
- Energised by early-stage, where the role, process and product keep evolving. A \"first-boots\" mentality, not just tolerance for ambiguity
Healthcare or physio sector experience is a bonus, not a requirement. We care far more about how you sell than who you already know.
HOW WE WORK
Low ego, high impact.
Our co-founders don't have titles.
Everyone gets hands-on, and we're allergic to work about the work: if a task doesn't clearly drive impact, we don't do it.
If you want to build something real and see the direct results of your own selling, this is a good place to do it.
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Founding Account Executive employer: Effra
Effra is an exceptional employer that offers a dynamic and innovative work environment in the heart of Shoreditch, London. As an Operations Associate, you'll enjoy high ownership and the opportunity to make a real impact in a rapidly growing fintech company, while collaborating closely with founders and shaping customer experience. With a strong focus on employee growth, flexible working arrangements, and a culture that values creativity and problem-solving, Effra is committed to supporting your professional journey in a meaningful way.
StudySmarter Expert Advice🤫
We think this is how you could land Founding Account Executive
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Founding Account Executive at Effra, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Effra. Tailor your message to explain why you’re drawn to them and how you can contribute as a Founding Account Executive. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Founding Account Executive
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Effra:When writing your cover letter, make sure to tailor your message specifically for Effra. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Effra
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Effra that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Effra that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Effra’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
