At a Glance
- Tasks: Lead marketing partnerships for easyJet's travel reward programme and create impactful campaigns.
- Company: Join easyJet, a leading low-cost airline connecting millions across Europe.
- Benefits: Enjoy competitive bonuses, staff travel perks, and flexible working options.
- Other info: Inclusive workplace with opportunities for personal and professional growth.
- Why this job: Shape the future of travel rewards while collaborating with top brands and teams.
- Qualifications: 10+ years in marketing with partner management experience, especially in travel or retail.
The predicted salary is between 60000 - 80000 £ per year.
We are easyJet – a FTSE listed, £multi-billion low-cost airline that serves tens of millions of customers every single year. If you’re reading this, you have probably already been an easyJet customer, and you’ll know that there is no more iconic (or Orange!) travel brand in Europe. We fly more than 1,207 routes, connecting 38 countries across Europe, and employ more than 18,000 colleagues. We’re on a mission to make low-cost travel easy – and whatever your role here, you’ll connect millions of people to what they love using Europe’s best airline network, great value fares, and friendly service.
What makes us easyJet? Our Promise Behaviours - we are Safe, Bold, Welcoming and Challenging. Four Behaviours. One Spirit. One easyJet.
READ ON IF YOU
- Have significant experience in partner marketing, loyalty or reward programmes
- Enjoy building high-impact campaigns with strategic partners
- Thrive working across multiple teams, brands and stakeholders
- Are passionate about customer engagement, acquisition and loyalty
- Love combining creativity, commercial thinking and performance insight
THE TEAM
This is an exciting opportunity to help shape and grow easyJet’s travel reward programme partnerships across sectors. Working closely with internal marketing, media, PR, analytics and trading teams, as well as external partners and agencies, you’ll play a key role in delivering campaigns that drive acquisition, engagement and long‑term customer value.
THE ROLE
As Partner Marketing Lead, you’ll lead the overall marketing relationship with easyJet travel reward programme partners and develop scalable partnership marketing strategies that support the ongoing growth of the programme. You’ll work collaboratively across easyJet and partner organisations to create insight‑led campaigns across paid, owned and earned channels, ensuring activity delivers strong commercial performance while maintaining high creative and brand standards.
Key Responsibilities Include
- Leading the marketing relationship with reward programme partners across sectors
- Developing scalable operating models for partnership marketing across media and creative
- Co‑creating, launching and optimising co‑branded campaigns across partner and easyJet channels
- Driving programme acquisition, retention and customer engagement through integrated marketing activity
- Partnering with analytics and econometric teams to measure campaign effectiveness and optimise future activity
- Working closely with the media investment team to ensure media spend delivers against objectives
- Collaborating with local marketing teams to align partner campaigns with broader market and trading priorities
- Supporting launch moments and campaigns through integrated PR and earned media activity
- Leading multi‑agency teams to deliver high‑quality, insight‑driven creative campaigns
- Building strong and effective relationships with internal stakeholders, agency partners and senior leaders
What We’re Looking For
- At least 10 years of broad marketing experience with significant partner management, loyalty or reward programme experience
- Experience within travel, retail or financial services sectors
- Strong stakeholder management skills with the ability to influence and engage senior leaders
- Experience activating partnerships across owned, earned and paid channels
- Strong understanding of both traditional and digital media channels
- Strong commercial and analytical capability with experience working alongside trading and e‑commerce teams
- Good creative judgement with the ability to balance the needs of multiple brands
- A proactive and self‑motivated approach with the ability to deliver results in a fast‑paced environment
- Excellent relationship‑building, communication and collaboration skills
- Flexibility and adaptability within a fast‑moving and evolving business
What You’ll Get In Return
- Up to 20% maximum bonus
- PMI
- 7% pension contributions
- Excellent staff travel benefits
- 25 days of annual leave + bank holidays
- Annual credit towards an easyJet holiday
- Various flexible benefits and extras
PRACTICALITIES
This is a full‑time position. We support hybrid working and spend time together as a team in our Luton HQ offices.
REASONABLE ADJUSTMENTS
At easyJet, we are dedicated to fostering an inclusive workplace that reflects the diverse customers we serve across Europe. We welcome candidates from all backgrounds. If you require specific adjustments or support during the application or recruitment process, such as extra time for assessments or accessible interview locations, please contact us. We are committed to providing reasonable adjustments throughout the recruitment process to ensure accessibility and accommodation.
Business Area Customer & Marketing
Primary Location United Kingdom-London-London Luton Airport
Organisation Customer & Marketing
Schedule Full‑time
Partner Marketing Lead - Reward Programme in Luton employer: Easyjet
At easyJet, we pride ourselves on being a leading low-cost airline that not only connects millions of customers across Europe but also fosters a vibrant and inclusive work culture. As a Partner Marketing Lead, you'll benefit from competitive bonuses, generous annual leave, and excellent staff travel perks, all while collaborating with diverse teams in our Luton HQ. We are committed to your professional growth, offering opportunities to lead impactful campaigns and develop innovative marketing strategies in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Partner Marketing Lead - Reward Programme in Luton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Easyjet and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Easyjet are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Easyjet on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Easyjet. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Partner Marketing Lead - Reward Programme in Luton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Easyjet. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Easyjet:Show us that you’ve done your homework! In your application, briefly mention what you admire about Easyjet’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Easyjet
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Easyjet will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Easyjet, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
