At a Glance
- Tasks: Own new business development for UK coach and bus operators, building trusted relationships.
- Company: eCoachManager is the UK's leading SaaS platform for coach and bus operators.
- Benefits: Referral bonuses of £500 for operator introductions and £1,000 for supplier introductions.
- Other info: Field-based role requiring over 30,000 miles travel annually across the UK.
- Why this job: Join a founder-led business with direct access to leadership and influence on product direction.
- Qualifications: Proven sales track record with decision-makers at 20+ and 50+ vehicle operators required.
The predicted salary is between 50000 - 70000 £ per year.
The Opportunity
eCoachManager is the UK's leading web-based SaaS platform for coach and bus operators — managing bookings, dispatch, compliance, driver scheduling, and back-office operations for hundreds of operators across the UK, Australia, and New Zealand. We are hiring a Senior Business Development Manager to own the UK market — someone who already has the network, the gravitas, and the genuine enthusiasm for software that this opportunity demands.
The Role
- You will own new business development across the UK & European coach and bus operator market.
- This is a field-based, relationship-first role — you will be on the road, in operator yards, building the kind of trusted relationships that convert to long-term SaaS contracts.
- Proactively prospecting and converting UK coach and bus operators onto the eCoachManager platform.
- Using your existing network to open doors and generate warm introductions.
- Attending industry events, trade shows, and operator gatherings — including Coach & Bus UK / Euro Bus Expo (NEC Birmingham, November 2026).
- Feeding market intelligence back to the product team — you will be our ears on the ground.
- Managing your pipeline, forecasting accurately, and maintaining CRM discipline.
- Currently or recently selling face-to-face to UK coach and bus operators.
- Strong network of decision-makers at 20+ and 50+ vehicle operators.
- Comfortable doing 30,000+ miles a year — knows the UK motorway network.
- Experience selling or working with SaaS or fleet technology platforms.
- Can articulate how software creates operational value — not just feature-pitch.
- Proven sales track record — has carried and hit a meaningful quota.
About eCoachManager
eCoachManager is a web-based SaaS platform purpose-built for coach and bus operators. Unlike legacy client-server systems that require local infrastructure and constant maintenance, ECM is entirely cloud-based — accessible from any device, always up to date, with no servers to maintain or secure on-site. The platform covers the full operational lifecycle: booking management, dispatch, driver scheduling, compliance, vehicle maintenance tracking, finance and back-office reporting. It is used by operators ranging from owner-drivers to multi-depot fleets across the UK, Europe, South Africa. We are a founder-led business with no VC pressure and a long-term outlook. The person we hire will have direct access to the founder, a genuine voice in product direction, and the opportunity to grow with the business as we take meaningful UK market share.
There is a referral thank-you of £500 (operator introductions) or £1,000 (supplier introductions) for any candidate who joins us and passes probation.
Business Development Executive - Waste Management employer: eCoachManager
eCoachManager offers a cloud-based SaaS platform that simplifies operations for coach and bus operators. Located in the UK, the company provides a supportive environment with no VC pressure, allowing for long-term growth. Employees have direct access to the founder and can influence product development.
