At a Glance
- Tasks: Lead social media strategy and storytelling for the Edinburgh International Festival.
- Company: Join a vibrant team at the Edinburgh International Festival, celebrating the arts.
- Benefits: Competitive salary, diverse workplace, and opportunities for professional growth.
- Other info: Inclusive culture with a focus on diversity and community engagement.
- Why this job: Make an impact in the arts while engaging audiences worldwide through social media.
- Qualifications: Experience in social media management and a passion for the arts.
The predicted salary is between 34000 - 40000 £ per year.
The Edinburgh International Festival is looking for an experienced, passionate and dedicated Social Media & Content Manager to join the Communications and Digital team. We want you to help us deliver this unparalleled celebration of the performing arts, which brings some of the most exciting and creative artists working today to audiences from around the world.
The International Festival is an equal opportunity employer, we value diversity and applications from candidates of all communities and backgrounds. Inclusive culture is the foundation for a successful workplace, this is a key focus for us across our staff, our artists, and our audiences.
To increase the diversity of our staff, our recruitment includes the Rooney Rule regarding ethnicity and Disability Confident Scheme for interviews. We also welcome applicants who are knowledgeable and passionate about the artforms we present, especially classical music.
The Role:
- You’ll lead the Festival's presence across all of our social media channels, building brand awareness and moving audiences down the funnel towards deeper engagement.
- You’ll tell the stories behind our programme, our community engagement, and our access initiatives.
- You’ll also lead a small team of freelance content creators, scaling up in the lead-up to and during the Festival.
- Work closely with the Website & Email Manager, Head of Communications and Digital, and the wider Communications and Digital team to keep our brand voice consistent everywhere our audiences find us.
Performance Indicators and Deliverables:
- Grow the Festival's presence and engagement across all major social media channels.
- Deliver compelling storytelling that reflects the Festival's mission, vision and year-round activity.
- Convert audience engagement into ticket sales, donations and memberships.
- Lead and develop a team of freelance content creators, scaling up around the Festival period.
- Ensure consistent brand messaging across all content and social platforms.
Benefits: EIF-Employee-Benefits.pdf
Closing date for applications: 9am, 28 September 2026
Interviews will be held the weeks commencing: 5 & 12 October 2026.
Social Media & Content Manager employer: Edinburgh International Festival
The Edinburgh International Festival is an exceptional employer, offering a vibrant and inclusive work culture that celebrates diversity and creativity. As a Senior Editor, you will have the opportunity to shape the narrative of one of the world's leading arts festivals, while benefiting from a supportive environment that prioritises employee growth and development. Located in the heart of Edinburgh, you will be part of a passionate team dedicated to delivering outstanding artistic experiences to audiences globally.
Contact Details:
Edinburgh International Festival Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Manager
✨Show Your Creative Side
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Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Edinburgh International Festival are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Edinburgh International Festival on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Social Media & Content Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Edinburgh International Festival. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
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Demonstrate Your Understanding of Edinburgh International Festival:Show us that you’ve done your homework! In your application, briefly mention what you admire about Edinburgh International Festival’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Edinburgh International Festival
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✨Be Ready for Scenario-Based Questions
At Edinburgh International Festival, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
