VP Marketing & Brand Strategy — Multi-Brand Retail Leader

VP Marketing & Brand Strategy — Multi-Brand Retail Leader

Full-Time 60000 - 80000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead brand and marketing strategy for a major retail organisation.
  • Company: Eaton SAKS International Group, a leader in multi-brand retail.
  • Benefits: Opportunity to shape marketing direction during a growth phase.
  • Other info: Collaborate closely with the CEO and Executive Leadership Team.
  • Why this job: Influence at the executive level and enhance brand equity.
  • Qualifications: 12+ years in marketing, preferably in fashion and lifestyle sectors.

The predicted salary is between 60000 - 80000 £ per year.

Eaton SAKS International Group is seeking a Vice President – Marketing to define and lead the brand and marketing strategy for a significant retail organization. The ideal candidate will have over 12 years of experience, particularly in fashion and lifestyle sectors, with a strong commercial acumen and the ability to influence at the executive level.

This role offers the chance to shape the company's marketing direction during a critical growth phase, working closely with the CEO and Executive Leadership Team. Key responsibilities include enhancing brand equity and customer relevance while ensuring alignment with strategic commercial priorities.

VP Marketing & Brand Strategy — Multi-Brand Retail Leader employer: Eaton SAKS International Group

Eaton SAKS International Group is an exceptional employer, offering a dynamic work environment where creativity and strategic thinking thrive. With a strong focus on employee growth and development, team members are encouraged to innovate and influence the brand's direction during a pivotal growth phase. Located in a vibrant retail hub, the company fosters a collaborative culture that values diverse perspectives and rewards impactful contributions.

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Contact Details:

Eaton SAKS International Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land VP Marketing & Brand Strategy — Multi-Brand Retail Leader

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Eaton SAKS International Group and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Eaton SAKS International Group are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Eaton SAKS International Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Eaton SAKS International Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace VP Marketing & Brand Strategy — Multi-Brand Retail Leader

Brand Strategy
Marketing Strategy
Commercial Acumen
Influencing Skills
Executive Communication
Customer Engagement
Fashion Industry Knowledge

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Eaton SAKS International Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Eaton SAKS International Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Eaton SAKS International Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Eaton SAKS International Group

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Eaton SAKS International Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Eaton SAKS International Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.