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- Tasks: Create and manage innovative branded content programs for top global clients.
- Company: Join The Economist Group, a leader in insightful content and analysis.
- Benefits: Enjoy competitive pay, health insurance, flexible work options, and wellness resources.
- Why this job: Make an impact by shaping content that drives client success and engagement.
- Qualifications: Strong writing skills, project management experience, and a passion for creativity.
- Other info: Hybrid working model with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are an organisation that exists to drive progress. That’s the “red thread” that connects everyone at The Economist Group (TEG). Our businesses share a devotion to innovation, independence and rigour in their fields of expertise. We empower people to understand and tackle the critical challenges and changes facing the world. Our analytical rigour, global expertise and evidence-based insights enable individuals and organisations to make sense of these shifts and chart a course through them.
We deliver analysis and insights in many formats to subscribers and clients in 170 countries through our four businesses, The Economist, Economist Impact, Economist Intelligence and Economist Education, which uphold our global reputation for excellence and integrity.
The Economist Group’s global content marketing agency, EI Studios, creates thought-provoking content programs for multinational Fortune 500 companies, foundations, luxury brands and other organizations worldwide that are seeking to establish, deepen, or redefine their relationships with their target audiences. This content ranges from reported articles to multimedia and interactive pieces like videos, infographics, digital slideshows, and multimedia digital experiences.
Currently, we are seeking an Editor, Branded Content who will play a central role in helping to grow our branded content portfolio and ensure project delivery in the UK. In this role you will be at the centre of a programme and work closely with our clients, the sales team and the creative strategy team to conceptualise and pitch solutions as well as execute, optimise and evaluate bespoke content programs.
How you will contribute:
- Collaborate with potential clients to understand client objectives and the goals of a content program.
- Develop innovative content programs that deliver on client objectives and create winning client proposals that outline and promote these content programs; ensure that sales-drafted client contracts include the appropriate deliverables, pricing and timelines once projects are sold.
- Set up clear metrics, in cooperation with internal partners, to evaluate the success of programs at the outset. Optimise programs by making adjustments to the content mix and distribution strategies during the span of the program to achieve the client’s objectives.
- Evaluate and select the most appropriate partners, contributors and vendors to help execute content programs, including the development of contracts and statements of work with those partners, contributors and vendors.
- Work closely with partners, contributors and vendors to ensure the highest-quality execution of content programs, including by editing written, visual, and multimedia content pieces.
- Conduct tight project management with expert client communication, detailed cost management and impeccable timeline delivery.
- Provide great client service with an eye to continuous client satisfaction.
Additional Key tasks:
- Idea/topic generation in keeping with project objectives and target audience.
- Freelance writer sourcing and management.
- Writing and editing of deliverables.
- Quality control across client deliverables (written and visual).
- Cost management.
- Managing key client relationships.
- Setting and managing client expectations.
- Receiving and actioning feedback.
- Change management.
Qualifications:
- Bachelor’s degree required, advanced degree preferred. Relevant areas of study include but are not limited to journalism, economics, English, marketing and communications.
- Strong writing and editing skills.
- Outstanding client presence, experience dealing with senior executives.
- Experience managing multiple projects and priorities simultaneously, managing to deadlines.
- Willingness to explore using AI.
- Experience managing outside contributors and vendors is a plus.
- Understanding of social media and other promotion and distribution strategies for content pieces is a plus.
- Ability to move quickly up the learning curve on any topic from business-and-industry-related issues to new technologies; intellectual curiosity.
- Exceptional project management skills.
- Great presentation and communication skills, with an emphasis on diplomacy, relationship-building and stakeholder management.
- Ease in uncertain environments, flexibility, openness to change.
- Self-starter and a good team player with the drive to set and reach ambitious goals.
- High client satisfaction and retention.
- Strong creativity and high quality of content programs.
- Support of sales to win new business from clients.
- Contribution to the evolving growth strategy for the business.
- Fluent written and spoken English essential.
- Proficiency in Excel required.
- Proficiency in Word and PowerPoint expected. Experience in Google Slides valued.
Working Arrangements:
The majority of our roles operate on a hybrid working pattern, with 3+ days office attendance required.
What we offer:
Our benefits package is designed to support your wellbeing, growth, and work-life balance. It includes a highly competitive pension or 401(k) plan, private health insurance, and 24/7 access to counselling and wellbeing resources through our Employee Assistance Program. We also offer a range of lifestyle benefits, including our Work From Anywhere program, which allows you to work from any location where you have the legal right to do so for up to 25 days per year. In addition, we provide generous annual and parental leave, as well as dedicated days off for volunteering and even for moving home. You will also be given free access to all The Economist content, including an online subscription, our range of apps, podcasts and more.
Editor, Branded Content New London - Commercial employer: Economist Group
Contact Detail:
Economist Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Editor, Branded Content New London - Commercial
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their content style and recent projects. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms to refine your answers. Focus on articulating your experience and how it aligns with the role of Editor, Branded Content.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Editor, Branded Content New London - Commercial
Some tips for your application 🫡
Show Your Passion for Content: When you're writing your application, let your enthusiasm for content creation shine through! We want to see how you can bring innovative ideas to the table and how your experience aligns with our mission at The Economist Group.
Tailor Your Application: Make sure to customise your CV and cover letter for the Editor, Branded Content role. Highlight relevant experiences that showcase your writing and editing skills, as well as your ability to manage projects and client relationships effectively.
Be Clear and Concise: We appreciate clarity in communication, so keep your application straightforward and to the point. Use bullet points where necessary to make it easy for us to see your key achievements and skills at a glance.
Apply Through Our Website: Don't forget to submit your application through our website! This ensures that we receive all your details correctly and helps us keep track of your application in our system. We can't wait to hear from you!
How to prepare for a job interview at Economist Group
✨Know Your Content Inside Out
Before the interview, dive deep into The Economist Group's branded content. Familiarise yourself with their style, tone, and the types of projects they undertake. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Showcase Your Project Management Skills
Be prepared to discuss specific examples of how you've managed multiple projects simultaneously. Highlight your ability to meet deadlines and maintain quality under pressure. Use metrics to demonstrate your success in previous roles, as this aligns with the analytical rigour valued by the organisation.
✨Engage with Client-Centric Examples
Since client satisfaction is key, come armed with stories that illustrate your experience in building and maintaining client relationships. Discuss how you've tailored content to meet client objectives and how you’ve handled feedback effectively.
✨Embrace Innovation and Flexibility
The Economist Group values innovation, so be ready to talk about how you've used new technologies or creative strategies in your past work. Show your willingness to adapt and learn, especially regarding AI tools, as this reflects the organisation's forward-thinking approach.
