Marketing Manager & Traceability - Mercanta

Marketing Manager & Traceability - Mercanta

Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
ECOM Agroindustrial Corp.

At a Glance

  • Tasks: Transform coffee traceability data into compelling stories and manage marketing campaigns.
  • Company: Join Mercanta, a leading importer of specialty green coffee with a commitment to quality.
  • Benefits: Be part of a diverse team that values inclusion and offers growth opportunities.
  • Other info: Collaborate with global teams and engage in exciting projects that promote sustainability.
  • Why this job: Make an impact in the coffee industry while honing your marketing skills.
  • Qualifications: 5 years of marketing experience, knowledge of specialty coffee, and SEO skills required.

The predicted salary is between 40000 - 50000 £ per year.

Established in 1996, Mercanta is an importer of specialty green coffee committed to investing in quality, traceability, and long-standing relationships. Through strong producer partnerships, rigorous quality selection, and seamless logistics, Mercanta supplies roasters across the globe with a diverse and dependable coffee portfolio. With offices across multiple jurisdictions, our mission is to deliver outstanding coffees alongside a tailored, service driven account management experience to roasters of all sizes.

As a part of Mercanta’s commitment to investing in the core areas mentioned above, we are looking for a Traceability & Marketing Manager to take ownership of our traceability programme, transforming information from Origin into compelling stories, building best-in-class traceability reports for roaster clients, whilst ensuring that our data is current and accurate. The role will also manage core marketing activities across the Mercanta Group, coordinating campaigns, events, digital channels, and content so that our brand presence is consistent and our marketing effort supports the sales teams in the various regions where we merchandise specialty green coffee.

Main Responsibilities:
  • Collating traceability information from producers and transforming information into powerful story telling
  • Drafting, organising and distributing traceability reports for all coffees purchased
  • Support and promotion of impact projects in collaboration with partners at Origin
  • Day-to-day management of the Mercanta website, including social media post design and online materials
  • Online/offline ad buying, placement, and impact analysis
  • Writing articles or commissioning long-form content for publication (print and digital)
  • Coordination of coffee promotions across social media channels, the website, and offer lists
  • Co-management of multiple social media accounts (image selection, appropriate captioning, and analysing platform analytics)
  • Budgeting, planning and execution of events/trade shows
  • Production and distribution of general marketing and brand collateral
  • Collaboration across all regions, developing a strategy to enhance the visibility of Mercanta’s brand
  • Oversee and collaborate with the London School of Coffees and Mercanta Micro on marketing activities, ensuring that there is cross-pollination between Mercanta and the sister companies
  • Management of Intellectual Property in conjunction with ECOM legal, ensuring that all Mercanta Trademarks remain protected & up to date
Skills & Experience:

The successful candidates should have a minimum of 5 years experience working in marketing, with a knowledge of speciality coffee and a genuine interest in sustainable supply chains. Experience and knowledge of Search Engine Optimization is a must, as well as experience with email campaign tools, Adobe Suite and Canva (or similar experience).

In addition, the candidate will have strong communication skills both written and verbal, be well-organised and highly self-motivated. To be fluent or native English speaking, and to have strong working knowledge of a second language (preferably Spanish).

As an equal opportunities employer, Mercanta is committed to the equal treatment of all current and prospective employees and does not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership. We promote belonging and aspire to have a diverse and inclusive workplace. We strongly encourage and welcome applicants from a wide range of backgrounds to apply and join Mercanta.

Marketing Manager & Traceability - Mercanta employer: ECOM Agroindustrial Corp.

Mercanta is an exceptional employer that prioritises quality, sustainability, and employee growth within the specialty coffee industry. With a strong commitment to diversity and inclusion, we foster a collaborative work culture where innovative ideas are encouraged, and employees can thrive in their careers. Located in a vibrant area, our team enjoys unique opportunities for professional development while contributing to meaningful projects that impact communities at Origin.

ECOM Agroindustrial Corp.

Contact Details:

ECOM Agroindustrial Corp. Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Manager & Traceability - Mercanta

Tip Number 1

Network like a pro! Reach out to people in the coffee industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.

Tip Number 2

Show off your passion for specialty coffee! When you get the chance to chat with hiring managers or during interviews, share your knowledge and enthusiasm about the industry. It’ll make you stand out as a candidate who truly cares.

Tip Number 3

Be ready to showcase your skills! Prepare a portfolio of your marketing work, especially anything related to traceability or sustainability. Having tangible examples of your past successes can really impress potential employers.

Tip Number 4

Apply through our website! We love seeing applications directly from candidates who are excited about joining Mercanta. Plus, it shows you're proactive and genuinely interested in being part of our team.

We think you need these skills to ace Marketing Manager & Traceability - Mercanta

Traceability Management
Storytelling
Report Writing
Social Media Management
Search Engine Optimization (SEO)
Email Campaign Tools
Adobe Suite

Some tips for your application 🫡

Show Your Passion for Coffee:When you're writing your application, let your love for specialty coffee shine through! Share any personal experiences or stories that connect you to the coffee world. We want to see your enthusiasm and how it aligns with our mission at Mercanta.

Tailor Your Application:Make sure to customise your CV and cover letter for the Marketing Manager & Traceability role. Highlight your relevant experience in marketing and traceability, and how it can benefit us. A tailored application shows us you’re genuinely interested in joining our team!

Be Clear and Concise:Keep your writing clear and to the point. Use bullet points where necessary to make your skills and experiences stand out. We appreciate a well-organised application that makes it easy for us to see why you’d be a great fit for Mercanta.

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re tech-savvy, which is a big plus in this digital age!

How to prepare for a job interview at ECOM Agroindustrial Corp.

Know Your Coffee

Make sure you brush up on your knowledge of specialty coffee and the traceability processes involved. Mercanta values strong producer partnerships, so being able to discuss how you can contribute to these relationships will set you apart.

Showcase Your Marketing Skills

Prepare examples of past marketing campaigns you've managed, especially those that involved digital channels or social media. Be ready to discuss how you measured their success and how you can apply those strategies at Mercanta.

Be Data-Driven

Since the role involves creating traceability reports, demonstrate your ability to work with data. Bring examples of how you've transformed data into compelling stories or reports in previous roles, and be prepared to discuss your approach to ensuring data accuracy.

Communicate Effectively

Strong communication skills are a must for this position. Practice articulating your thoughts clearly and concisely, both verbally and in writing. Consider preparing a short presentation on a relevant topic to showcase your communication prowess during the interview.