At a Glance
- Tasks: Manage global marketing programs and collaborate with cross-functional teams for seamless execution.
- Company: Join eBay, a leader in ecommerce, transforming how the world shops and sells.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal and professional growth.
- Why this job: Be part of a passionate team driving innovation and creating economic opportunities globally.
- Qualifications: Experience in marketing program management and strong communication skills required.
- Other info: Dynamic work environment with a focus on collaboration and creativity.
The predicted salary is between 28800 - 48000 £ per year.
At eBay, we’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts. Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We’re in this together, sustaining the future of our customers, our company, and our planet. Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.
The Strategic Program Manager will work within eBay’s Global Marketing organization, partnering closely with marketing leadership, business stakeholders, and cross‑functional teams to manage the end‑to‑end execution of complex, integrated global marketing programs. This role is responsible for translating approved marketing plans into actionable program and project plans, ensuring seamless coordination, on‑time delivery, and high‑quality execution across channels and regions. You will collaborate with global brand, marketing operations, CRM, product marketing, media, communications, consumer insights, creative teams, and agency partners to manage campaign lifecycles from kickoff through delivery, optimization, and post‑campaign review. The Strategic Program Manager will play a critical role in connecting teams, aligning timelines, and maintaining operational rigor to support eBay’s business and brand objectives.
Key Responsibilities- Manage the planning, development, and execution of global marketing programs and campaigns across priority marketing initiatives.
- Partner with cross‑functional teams to align marketing objectives, customer strategies, and go‑to‑market execution plans.
- Own end‑to‑end campaign program management, including scope definition, timelines, resource coordination, and tracking.
- Support integrated omni‑channel marketing delivery across paid and owned channels, partnering with creative, media, and agency teams from concept through optimization.
- Coordinate creative development and production workflows, including collaboration with internal creative teams and external agency partners.
- Build and manage detailed project plans, identify dependencies and risks, and ensure deliverables are completed on time and to quality standards.
- Facilitate alignment by managing approvals, sign‑offs, and ongoing communication with marketing and business partners.
- Provide regular status updates, reporting, and insight into program progress, risks, and timelines.
- Develop and maintain clear operating processes, documentation, and RASCIs to support efficient campaign execution as well as finding opportunities for process improvement.
- Experience in marketing program management, project management, or agency account management.
- Strong understanding of digital marketing and integrated campaign execution across multiple channels.
- Proven experience working with creative teams and managing creative development processes.
- Ability to manage multiple workstreams in a fast‑paced, matrixed, and collaborative environment.
- Strong communication, organizational, and partner management skills.
Strategic Program Manager-Marketing employer: eBay
Contact Detail:
eBay Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Program Manager-Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at eBay. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing eBay inside out. Understand their marketing strategies and be ready to discuss how your skills can help them push boundaries in ecommerce.
✨Tip Number 3
Showcase your project management skills! Be ready to share examples of how you've successfully managed campaigns or projects in the past, especially in fast-paced environments.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're serious about joining the eBay team and making an impact.
We think you need these skills to ace Strategic Program Manager-Marketing
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Strategic Program Manager role. Highlight your experience in marketing program management and how it aligns with eBay's mission to change the way the world shops and sells.
Showcase Your Skills: Don’t forget to emphasise your strong communication and organisational skills. We want to see how you’ve successfully managed multiple workstreams in a fast-paced environment, just like the one at eBay!
Be Authentic: At eBay, authenticity thrives! Let your unique personality shine through in your application. Share your bold ideas and how you can contribute to building communities and creating economic opportunities.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensure it gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at eBay
✨Know the Company Inside Out
Before your interview, dive deep into eBay's mission, values, and recent marketing initiatives. Understanding their approach to ecommerce and how they empower buyers and sellers will help you align your answers with their goals.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of how you've managed complex marketing programs in the past. Highlight your ability to coordinate with cross-functional teams and ensure timely delivery, as this is crucial for the Strategic Program Manager role.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific challenges in campaign management. Think about potential risks and dependencies in a project and how you would mitigate them, showcasing your problem-solving skills.
✨Communicate Clearly and Confidently
Strong communication is key for this role. Practice articulating your thoughts clearly and confidently, especially when discussing your experience with creative teams and integrated marketing strategies. This will demonstrate your organisational skills and partner management abilities.