At a Glance
- Tasks: Drive sales in the EV charging sector by managing installer and wholesaler partnerships.
- Company: Join a forward-thinking company leading the charge in sustainable energy solutions.
- Benefits: Competitive salary, performance bonuses, flexible remote work, and travel expenses covered.
- Other info: Dynamic role with opportunities for personal growth and development.
- Why this job: Be part of the green revolution and make a real impact in the EV charging industry.
- Qualifications: 3+ years in EV charging sales with strong partner management skills.
The predicted salary is between 50000 - 65000 £ per year.
Role Purpose
To execute EC Charging’s UK sales plan by building and managing installer and wholesaler sales channels, converting repeat revenue, and growing the current customer base. This is a player-manager role focused on delivery, not strategy decks.
Key Objectives
- Deliver KPI Sales Targets
- Build and activate UK installer partners
- Establish active wholesaler/reseller partnerships
- Create repeat monthly installer-led sales
Installer Network Growth (Primary Focus)
- Recruit, onboard, and manage installers via LinkedIn, Facebook groups, and industry referrals
- Implement the EC Charging Approved Installer process (training, certification, pricing)
- Drive repeat orders from installers through margin clarity, fast support, and incentives; act as first commercial escalation point for installer questions and objections.
Direct Sales – Public & Commercial
- Own direct engagement with:
- CPOs deploying on-street AC + DC Chargers
- Destination charging sites (hospitality, car parks, fleets)
- Manage framework applications, pilots, and early deployments
- Convert pilots into case studies and reference accounts
Wholesalers & Resellers
- Secure initial regional wholesaler listings before national chains
- Deliver branch visits, counter staff training, and wholesaler promotions
- Build a roadmap toward national distribution in 2027
Sales Enablement & Execution
- Work with marketing to ensure:
- Installer pitch decks
- UK case studies
- Grant-readiness materials (ORCS / LEVI / OZEV)
- Maintain a clean sales pipeline (target: 3× revenue coverage)
- Forecast monthly unit sales and installer activity
After-Sales Alignment
- Coordinate with operations on:
- Warranty call-out process
- Installer service coverage by region
- Feedback loop from field issues into product improvements
What Success Looks Like After 12 Months
- Installers actively sell EC Charging without being pushed
- At least 2–3 strong UK case studies used in LA & CPO sales
- Monthly unit sales driven primarily through installers
Required Experience
- + 3 years experience in EV charging Sales
- Proven experience selling through partners or installers
- Strong commercial judgement — understands margins and incentives
- Self-starter who can operate without a large support team
Desirable Experience
- Knowledge of UK EV grants (OZEV, ORCS, LEVI)
- Experience working with Installers and electrical wholesalers
- Background in AC + DC charging hardware
IT & Systems Skills
- CRM Systems: Salesforce, HubSpot, Zoho CRM, or similar sales pipeline management tools
- Microsoft Office: Advanced Excel (forecasting, reporting), PowerPoint (sales presentations), Word
- Data & Sales Reporting: Sales forecasting, KPI tracking, and pipeline analysis
- LinkedIn Sales Navigator: Partner prospecting and installer recruitment
- Digital Collaboration Tools: Microsoft Teams, Zoom, Slack
- Project & Task Management: Trello, Asana, Monday.com or similar workflow platforms
Communication & Interpersonal Skills
- Strong stakeholder engagement with installers and wholesalers
- Confident presentation and public speaking skills
- Clear and persuasive commercial communication
- Relationship building and long-term partnership development
- Active listening and customer needs analysis
Personal & Professional Attributes
- Self-motivated and able to work independently in remote environments
- Commercially minded with strong business judgement
- Results-driven with a focus on achieving and exceeding sales targets
- Strategic problem solver with a proactive mindset
- Highly organised with strong time management skills
- Adaptable and comfortable working in fast-growing or evolving markets
- Resilient and confident when managing objections or negotiations
- Collaborative team player able to work cross-functionally with marketing, operations, and leadership
Leadership & Work Style
- Player-manager mindset with hands-on delivery approach
- Calm and effective under pressure
- Strong accountability and ownership of results
- Continuous improvement mindset
Base Salary: £50,000 – £65,000 (depending on experience)
Performance Bonus: £10,000 – £20,000 OTE Tied to unit sales Installer activation targets
Total On-Target Earnings: £65,000 – £85,000
Additional: Travel expenses covered, Flexible / remote-first working
BDM UK Sales & Partnerships (EV Charging) in London employer: EC Charging
EC Charging is an exceptional employer that prioritises a dynamic and supportive work culture, offering flexible and remote-first working arrangements. With a strong focus on employee growth, we provide opportunities for professional development in the rapidly evolving EV charging sector, alongside competitive salaries and performance bonuses. Join us to be part of a forward-thinking team that values innovation and collaboration while making a meaningful impact in the green energy landscape.
StudySmarter Expert Advice🤫
We think this is how you could land BDM UK Sales & Partnerships (EV Charging) in London
✨Tip Number 1
Get your LinkedIn game on point! Connect with industry professionals, join relevant groups, and engage in discussions. This is where you'll find potential installers and wholesalers, so make sure you're visible and active.
✨Tip Number 2
Don’t just wait for opportunities to come to you. Reach out directly to installers and wholesalers. A quick message can open doors, and showing initiative will set you apart from the crowd.
✨Tip Number 3
Leverage your existing network for referrals. Ask your contacts if they know any installers or wholesalers who might be interested in partnering. Personal recommendations can go a long way in building trust.
✨Tip Number 4
Keep an eye on our website for job openings and updates. Applying through us not only shows your interest but also gives you a better chance of landing that role. We’re all about making connections!
We think you need these skills to ace BDM UK Sales & Partnerships (EV Charging) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role. Highlight your experience in EV charging sales and any partnerships you've built. We want to see how you can deliver on those KPI sales targets!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for the EV industry and how your skills align with our goals at EC Charging. Let us know why you're the perfect fit for this player-manager role.
Showcase Your Achievements:Don’t just list your responsibilities; show us what you've achieved! Use numbers and examples to demonstrate how you've driven sales or built successful partnerships in the past. We love a good success story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at EC Charging
✨Know Your Numbers
Make sure you’re familiar with key sales metrics and KPIs relevant to the EV charging sector. Be ready to discuss how you've met or exceeded targets in previous roles, as this will show your potential employer that you can deliver results.
✨Showcase Your Network
Highlight your experience in building relationships with installers and wholesalers. Prepare examples of how you've successfully recruited and managed partners in the past, as this is crucial for the role.
✨Be a Problem Solver
Expect questions about how you handle objections and challenges in sales. Prepare specific examples where you’ve turned a difficult situation into a success, demonstrating your resilience and strategic problem-solving skills.
✨Familiarise Yourself with Grants
Brush up on your knowledge of UK EV grants like OZEV, ORCS, and LEVI. Being able to discuss these in your interview will show that you understand the financial landscape and can leverage these opportunities for installer partnerships.
