CRM Strategy Lead: Personalised Journeys & Braze
CRM Strategy Lead: Personalised Journeys & Braze

CRM Strategy Lead: Personalised Journeys & Braze

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead CRM strategy and enhance customer engagement using Braze.
  • Company: Top energy provider in the UK with a focus on innovation.
  • Benefits: Competitive salary, annual bonuses, electric vehicle leasing, and gym discounts.
  • Why this job: Shape customer experiences and drive impactful CRM strategies.
  • Qualifications: Experience in CRM delivery and strong leadership skills.
  • Other info: Embrace a culture of innovation and diverse perspectives.

The predicted salary is between 36000 - 60000 £ per year.

A leading energy provider in the United Kingdom is looking for a CRM Strategy Owner to define and lead CRM strategy while utilizing Braze for effective customer engagement. This hybrid role offers a competitive salary, potential annual bonuses, and a market-leading benefits package, including electric vehicle leasing and discounted gym memberships.

Candidates should have hands-on experience in CRM delivery and proven leadership skills in shaping CRM planning. The position promotes a culture of testing new ideas and valuing diverse experiences.

CRM Strategy Lead: Personalised Journeys & Braze employer: EDF Energy

As a leading energy provider in the United Kingdom, we pride ourselves on fostering a dynamic work environment that encourages innovation and collaboration. Our commitment to employee growth is reflected in our comprehensive benefits package, which includes competitive salaries, annual bonuses, and unique perks like electric vehicle leasing and discounted gym memberships. Join us to be part of a culture that values diverse experiences and empowers you to shape impactful CRM strategies.
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Contact Detail:

EDF Energy Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRM Strategy Lead: Personalised Journeys & Braze

✨Tip Number 1

Network like a pro! Reach out to folks in the industry, especially those who work with CRM strategies or at companies using Braze. A friendly chat can open doors and give you insights that might just land you that interview.

✨Tip Number 2

Show off your skills! Prepare a portfolio or case studies showcasing your hands-on experience in CRM delivery. Highlight any successful campaigns you've led, especially those that involved personalised customer journeys.

✨Tip Number 3

Be ready to discuss your leadership style! Since this role involves shaping CRM planning, think about how you’ve led teams in the past. Share examples of how you’ve fostered a culture of testing new ideas and embraced diverse experiences.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on the chance to join a leading energy provider!

We think you need these skills to ace CRM Strategy Lead: Personalised Journeys & Braze

CRM Strategy Development
Braze
Customer Engagement
Leadership Skills
CRM Delivery
Project Management
Analytical Skills
Testing and Experimentation
Diversity and Inclusion Awareness

Some tips for your application 🫡

Show Your CRM Experience: Make sure to highlight your hands-on experience in CRM delivery. We want to see how you've shaped CRM strategies in the past, especially if you've worked with tools like Braze. This is your chance to shine!

Be Authentic: We value diverse experiences, so don’t be afraid to let your personality come through in your application. Share your unique journey and how it has prepared you for this role. Authenticity goes a long way!

Focus on Leadership Skills: As a CRM Strategy Lead, showcasing your proven leadership skills is crucial. Talk about times when you've led teams or projects, and how you’ve inspired others to test new ideas. We love a proactive approach!

Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people!

How to prepare for a job interview at EDF Energy

✨Know Your CRM Inside Out

Make sure you’re well-versed in CRM systems, especially Braze. Familiarise yourself with its features and how it can enhance customer engagement. Be ready to discuss specific examples of how you've used CRM tools to drive results in previous roles.

✨Showcase Your Leadership Skills

Prepare to share instances where you've led a team or project successfully. Highlight your ability to shape CRM planning and strategy, and how you’ve fostered a culture of innovation and testing new ideas within your team.

✨Emphasise Personalisation Strategies

Since the role focuses on personalised journeys, come equipped with strategies you've implemented in the past. Discuss how you’ve tailored customer experiences and the impact it had on engagement and retention rates.

✨Be Ready for Scenario Questions

Expect questions that put you in hypothetical situations related to CRM challenges. Think about how you would approach these scenarios, demonstrating your problem-solving skills and strategic thinking. This will show your potential employer that you can handle real-world challenges effectively.

CRM Strategy Lead: Personalised Journeys & Braze
EDF Energy

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