At a Glance
- Tasks: Create engaging content for social media and help shape the educateU brand.
- Company: Join a growing online learning platform with a creative culture.
- Benefits: Competitive salary, generous leave, wellbeing support, and growth opportunities.
- Other info: Dynamic role with exposure to all aspects of the education business.
- Why this job: Lead content creation for an exciting new education brand from the start.
- Qualifications: Experience in content creation and strong video editing skills required.
The predicted salary is between 30000 - 30000 £ per year.
About Us educate U is a growing online learning platform offering flexible, self-paced education that learners can access from anywhere.
Our portfolio includes Ofqual Level 7 Diplomas, CPD and compliance courses.
We are supported by an industry advisory board of experts in education, technology, marketing and operations.
We are at an exciting early stage, building our brand and foundations ahead.
We are looking for a creative, proactive person to lead our content and help shape how educate U is seen.
About the Role
Your main focus will be content creation and building the educate U brand.
As part of a small, growing team, you will also support the wider business wherever needed, and the role will develop as educate U grows.
Key Responsibilities
- Create engaging photo, video and graphic content for Instagram, Tik Tok, Facebook, Linked In and You Tube, including appearing on camera when needed.
- Film and edit short form and long form content such as reels, course promotions, interviews with tutors and advisory board members, and behind the scenes content.
- Produce graphics, posters, thumbnails and digital assets that keep the educate U brand consistent.
- Plan a monthly content calendar and schedule posts across platforms.
- Support updates to the educate U website, course pages and marketing materials.
- Capture content at events, exhibitions and partner visits.
- Stay up to date with social media trends and platform changes to keep content fresh.
- Track engagement and reach and suggest improvements based on what performs well.
- Support paid social campaigns, including ad boosting and audience targeting on Meta and other platforms, as recruitment activity begins.
- Keep creative assets and content libraries well organised.
- Join partnership meetings with universities, awarding bodies and advisory board members, taking notes and following up on actions.
- Work closely with the support office and teams across different departments, including IT, Digital Marketing and Admin.
- Respond to incoming enquiries and speak with prospective learners about suitable courses.
- Keep the lead tracker up to date and pass qualified leads to the right person.
- Provide light administrative support to the Director and Operations Manager.
- Help with ad hoc projects across the business as priorities change.
Qualifications and Skills
- Previous experience in content creation, social media, digital marketing or a similar creative role.
- Strong video editing and design skills using tools such as Adobe Creative Suite, Canva or Cap Cut.
- Confident presenting and speaking on camera.
- Able to shoot high-quality content on a smartphone or camera.
- Good understanding of social media platforms, trends and audience engagement.
- Excellent communication and organisational skills, with confidence speaking to learners and partners.
- Able to manage a varied workload and meet deadlines.
- Basic understanding of branding and content performance metrics.
- Experience in the education sector is a plus but not essential.
- Creative mindset with strong visual storytelling abilities.
- Why Join Us
- Lead content for a new education brand from the very start.
- Broad exposure to every part of an education business.
- A close working relationship with the Director and leadership team.
- A clear opportunity to grow your role as educate U expands.
- Annual leave (7.2 weeks)
- Company Sick Pay.
- Statutory maternity and paternity pay.
- Employee Assistance Programme (HA Wisdom Wellbeing)
- Virtual GP access (Livi)
- 'Speak Up Service' - confidential support service to report any workplace concerns
- Specialist physical and mental wellbeing support services with 24/7 confidential counselling support (Wisdom)
- Financial, legal and medical advice services provided (Wisdom)
- Life & Leadership coaching (Wisdom)
- Financial coaching (MUNNY)
- Discounts and perks, offering savings on shopping, activities and more (Bright Exchange)
- Self development and Self taught trainings
If you are creative, organised and excited about building an education brand from the ground up, we would love to hear from you!
Content and Marketing Coordinator employer: educateU
EducateU is an exceptional employer that fosters a dynamic work culture where innovation and collaboration thrive. As an Operations Manager, you will enjoy the unique opportunity to take ownership of projects from the outset, influence key processes, and contribute to the growth of the company while being part of a supportive team in the vibrant city of London. With a focus on employee development and cross-functional teamwork, EducateU is committed to providing meaningful and rewarding career paths for its staff.
StudySmarter Expert Advice🤫
We think this is how you could land Content and Marketing Coordinator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for educateU and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like educateU are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with educateU on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at educateU. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content and Marketing Coordinator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit educateU. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of educateU:Show us that you’ve done your homework! In your application, briefly mention what you admire about educateU’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at educateU
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at educateU will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At educateU, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.