At a Glance
- Tasks: Lead innovative CRM campaigns to enhance eBay Live's engagement and viewership.
- Company: Join eBay, a leader in redefining the shopping experience through live events.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborate with creative teams and work across time zones in a fast-paced environment.
- Why this job: Be part of a dynamic team shaping the future of online shopping.
- Qualifications: 4+ years in CRM, strong project management, and a passion for customer excellence.
The predicted salary is between 50000 - 60000 € per year.
About The Team And The Role
eBay Live is redefining the shopping experience by bringing real‑time, interactive, and curated live events to buyers worldwide. From collectibles and fashion to luxury goods and sports memorabilia, we’re connecting communities with sellers through innovative, engaging live events. This position is a Marketing Manager on the eBay Live CRM team, responsible for building, implementing, and refining multi‑channel marketing campaigns that promote awareness, engagement, and regular viewership for eBay Live. The focus is the United Kingdom with possible support in other European markets.
What You Will Accomplish
- Work with the EU Marketing Lead to develop and carry out the CRM go‑to‑market strategy for eBay Live in the UK, emphasizing key projects to boost awareness, engagement, and viewership.
- Closely monitor CRM performance and proactively recommend optimization ideas and test‑and‑learn opportunities.
- Assist with audience segmentation and targeting initiatives, guaranteeing relevance and sustaining channel health.
- Lead the strategy and execution of key eBay Live moments, working closely with cross‑functional teams to implement a customer‑first and engaging CRM experience.
- Coordinate with creative agencies to produce and launch high‑quality content and customer experiences that effectively reach the target audience.
- Own project timelines, tracking campaign development and keeping collaborators informed.
Requirements
- 4+ years of relevant experience in CRM within an e‑commerce or retail environment; experience in live commerce is a plus.
- Proven ability to craft and deliver efficient, multi‑channel CRM strategies with focus on measurement and optimisation.
- Strong project management skills, managing multiple initiatives simultaneously in a fast‑paced environment.
- Excellent communication and collaboration skills, able to work effectively across teams in different time zones.
- Passion for customer excellence, coupled with a creative, innovative, and data‑driven approach.
CRM Marketing Manager employer: eBay
eBay is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation within the fast-paced realm of live commerce. Employees benefit from comprehensive growth opportunities, collaborative cross-functional teams, and a commitment to customer excellence, all while working in the vibrant UK market. Join us to be part of a forward-thinking team that values diversity and encourages meaningful contributions to redefine the shopping experience.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at eBay or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching eBay Live and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially around engagement and viewership.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team!
We think you need these skills to ace CRM Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Marketing Manager role. Highlight your relevant experience in e-commerce and any live commerce projects you've worked on. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how you can contribute to eBay Live's mission. Be sure to mention specific campaigns or strategies you've successfully implemented in the past.
Showcase Your Project Management Skills:Since this role involves managing multiple initiatives, make sure to highlight your project management experience. Share examples of how you've kept projects on track and collaborated with different teams to achieve results.
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets to the right people. Good luck!
How to prepare for a job interview at eBay
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge, especially in the context of e-commerce and live commerce. Be ready to discuss specific strategies you've implemented in the past and how they drove engagement and viewership.
✨Showcase Your Project Management Skills
Prepare examples that highlight your ability to manage multiple projects simultaneously. Discuss how you prioritise tasks and keep teams informed, as this role requires strong project management skills in a fast-paced environment.
✨Be Data-Driven
Since the role focuses on measurement and optimisation, come prepared with examples of how you've used data to inform your marketing strategies. Talk about specific metrics you’ve tracked and how they influenced your decisions.
✨Collaborate Like a Pro
This position involves working closely with cross-functional teams, so be ready to share experiences where you successfully collaborated with others. Highlight your communication skills and how you ensure everyone is on the same page, especially across different time zones.
