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- Tasks: Create engaging SEO content that drives traffic and conversions in the automotive sector.
- Company: Join a dynamic digital marketing team in a fast-growing automotive company.
- Benefits: Enjoy 32 days holiday, funded training, free meals, and a fully equipped gym.
- Why this job: Make an impact with your writing while learning SEO in a supportive environment.
- Qualifications: Proven copywriting experience with a focus on SEO and strong research skills.
- Other info: Exciting career growth opportunities and a fun, collaborative workplace culture.
The predicted salary is between 27000 - 30000 £ per year.
Role type: Permanent
Work Hours: 9:00 – 17:30 Monday-Friday
Department: Digital Marketing
Starting Salary: £27,000 – £30,000
Are you a detail-oriented writer with an interest in understanding how things work, researching technical topics, and producing measurable results? We are on the hunt for someone with copywriting experience who can turn complex automotive systems into clear, informative content that performs in search.
The Role: Your main objective will be to produce informative, engaging and accurate content that adheres to current SEO best practice and drives website traffic and conversions. You will work across SEO strategy and content creation, owning projects from research through to publication and working within structured workflows and templates. Demand for our ECU remanufacturing services is constantly growing and changing, with new opportunities being routinely identified in a fluid industry landscape. You will be responsible for understanding the market, identifying new opportunities, and building appropriate content in response to what you discover.
Key Responsibilities:
- Conduct detailed market research and collect data to support product marketing strategies.
- Produce structured landing page proposals based on research findings.
- Develop a deep technical understanding of our service offering and internal processes to inform relevant content.
- Write clear, informative, and accurate technical content focused on automotive electronic systems.
- Translate complex technical information into easily digestible and engaging content for garages and technicians.
- Maintain current knowledge of SEO best practice and search engine algorithm changes to ensure content is always optimised and search engine rankings maximised.
- Proactively monitor and analyse content performance, making data-driven adjustments as required and sharing insight with the team.
Desirable Skills and Experience:
- Proven copywriting experience, with a focus on SEO – ideally within a technical subject area (automotive, engineering, electronics, science or similar).
- Experience with SEO tools (e.g., Ahrefs, SEMrush, Moz) and analytics platforms (e.g., Google Analytics, Google Search Console) is preferred.
- Strong research skills and ability to understand unfamiliar technical systems quickly.
- Excellent written English and attention to detail.
- Forward-thinking and prepared to generate and share ideas.
- Adaptable and excited by fast-paced growth and innovation in a rapidly evolving business.
- An interest in automotive technology and developing a deep technical understanding of our services.
What We Will Offer You:
- A learning-centric environment where you can grow your skills in SEO and technical content writing.
- A supportive environment where creativity, collaboration and learning are encouraged.
- Access to funded training in SEO and digital marketing.
- 32 days holiday per year, inclusive of bank holidays.
- Fully air-conditioned office.
- Free on-site parking.
- Unlimited barista-quality coffee.
- Recreation facilities (Full VR driving/gaming simulator/dart boards/pool tables).
- Free takeaway meal every Friday, named ‘FAT FRIDAY' by all the staff.
- Access to a fully equipped company gym.
- Birthday Gifts.
- Christmas party, fully paid for by the Managing Director.
- Annual team building days.
- Excellent in-house career development opportunities.
SEO Copywriter in Ilkeston employer: ECU Testing
Contact Detail:
ECU Testing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Copywriter in Ilkeston
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work, especially anything related to SEO or technical writing. This will give potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its services. Understand their market position and be ready to discuss how your skills can help them grow, especially in the automotive sector.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace SEO Copywriter in Ilkeston
Some tips for your application 🫡
Show Off Your Copywriting Skills: When you're applying, make sure to showcase your best copywriting samples. We want to see how you can turn complex topics into engaging content. Tailor your examples to highlight your SEO knowledge and technical writing prowess!
Research is Key: Dive deep into our industry and understand the automotive sector. We love candidates who can demonstrate their research skills in their application. Mention any relevant insights or trends you've discovered that could benefit us!
Keep It Clear and Concise: Your application should reflect the clarity we expect in your writing. Avoid jargon unless necessary, and make sure your points are easy to digest. Remember, we're looking for someone who can simplify complex information!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at ECU Testing
✨Know Your SEO Basics
Before the interview, brush up on your SEO knowledge. Understand key concepts like keyword research, on-page optimisation, and how search engines work. This will help you speak confidently about how you can apply these principles to the role.
✨Showcase Your Copywriting Skills
Prepare a portfolio of your best copywriting work, especially pieces that demonstrate your ability to simplify complex topics. Be ready to discuss your writing process and how you ensure your content is engaging and informative.
✨Research the Company and Industry
Dive deep into the company’s services and the automotive industry. Understanding their market position and recent trends will allow you to ask insightful questions and show that you're genuinely interested in contributing to their success.
✨Be Data-Driven
Familiarise yourself with SEO tools and analytics platforms mentioned in the job description. Be prepared to discuss how you've used data to inform your content strategies in the past, as this will demonstrate your analytical skills and commitment to performance.