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For Companies At a Glance
- Tasks: Launch and manage paid media campaigns across platforms like Meta and Google.
- Company: Join Naturecan, a fast-growing global wellness brand.
- Benefits: Enjoy remote work, competitive salary, and employee product perks.
- Why this job: Make an impact in performance marketing for a health-focused brand.
- Qualifications: 2-4 years in paid media with strong analytical skills.
- Other info: Great learning opportunities in a dynamic international environment.
The predicted salary is between 30000 - 40000 £ per year.
About Naturecan
Naturecan is a fast-growing global wellness brand focused on high-quality CBD, health, wellness and beauty supplements. With a presence across multiple international markets, we are passionate about science-backed products, transparent ingredients, and delivering exceptional customer experiences.
The Role
We are looking for a Paid Media Specialist to support performance growth across key markets. This is a great opportunity for someone who wants to develop and apply skills across paid social, paid search, campaign optimisation, and performance analysis. You will support the planning, execution, and optimisation of paid media activity across key digital channels, helping drive customer acquisition, revenue growth, and marketing efficiency. You’ll work closely with creative, digital, e-commerce, analytics, and localisation teams to ensure campaigns are well executed, market-relevant, and aligned with wider business goals.
Key Responsibilities
- Support the paid media strategy across priority markets
- Launch and manage campaigns across platforms such as Meta, Google, and other paid channels
- Monitor daily campaign performance and make optimisation decisions based on KPIs
- Assist with testing new creatives, messaging, offers, and landing pages to improve performance
- Work closely with creative teams to brief and develop high-performing ad assets
- Analyse campaign data to identify trends, opportunities, and areas for improvement
- Track and report on key performance metrics, including ROAS, CPA, CTR, CVR, and revenue
- Support market expansion by localising paid media activity for different regions and audiences
- Help maintain account hygiene, naming conventions, tracking, and tagging accuracy
- Stay up to date with platform updates, paid media trends, competitor activity, and testing opportunities
Requirements
- 2-4 years of experience in paid media, performance marketing, or digital advertising
- Hands-on experience managing campaigns across Meta Ads and Google Ads
- Strong understanding of paid media fundamentals, including targeting, bidding, budgeting, and optimisation
- Experience in analysing performance data and turning insights into practical actions
- Familiarity with analytics and reporting tools such as GA4, Google Ads, Meta Ads Manager, and Looker Studio
- Strong numerical and analytical skills with attention to detail
- Good organisational skills and ability to manage multiple campaigns and priorities
- Strong written and verbal communication skills
Desirable
- Experience in e-commerce or DTC environments
- Interest in health, wellness, supplements, beauty, or lifestyle brands
- Exposure to international or multilingual campaigns
- Familiarity with attribution, tracking setup, and feed-based campaigns
- Experience with other paid channels such as TikTok, affiliates, or programmatic
- Knowledge of Shopify or similar e-commerce platforms
- Understanding of creative testing frameworks and conversion rate thinking
What We Offer
- Competitive salary
- Remote working
- Exposure to a fast-growing international brand
- Opportunity to work on performance campaigns across global markets
- Learning and development opportunities
- Employee product perks
How to Apply
Please submit your CV highlighting relevant paid media or performance marketing experience, platforms you’ve worked across, budgets or markets you’ve managed, and any interest in health, wellness, supplements, or beauty. Naturecan is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Paid Media Specialist in Manchester employer: eComplete
Contact Detail:
eComplete Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Specialist in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to demonstrate what you can bring to the table, especially in paid media.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the latest trends in paid media. Be ready to discuss how you've optimised campaigns in the past and what tools you’ve used.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Naturecan.
We think you need these skills to ace Paid Media Specialist in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Media Specialist role. Highlight your experience with platforms like Meta and Google Ads, and showcase any relevant campaigns you've managed. We want to see how your skills align with what we're looking for!
Showcase Your Achievements: Don’t just list your responsibilities; show us your achievements! Include specific metrics like ROAS or CPA that demonstrate your impact in previous roles. This helps us understand how you can contribute to our performance growth.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read through your experience. We appreciate a well-structured application that gets straight to the good stuff!
Express Your Passion: Let your passion for health, wellness, and beauty shine through in your application. Share why you're excited about this industry and how you can help us grow at Naturecan. We love seeing candidates who are genuinely interested in what we do!
How to prepare for a job interview at eComplete
✨Know Your Platforms
Make sure you’re well-versed in the platforms mentioned in the job description, like Meta and Google Ads. Familiarise yourself with their latest features and best practices, as this will show your enthusiasm and readiness to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to optimise campaigns in the past. Bring specific examples of KPIs you've tracked, like ROAS or CPA, and how your insights led to improved performance. This will demonstrate your analytical mindset and ability to drive results.
✨Understand the Brand and Market
Research Naturecan and its products thoroughly. Understand their target audience and market positioning. Being able to discuss how your skills can help them grow in the wellness sector will set you apart from other candidates.
✨Prepare for Creative Collaboration
Since the role involves working closely with creative teams, think about how you can contribute to developing high-performing ad assets. Be ready to share ideas on creative testing frameworks and how you’ve collaborated with others to enhance campaign effectiveness.