At a Glance
- Tasks: Drive innovative digital marketing campaigns and engage with global audiences.
- Company: Join EF Corporate Learning, the world's largest corporate language training provider.
- Benefits: Enjoy a competitive salary, private medical insurance, and career development opportunities.
- Other info: Hybrid work model with a vibrant team culture and excellent growth potential.
- Why this job: Make a real impact in a fast-paced environment while empowering others through language education.
- Qualifications: 2+ years in digital marketing, strong analytical skills, and a passion for learning.
The predicted salary is between 35000 - 42000 £ per year.
Job Description
Job Description
- Job position: Digital Marketing Executive
- Office location: Chelsea, London - Hybrid (4 days a week in the office, 1 day from home)
EF Corporate Learning is the world’s first and largest corporate language training provider, delivering language training for organizations since 1965.
Today, our language learning approach has evolved for the digital age, bringing experiential, immersive learning online on a global scale.
We help people find their voice - at work and in life. Our purpose is to empower our clients and learners to reach their goals through the best language education in the world.
Ourglobal marketing teamin Londonislookingfor an ambitious, innovative, and results-drivendigitalmarketer.
This role will work closely with team members across Marketing, Sales, Design, Content and Operations.
Key Responsibilities
- Supportthe team in the delivery and execution of multi-channel campaigns and always-on activities across the EF Corporate Learning marketingecosystem.
- Managetheexecution of global email marketing campaigns, includingcopy writing, audience segmentationand dataapplication, and sharing best practice across local marketing managers.
- Monitor andanalyseemail programssuch as open rates, click to open rates and track improvements.
- Assist theteamto keep the website content up to date, including the coordination of AI translation and local proofreading.
- Set up and optimise online lead generation and brand awareness campaigns on various digital marketing channels, such as Linked In Ads.
- Support our teamin improvingthe results of our global paid search campaigns.
- Manage and execute on the organic social calendar, working closely with the content team on content pipeline to feed social.
- Use data and workclosely withthe rest of the marketing team tocontinuouslymonitorand optimizetheperformanceofyourcampaigns.
- Create innovative marketing messages, based onthebehaviours of our target customers, the buyer’sjourney, and sales insights.
- Assist with the planning and execution of webinars and other online events.
- Collaborate with Creative team on design, copy and messaging; become a brand champion across all communications.
- Write marketing copy yourself, such as for organic social, paid social, and emails.
- The Skills & Experience We Look For
- The ideal candidate has at least2+ years of hands-on experience in digital marketing, ideally B2B.
- You have direct experiencecreating, implementing, andoptimizingemail marketingcampaigns. Experience of Salesforce Marketing Cloud a plus.
- Proven track-record of successfully setting up and managing performance marketing campaigns on Google, Linked In, or othermajor platforms.
- Experience with web content management systems (CMS), in particular experience with Storyblok would be advantageous.
- Experience in using AI to automate processes and improve effectiveness.
- Strong analytical skills and the ability to track and interpret trends and patterns to inform andoptimizemarketing plans.
- Can work to tight deadlines while still maintaining excellent attention to detail and accuracy.
- Effective at building relationships, collaborating, and influencing others and dealing with internal and external senior stakeholders.
Comfortable working in a team involved in complex projects across different functions.
- Solid communication and interpersonal skills. Excellent command of English, additional languages are advantageous too.
- To Thrive At EF, You Will
- Have strong personal drive and energy
- Possess an entrepreneurial spirit with a nothing is impossible mindset
- Excited by having ownership and autonomy
- Enjoy working in a fast-paced results-driven environment Be passionate about learning and languages
Why work for us?
- Opportunities to produce meaningful work that makes a difference to people’s lives.
- Developing our talent is core to our values. We provide regular training, access to self-development platforms, real ownership, and career progression opportunities
- An attractive salary (based on track record) and benefits packages
- Comprehensive Onboarding and development programs
- UK Staff Benefits
- Private Medical Insurance
- Private pension scheme managed by Aviva
- Office gym & yoga studio
- Cycle-to-work scheme
- Loan for annual travel passes
- Employee Assistance Programme
- About The Team
EF Corporate Learning is the world’s first and largest corporate language training provider.
Delivering language training for organizations since 1965 and with 20+ million learners trained online since 1996, our legacy and global scale are unmatched.
Many of the 3,000+ multinational organizations we serve have partnered with us for over 15 years.
Our award-winning method is designed using the largest dataset of language learners in the world, drawing from 2.2+ million English assessments, 5+ million live private classes yearly, and countless more learners enjoying structured self-study every day.
The result is a learning experience with 3x better engagement and learning progress, helping your teams find their voice, faster.
EF Corporate Learning is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, disability, parental status, identity, experience and everything else that makes you unique.
- Learn more about EF Corporate Learning: corporatelearning. ef. com
- #J-18808-Ljbffr
Digital Marketing Executive employer: EF Corporate Learning
EF Corporate Learning is an exceptional employer, offering a vibrant and multicultural work environment where collaboration and innovation thrive. With comprehensive onboarding and ongoing professional development opportunities, employees are empowered to grow their careers while making a meaningful impact on global language training initiatives. The company's commitment to inclusion and recognition of long service, including paid sabbaticals, further enhances the rewarding experience of being part of a team that values every individual's unique contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for EF Corporate Learning and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like EF Corporate Learning are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with EF Corporate Learning on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at EF Corporate Learning. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit EF Corporate Learning. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of EF Corporate Learning:Show us that you’ve done your homework! In your application, briefly mention what you admire about EF Corporate Learning’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at EF Corporate Learning
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at EF Corporate Learning will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At EF Corporate Learning, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
