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For Companies At a Glance
- Tasks: Dive into consumer behaviour research, shaping FMCG brands through qualitative and quantitative insights.
- Company: Join a London-based consultancy known for innovative, evidence-based consumer research.
- Benefits: Enjoy competitive salaries, potential remote work, and opportunities for professional growth.
- Why this job: Make a real impact on brand strategies while working in a dynamic, creative environment.
- Qualifications: Experience in market research or design research is essential; passion for consumer insights is a must.
- Other info: Two roles available: one focusing on qualitative methods, the other on quantitative analysis.
The predicted salary is between 28000 - 45000 £ per year.
2 Exciting Research Opportunities – Qualitative & Quantitative Roles
Are you passionate about understanding human behaviour and using research to shape the future of FMCG brands? We’re hiring for two fantastic roles with a London-based strategic insights consultancy. This agency takes a unique, evidence-based approach to understand consumer decision-making and applying design thinking to create innovative, user-centred solutions. Their research directly influences brand positioning, product innovation, and customer experience strategies for top FMCG companies across food, drink, personal care, and household goods.
We’re particularly interested in candidates who have had exposure to design thinking, user research, or design research methods - whether through internships, academic studies, or professional experience.
Role 1: Research Executive (Qualitative Focus)
Salary between £28,000 - £34,000
This role is ideal for someone early in their research career who is eager to deepen their expertise in qualitative methodologies, ethnographic research, and behavioural insights within the FMCG sector.
Key Responsibilities:
- Supporting human-centered research projects from setup to delivery, ensuring a seamless process.
- Assisting in consumer interviews, ethnographic research, and focus groups, gradually taking on more responsibility in moderation.
- Exploring how people interact with FMCG brands and products and translating those insights into actionable recommendations.
- Managing fieldwork logistics, recruitment coordination, and project administration.
What We’re Looking For:
- 6 months to 2 years of experience in market research or design research.
- Exposure to design thinking, user research, or design research methods (through studies, internships, or work experience).
- A passion for understanding why consumers choose certain products and brands and how insights can drive innovation.
- Strong analytical and communication skills, with an interest in storytelling through research.
Role 2: Research Executive (Quantitative Focus)
Salary between £35,000 - £45,000
This role is perfect for a research professional with strong quantitative expertise who is ready to take on more responsibility in a senior role.
Key Responsibilities:
- Leading behavioural science-driven research projects to understand consumer decision-making in the FMCG sector.
- Designing quantitative studies to explore brand perception, product innovation, and shopper behaviour.
- Managing project timelines, budgets, and client communications.
- Working with statistical techniques and advanced analytics to extract meaningful insights.
- Collaborating with qualitative researchers and designers to ensure a well-rounded, mixed-methods approach.
What We’re Looking For:
- 2+ years of experience in a quantitative research role, ideally within an insights agency.
- Exposure to design thinking or user research (through studies, internships, or work experience).
- Strong data analysis skills, with experience in survey design, segmentation, or behavioural modelling.
- Excellent project management abilities and the confidence to present insights to clients.
- A keen interest in blending quantitative and qualitative research for deeper, more actionable insights.
If you’re looking for a role where you can combine behavioural science, design thinking, and cutting-edge research to make an impact in the FMCG industry, we’d love to hear from you!
Seniority level: Associate
Employment type: Full-time
Job function: Research
Industries: Market Research and Design Services
Contact Detail:
Echo Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Research Executive / Senior Research Executive
✨Tip Number 1
Familiarise yourself with the latest trends in FMCG and consumer behaviour. Understanding current market dynamics will not only help you during interviews but also demonstrate your genuine interest in the industry.
✨Tip Number 2
Network with professionals in the market research field, especially those who have experience in qualitative and quantitative research. Attend industry events or webinars to make connections and learn from their experiences.
✨Tip Number 3
Prepare to discuss specific methodologies you've used or studied, particularly in design thinking and user research. Being able to articulate your hands-on experience or academic knowledge will set you apart from other candidates.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to drive insights in past projects. Whether through internships or academic work, having concrete examples will highlight your capability for the role.
We think you need these skills to ace Research Executive / Senior Research Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in market research, particularly focusing on qualitative or quantitative methodologies as applicable to the role you're applying for. Use specific examples that demonstrate your skills in design thinking and user research.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for understanding consumer behaviour and how your background aligns with the responsibilities of the role. Mention any specific projects or experiences that relate to FMCG brands and how you can contribute to the agency's goals.
Highlight Relevant Skills: In your application, emphasise your analytical and communication skills. If you have experience in storytelling through research, make sure to include that as it is highly valued in these roles.
Show Enthusiasm for the Industry: Express your genuine interest in the FMCG sector and how you stay updated on trends and consumer insights. This will demonstrate your commitment to the field and your eagerness to contribute to innovative solutions.
How to prepare for a job interview at Echo Talent
✨Showcase Your Research Passion
Make sure to express your enthusiasm for understanding consumer behaviour. Share specific examples from your past experiences, whether through internships or academic projects, that highlight your interest in market research and how it can influence FMCG brands.
✨Demonstrate Methodological Knowledge
Familiarise yourself with both qualitative and quantitative research methodologies. Be prepared to discuss how you've applied these methods in previous roles or studies, especially focusing on design thinking and user research techniques.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle real-world research scenarios. Think about how you would approach a project from start to finish, including logistics, data collection, and analysis.
✨Highlight Your Communication Skills
Since storytelling through research is crucial, practice articulating your insights clearly and concisely. Be ready to explain complex data in an understandable way, as this will demonstrate your ability to present findings effectively to clients.
