At a Glance
- Tasks: Drive sales by analysing customer data and conducting outbound calls.
- Company: Join a leading home improvements company with a strong market presence.
- Benefits: Enjoy a competitive salary, bonuses, employee discounts, and a cycle to work scheme.
- Why this job: Be part of a dynamic team, develop your skills, and make a real impact in sales and marketing.
- Qualifications: Strong communication skills, customer-focused, and basic digital marketing knowledge required.
- Other info: Opportunity for growth in a supportive environment with a focus on continuous improvement.
The predicted salary is between 24000 - 42000 £ per year.
We are pleased to be working with a local market leading company in the home improvements space. Due to continued success they are looking to expand their team with a Sales & Marketing Exec.
THE ROLE:
- Proactively drive sales by identifying opportunities within the existing customer base using order history, sales reports, and customer segmentation data.
- Analyse customer buying patterns to spot gaps, lapses in ordering, or changes in purchasing behaviour, and take action to re-engage or upsell.
- Conduct regular outbound sales calls to lapsed or low-spend customers with tailored product suggestions, promotional offers, or account support.
- Build strong, lasting relationships with trade customers (merchants, showrooms, installers) to encourage repeat business and increase order value.
- Collaborate with the sales and marketing team to develop targeted campaigns or promotions based on customer data and seasonal trends.
- Follow up on marketing-generated leads, web enquiries, or campaign responses to convert interest into active sales.
- Support key accounts with product advice, pricing, and technical support, ensuring their needs are met quickly and professionally.
- Log customer feedback and buying signals into the CRM to support continuous improvement and future sales strategies.
- Work with the external sales team to coordinate account management activity and identify shared opportunities for growth.
- Assist in the creation and distribution of promotional materials, brochures, and POS displays.
- Help maintain and update website content, product listings, and digital catalogues.
- Coordinate email campaigns, product launches, and seasonal promotions.
- Support with social media content creation and scheduling (Facebook, Instagram).
- Collect and report on marketing campaign performance and engagement metrics.
- Assist in organising trade shows, open days, and customer training events.
- Manage internal databases to ensure customer contacts are accurate and segmented.
THE CANDIDATE:
- Strong communication skills - written and verbal.
- Customer-focused with a sales-driven attitude.
- Organised and able to manage multiple tasks and priorities.
- Basic knowledge of digital marketing tools and CRM platforms.
- Proficient in Microsoft Office (Word, Excel, Outlook); design skills (e.g. Canvas or Adobe) a plus.
- Knowledge of the kitchen and bathroom sector or construction distribution preferred.
THE BENEFITS:
- Location: North Lincolnshire
- Salary: up to £35,000 plus package, plus performance bonus & annual bonus
- Company pension
- Cycle to work scheme
- Employee discount
- Onsite parking
THE CONSULTANCY:
Edwards & Pearce acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Edwards & Pearce is an Equal Opportunities Employer.
Sales & Marketing Executive employer: Edwards & Pearce Limited
Contact Detail:
Edwards & Pearce Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Marketing Executive
✨Tip Number 1
Familiarise yourself with the home improvements sector, especially kitchen and bathroom trends. This knowledge will help you engage more effectively with potential customers and demonstrate your expertise during interviews.
✨Tip Number 2
Practice your communication skills by role-playing sales scenarios with friends or family. This will help you become more comfortable with outbound calls and improve your ability to tailor product suggestions based on customer needs.
✨Tip Number 3
Get hands-on experience with CRM platforms if you haven't already. Familiarity with these tools will not only boost your confidence but also show potential employers that you're ready to hit the ground running.
✨Tip Number 4
Network with professionals in the home improvement industry through social media platforms like LinkedIn. Building connections can lead to valuable insights and even job referrals, increasing your chances of landing the role.
We think you need these skills to ace Sales & Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and marketing, particularly any roles where you've driven sales or engaged with customers. Use specific examples that demonstrate your ability to analyse customer data and develop targeted campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with the job description, especially your communication skills and customer-focused attitude. Provide examples of how you've successfully managed multiple tasks or projects.
Showcase Digital Skills: Since the role requires knowledge of digital marketing tools and CRM platforms, be sure to mention any relevant experience you have with these technologies. If you have design skills, highlight them as a plus, especially if you can use tools like Canva or Adobe.
Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This shows initiative and can help keep your application top of mind for the hiring team.
How to prepare for a job interview at Edwards & Pearce Limited
✨Know Your Numbers
Familiarise yourself with sales reports and customer segmentation data relevant to the company. Be prepared to discuss how you would analyse customer buying patterns and identify opportunities for upselling or re-engaging lapsed customers.
✨Showcase Your Communication Skills
Since strong communication is key for this role, practice articulating your thoughts clearly and confidently. Prepare examples of how you've successfully built relationships with clients or customers in the past.
✨Demonstrate Your Organisational Skills
Be ready to discuss how you manage multiple tasks and priorities. Share specific strategies or tools you use to stay organised, especially when coordinating campaigns or managing customer databases.
✨Highlight Your Digital Marketing Knowledge
Brush up on basic digital marketing tools and CRM platforms. Be prepared to talk about any experience you have with email campaigns, social media content creation, or website management, as these are crucial for the role.