At a Glance
- Tasks: Create impactful marketing plans and lead major product launches in cardiac surgery.
- Company: Join Edwards Lifesciences, a leader in heart innovation dedicated to improving patient lives.
- Benefits: Competitive salary, performance incentives, and diverse benefits for you and your family.
- Other info: Onsite work 4+ days a week; dynamic environment with growth opportunities.
- Why this job: Make a real difference in healthcare while working with cutting-edge technologies.
- Qualifications: 8 years of experience in marketing or healthcare; strong project management skills required.
The predicted salary is between 126000 - 178000 £ per year.
Innovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. Dedicated to innovation, our Surgical business unit is focused on identifying and solving critical, unmet needs in cardiac surgery. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need. In understanding the challenges of open-heart surgery, we partner with surgical teams to deliver modern technologies intended to enhance patients’ quality of life and expand their potential treatment opportunities. The U.S. marketing team is seeking an experienced product marketer with an interest for field marketing and enhancing the customer experience to drive our mission forward in helping patients live longer and healthier lives.
This person would be developing an annual product marketing plan to execute and market Edwards existing products to constituents including Edwards's sales representatives, clinicians and hospital administrators.
Responsibilities- Develop comprehensive marketing plans including strategies and tactics for major product launches.
- Build relationships with key opinion leaders (KOL) to help inform product launch plans and understand current market environment and competition.
- Develop marketing messages based on regional strategies, knowledge of current literature, current competitive environment, and regulatory/legal requirements for major product launches.
- Develop product materials and programs that support product launch and commercialization strategies for major product launches.
- Lead major projects for the Congress Management process.
- Drive marketing collateral/labeling through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders for major product launches.
- Develop IFU and patient brochures required for regional product approvals for major product launches.
- Lead the execution of a major product launch in collaboration with regional partners as appropriate including Salesforce readiness (e.g., training on product, messaging, and competition).
- Develop the clinical story that supports the regional value proposition for major product launches.
- Manage budgets related to product line, campaigns and projects.
- Analyze clinical and market data to assess regional impact of potential product launches.
- Bachelor's Degree or Equivalent in related field with 8 years of work experience or equivalent work experience based on Edwards criteria Required or Master's Degree or equivalent in related field with 6 years of work experience or equivalent work experience based on Edwards criteria.
- Preferred working in sales, marketing, or healthcare industry or equivalent work experience based on Edwards criteria.
- Must be onsite 4+ days a week.
- Proven successful project management skills.
- Proven expertise in Microsoft Office Suite.
- Excellent documentation and communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives.
- Extensive knowledge of own area within the organization while contributing to the development of new concepts, techniques, and standards.
- Extensive understanding of related aspects of marketing concepts and principles.
- Extensive understanding of broad market research designs, develops market research programs coordinating with the global VOC manager and demonstrates an in-depth understanding of commercial goals behind research.
- Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition and changing market dynamics.
- Ability to assess and understand market share, pricing, ASPs, competitive dynamics.
- Possess strong clinical knowledge, experience and knowledge of the clinical areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks.
- Strict attention to detail.
- Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization.
- Ability to manage competing priorities in a fast-paced environment.
- Ability to represent leadership on sections of projects within a specific area working closely with cross-functional team, marketing peers and leaders and managing needs and messaging to upper management.
- Ability to maintain a strong relationship with the regional sales team, clinical specialists, governmental affairs, clinical economics and training to ensure effective and optimal integration of efforts.
- Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control.
Aligning our overall business objectives with performance, we offer competitive salaries, performance-based incentives, and a wide variety of benefits programs to address the diverse individual needs of our employees and their families. For California (CA), the base pay range for this position is $126,000 to $178,000 (highly experienced). The pay for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience). Applications will be accepted while this position is posted on our Careers website. Edwards is an Equal Opportunity/Affirmative Action employer including protected Veterans and individuals with disabilities.
Vaccination and regulatory informationCOVID Vaccination Requirement: Edwards is committed to protecting our vulnerable patients and the healthcare providers who are treating them. As such, all patient-facing and in-hospital positions require COVID-19 vaccination. If hired into a covered role, as a condition of employment, you will be required to submit proof that you have been vaccinated for COVID-19, unless you request and are granted a medical or religious accommodation for exemption from the vaccination requirement. This vaccination requirement does not apply in locations where it is prohibited by law to impose vaccination.
About Edwards LifesciencesEdwards Lifesciences is the leading global structural heart innovation company, driven by a passion to improve patient lives. Through breakthrough technologies, world-class evidence and partnerships with clinicians and healthcare stakeholders, our employees are inspired by our patient-focused culture to deliver life-changing innovations to those who need them most.
Senior Product Manager, Global Marketing in Redhill employer: Edwards Lifesciences Gruppe
At Edwards Lifesciences, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our commitment to employee growth is evident through comprehensive training programs and opportunities for advancement within the healthcare industry. Located in a vibrant area, our team enjoys competitive salaries, performance-based incentives, and a supportive environment dedicated to improving patient lives.
Contact Details:
Edwards Lifesciences Gruppe Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Manager, Global Marketing in Redhill
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Edwards. Attend events, webinars, or even local meetups to make those valuable connections that could lead to your next opportunity.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Edwards' products and recent launches. Be ready to discuss how your experience aligns with their mission of improving patient lives through innovation.
✨Tip Number 3
Showcase your project management skills! Bring examples of successful campaigns or product launches you've led. This will demonstrate your ability to drive results and manage competing priorities effectively.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Edwards team and contributing to their mission.
We think you need these skills to ace Senior Product Manager, Global Marketing in Redhill
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Product Manager role. Highlight your experience in product marketing and any relevant projects you've led that align with our mission at StudySmarter.
Showcase Your Skills:We want to see your project management skills shine! Include specific examples of how you've successfully managed marketing campaigns or product launches in the past, especially in the healthcare sector.
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language and avoid jargon where possible. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website:Don’t forget to submit your application through our careers page! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Edwards Lifesciences Gruppe
✨Know Your Product Inside Out
As a Senior Product Manager, you’ll need to demonstrate a deep understanding of the products you'll be marketing. Research Edwards' existing products thoroughly, including their features, benefits, and how they compare to competitors. Be ready to discuss how you would develop marketing messages that resonate with clinicians and hospital administrators.
✨Build Relationships Before the Interview
Networking is key in this role. Try to connect with current or former employees on LinkedIn or attend industry events where you can meet professionals from Edwards. This will not only give you insights into the company culture but also help you understand the challenges faced in cardiac surgery, which you can reference during your interview.
✨Prepare for Scenario-Based Questions
Expect to face scenario-based questions that assess your project management skills and ability to handle competing priorities. Think of examples from your past experience where you successfully launched a product or managed a marketing campaign. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.
✨Showcase Your Analytical Skills
Since the role involves analysing clinical and market data, be prepared to discuss how you’ve used data to inform marketing strategies in the past. Bring examples of how you forecasted product lines or assessed market share, and be ready to explain your thought process behind those analyses.