At a Glance
- Tasks: Lead growth strategies and oversee paid acquisition for a fast-growing meal prep subscription.
- Company: Join Eat Ping, a thriving D2C Asian meal prep brand with rapid growth.
- Benefits: Competitive salary, equity options, and a clear path to C-suite roles.
- Other info: High intensity role with opportunities for career advancement and team collaboration.
- Why this job: Be at the forefront of growth in a dynamic startup environment with real impact.
- Qualifications: 3-4 years in growth roles, ready for a leadership position in a consumer startup.
The predicted salary is between 60000 - 80000 £ per year.
Eat Ping is a D2C Asian meal prep subscription. We went from zero to $3.1M ARR in 13 months on angel capital, hit cash flow positive in March. The mandate over the next 12-18 months is to triple to $10M ARR, without burning capital to do it.
We're hiring our first Growth Lead. This is the most senior commercial seat after the founder, with a clear path to Head of Growth in 12-18 months, and subsequently, Chief Commercial Officer after that. You'll inherit a small team and work alongside a Head of Engineering and Head of Ops, to drive all things growth related.
How we'll work together
For the first 12 months, you'll be executing on a strategy we set together. As you build the muscle and gain a nuanced understanding of the business, strategic ownership shifts to you. The role grows as you do.
What you'll own
- Paid acquisition oversight. Liaise with external agencies running our paid social and paid search. You won't be in the ad accounts day-to-day, but you'll understand paid social and paid search dynamics well enough to challenge the agency, judge their work, and direct the strategy.
- Retention and cohort economics. Own the retention curve end-to-end, cohort analysis, churn diagnostics, pause vs cancel mechanics, payment failure recovery, win-back, lifecycle.
- Content engine. Establish a regular cadence of paid content creation working with external creators. Own the creative brief, the testing framework, and the judgement calls on what gets pushed to paid, what stays organic, and what gets killed.
- Unit economics and the growth model. Own CAC, LTV, contribution margin, and the forecast. Channel-by-channel acquisition, retention curves by cohort, sensitivities.
Who you are
- 3 to 4 years in growth or commercial roles at a fast-paced consumer startup.
- Been the senior IC, player-coach, or #2 to a Head of Growth, ready for your first solo seat.
- Can calculate LTV in your head from churn and gross margin.
- Can read a cohort retention curve and tell us what the shape is telling you.
- Can hold a paid agency accountable on incrementality, not just attributed ROAS.
- Can build a growth forecast with cohort logic, not just a P&L.
- Can tell us why a piece of paid social creative works or doesn't, with specifics.
- Can run weekly 1:1s, write 30/60/90 plans.
- IB / PE / consulting backgrounds welcome if you've already made the operator transition with 18+ months at a consumer business.
Things to know upfront
- This is a high intensity role, this is not a 9 to 5 job, given the path to eventual c-suite. Expect occasional weekend pushes around launches and campaigns + a high degree of availability.
- Above-market base with meaningful equity.
- 4 days in person, we may move to a more hybrid role in the future, but for now, in office culture.
If you read all of the above and got more interested rather than less, we should talk.
Growth Lead in Slough employer: Eat Ping
At Eat Ping, we pride ourselves on being an innovative and rapidly growing D2C meal prep subscription service, offering our employees a unique opportunity to shape the future of our brand. With a dynamic work culture that fosters collaboration and creativity, our Growth Lead will enjoy a clear path for career advancement, from leading a small team to potentially stepping into the C-suite within 18 months. Our commitment to employee growth is matched by competitive compensation and equity options, making us an excellent employer for those seeking meaningful and rewarding work in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Lead in Slough
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at companies you admire. A casual chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a case study that highlights your growth strategies and successes. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by understanding the company’s growth metrics and challenges. Be ready to discuss how you can help them hit that $10M ARR target – they’ll love your proactive approach!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Growth Lead in Slough
Some tips for your application 🫡
Show Your Growth Mindset:When you're writing your application, make sure to highlight your experience in growth roles. We want to see how you've driven results in previous positions, so share specific examples that demonstrate your ability to scale and innovate.
Be Data-Driven:Since this role involves a lot of analytics, don't shy away from showcasing your data skills. Include any relevant metrics or KPIs you've worked with, like LTV or CAC, to show us you can back up your strategies with solid numbers.
Tailor Your Application:Make your application stand out by tailoring it to our specific needs. Reference the job description and align your skills and experiences with what we're looking for. This shows us you’ve done your homework and are genuinely interested in the role.
Keep It Professional Yet Personal:While we love a professional tone, don’t forget to let your personality shine through. Share your passion for growth and why you’re excited about joining Eat Ping. A bit of enthusiasm can go a long way in making your application memorable!
How to prepare for a job interview at Eat Ping
✨Know Your Numbers
Make sure you can confidently discuss key metrics like CAC, LTV, and contribution margins. Brush up on your cohort analysis skills and be ready to explain how you would approach retention strategies. This role is all about the numbers, so show them you can crunch them!
✨Understand the Business Model
Familiarise yourself with Eat Ping's D2C model and their growth journey. Be prepared to discuss how you would contribute to tripling their ARR. Show that you understand the nuances of subscription services and how to drive growth without burning capital.
✨Showcase Your Leadership Style
As you'll be inheriting a small team, it's crucial to demonstrate your leadership abilities. Prepare examples of how you've successfully led teams in the past, especially in high-pressure environments. Discuss your approach to 1:1s and how you plan to develop your team.
✨Be Ready to Challenge
Since you'll be liaising with external agencies, you need to show that you can hold them accountable. Prepare to discuss how you would evaluate their performance and what specific metrics you'd use to judge their work. This shows you're not just a passive participant but an active driver of strategy.
