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For Companies At a Glance
- Tasks: Drive sales and build relationships for our unique Liverpool property.
- Company: Join a dynamic lifestyle hotel brand redefining hospitality.
- Benefits: Competitive salary, growth opportunities, and a vibrant work culture.
- Why this job: Be part of an exciting journey in a creative and impactful environment.
- Qualifications: 4+ years in hospitality sales with strong local connections.
- Other info: Embrace change and creativity while crafting memorable guest experiences.
The predicted salary is between 36000 - 60000 £ per year.
Is selling in your DNA? Have you got a knack for unearthing leads and turning them into loyal customers? Do you thrive on building and nurturing relationships? You’d be at the sales-helm of our Liverpool Locke property when it’s most exciting. Reporting to the Senior Director Sales – UK & Ireland, you’ll take ownership of ongoing sales activity, using your local knowledge and networking prowess to develop profitable, sustainable business.
THE STAGE IS SET
The stage is set for something different. We don’t run conventional hotels; we build places with character and intent. What began as a small UK aparthotel portfolio has grown into a European collection recognised for design and atmosphere - and we’re now entering a new chapter. As we redefine the brand and evolve our identity, we’re focused on creating spaces that feel compelling, contemporary, and truly distinctive. Locke leads with bold expression; Cove by Locke refines that same spirit into a quieter, more streamlined approach. Guests come to rest, work, or escape. Comfort is a given - great beds, hot showers, genuine service. But we aim to create moments that feel memorable and a little unexpected, bringing back the sense of mood hospitality often lost. This is our backdrop. We’re on an exciting journey step on stage and play your part.
THE WORK IN YOUR HANDS
- Developing a local sales plan for each of the properties within your portfolio
- Delivering and exceeding individual and team targets
- Actively nurturing existing relationships while seeking and winning new business
- Managing key clients within the corporate, group, consortia and extended stay segments, conducting reviews to identify opportunities and executing development plans to maximise revenue
- Actively assisting with B2B sales, managing key local accounts and liaising with the central sales team to engage with key central accounts
- Identifying new and existing leads and liaising with decision makers
- Ensuring databases are kept up to date
- Staying in-the-know with Locke business developments across all locations
- Reporting to key stakeholders on sales activity
- Hosting fam trips, property showcases, sales presentations and events
- Taking part in training when needed
THE FIRE YOU CARRY
- Innate customer service skills
- No-nonsense commercial awareness
- Brain built for problem solving
- Determination to deliver on individual and team targets
- Tenacious and courageous mindset
- Impeccable planning and organisation
- Next-level communication
- Demonstrable understanding of Locke’s business and brand
- Competence in Word, PowerPoint and Excel for sales presentations and reporting
YOUR PROVEN TRACK
- 4+ years’ experience in hotel, serviced apartment, or relocation housing sales, ideally across multiple markets.
- Experience managing client portfolios with annual revenues of £3m+.
- Local knowledge and contacts in the local region
- Hospitality sales and account management experience in the local region
WHAT WE LOOK FOR
We’re here to rethink what a modern lifestyle hotel can be. That takes pace, creativity, and people who enjoy working with purpose. If you’re comfortable with change, motivated by ideas, and focused on crafting meaningful guest experiences, you’ll do well here. We value individuals who can hold a vision, appreciate atmosphere, and want their work to have impact. Skills can be taught. Mindset can’t. There’s no single template for success here - just the right approach and willingness to grow.
Area Sales Manager - Liverpool employer: edyn Limited
Contact Detail:
edyn Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager - Liverpool
✨Tip Number 1
Get to know the local scene! Dive into Liverpool's business landscape and network like a pro. Attend local events, join industry groups, and connect with potential clients on LinkedIn. The more you know, the better you'll sell!
✨Tip Number 2
Show off your personality! When you're meeting potential clients or stakeholders, let your passion for sales and hospitality shine through. Be genuine, listen actively, and build those relationships – people love doing business with someone they trust.
✨Tip Number 3
Prepare for every meeting like it’s the big one! Research your clients, understand their needs, and come armed with solutions. Tailor your pitch to show how Locke can meet their specific requirements – this will set you apart from the competition.
✨Tip Number 4
Don’t forget to follow up! After meetings or events, drop a quick email to thank them for their time and recap key points. This keeps you top of mind and shows that you’re serious about building that relationship. And remember, apply through our website for the best chance!
We think you need these skills to ace Area Sales Manager - Liverpool
Some tips for your application 🫡
Show Your Sales Savvy: When you're crafting your application, make sure to highlight your sales experience. We want to see how you've turned leads into loyal customers and how you’ve exceeded targets in the past. Use specific examples that showcase your knack for building relationships!
Local Knowledge is Key: Since this role is all about Liverpool, don’t forget to flaunt your local knowledge! Share insights about the area and how you can leverage your connections to drive sales. It’ll show us you’re not just any candidate, but the right fit for our unique properties.
Be Authentic: We love a bit of personality! Don’t be afraid to let your true self shine through in your application. Share your passion for hospitality and what excites you about working with Locke. Authenticity goes a long way in making a memorable impression.
Apply Through Our Website: Ready to take the plunge? Make sure to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at edyn Limited
✨Know Your Product Inside Out
Before the interview, make sure you understand Locke's unique selling points and what sets it apart from conventional hotels. Familiarise yourself with their brand values and recent developments, so you can confidently discuss how your experience aligns with their vision.
✨Showcase Your Local Knowledge
As an Area Sales Manager, local knowledge is key. Be prepared to share insights about the Liverpool market, potential leads, and how you plan to leverage your existing contacts. This will demonstrate your commitment and understanding of the area.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to nurture relationships. Think of specific examples from your past experiences where you've successfully turned leads into loyal customers or exceeded sales targets, and be ready to discuss them.
✨Emphasise Your Team Spirit
While individual performance is important, highlight your ability to work collaboratively with teams. Discuss how you’ve contributed to team goals in the past and how you plan to engage with the central sales team to maximise revenue for Locke.
