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For Companies At a Glance
- Tasks: Fix technical SEO issues and scale location-based pages for a growing directory website.
- Company: Join a dynamic team focused on innovative SEO solutions.
- Benefits: Flexible work environment with opportunities for ongoing roles based on performance.
- Why this job: Make a real impact on SEO strategies across 50+ UK cities.
- Qualifications: Strong technical SEO experience, especially with directory or location-based projects.
- Other info: Collaborate with developers in a fast-paced, growth-oriented setting.
The predicted salary is between 40000 - 50000 ÂŁ per year.
We are hiring a Technical SEO Specialist to work on a live, growing directory website built with Next.js. This is not a basic SEO role. The website already receives traffic and rankings — the focus is on technical SEO, structure, and scaling location-based pages across the UK.
About the Project
We operate a location-based directory platform targeting UK cities (e.g. Sheffield, Barnsley, Rotherham, Chesterfield, etc.). The site is scaling quickly, and we need someone who can fix structural SEO issues and build a system that supports long-term growth across 50+ cities.
Key Challenges
- Tag pages currently ranking instead of main city pages
- Duplicate content and canonical conflicts
- Large number of “crawled but not indexed” pages
- Scaling SEO across many city pages
- Improving internal linking between locations
- Ensuring a clean, long-term SEO structure
Responsibilities
- Perform a real technical SEO audit (not generic reports)
- Fix duplicate URL structures and canonical issues
- Implement proper redirect strategy (tag pages → main city pages)
- Improve crawl efficiency and indexation
- Optimise city pages for rankings (without keyword stuffing)
- Build scalable SEO structure for future city expansion
- Design internal linking strategy between locations
- Work alongside developer (Next.js environment)
Requirements
- Strong experience in technical SEO
- Experience with directory / marketplace / location-based SEO
- Deep understanding of:
- canonical tags
- crawl/index issues
- URL structures
- Google Search Console
Not Suitable If You
- Focus mainly on backlinks or link packages
- Use outdated SEO methods (web 2.0, directory submissions, etc.)
- Provide generic SEO audits without clear actions
What Success Looks Like
- Main city pages ranking (not tag pages)
- Improved indexing across the site
- Stronger rankings across UK city keywords
- Clean, scalable SEO structure
To Apply
Please answer:
- How would you fix tag pages ranking instead of main pages?
- What would your first 5 days look like on this site?
- Have you worked on a directory or location-based SEO project before?
This can become an ongoing role if results are strong.
Technical SEO Specialist (Next.js Directory Website) in Shrewsbury employer: Ee entertainment limited
Contact Detail:
Ee entertainment limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technical SEO Specialist (Next.js Directory Website) in Shrewsbury
✨Tip Number 1
Get your networking game on! Connect with folks in the SEO community, attend meetups, and engage in online forums. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your technical SEO projects. We want to see how you've tackled challenges like duplicate content or crawl issues. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Next.js and technical SEO strategies. We recommend practising answers to common questions, especially around fixing structural issues and optimising city pages. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to reach out directly. Let’s get you on board!
We think you need these skills to ace Technical SEO Specialist (Next.js Directory Website) in Shrewsbury
Some tips for your application 🫡
Show Your Technical Skills: Make sure to highlight your technical SEO experience in your application. We want to see how you've tackled similar challenges before, especially with directory or location-based projects. Don't hold back on the details!
Be Specific in Your Answers: When answering our questions, be as specific as possible. We’re looking for actionable insights, so share your thought process and strategies. This will help us understand how you approach problem-solving.
Tailor Your Application: Don’t just send a generic application. Tailor your CV and cover letter to reflect the key challenges and responsibilities mentioned in the job description. Show us that you get what we’re about and how you can contribute.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Ee entertainment limited
✨Know Your Technical SEO Inside Out
Make sure you brush up on your technical SEO knowledge, especially around canonical tags, crawl/index issues, and URL structures. Be ready to discuss specific strategies you've used in the past to tackle similar challenges, as this role demands a deep understanding of these concepts.
✨Prepare for Real-World Scenarios
Think about how you would approach the key challenges mentioned in the job description. For instance, have a clear plan on how you'd fix the tag pages ranking instead of main city pages. This shows that you can provide actionable solutions rather than just theoretical knowledge.
✨Showcase Your Experience with Location-Based SEO
If you've worked on directory or location-based SEO projects before, be ready to share specific examples. Highlight what you did, the results you achieved, and how those experiences will help you succeed in this new role. This will demonstrate your relevance and expertise.
✨Engage with the Interviewers
Don’t hesitate to ask questions during the interview. Inquire about their current SEO structure, the tools they use, or their long-term goals for the site. This not only shows your interest but also helps you gauge if the company aligns with your career aspirations.