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- Tasks: Lead the UK and holidays marketing strategy, driving growth and brand value.
- Company: Join easyJet, a leading low-cost airline with a vibrant culture.
- Benefits: Enjoy up to 30% bonus, excellent travel perks, and flexible working options.
- Why this job: Make an impact in a dynamic environment while connecting people to their travel dreams.
- Qualifications: Extensive marketing experience in consumer brands and strong leadership skills.
- Other info: Collaborate with diverse teams and enjoy excellent career development opportunities.
The predicted salary is between 70000 - 90000 £ per year.
We are easyJet – a FTSE listed, £multi-billion low-cost airline that serves tens of millions of customers every single year. We fly more than 1,207 routes, connecting 38 countries across Europe, and employ more than 18,000 colleagues. We’re on a mission to make low-cost travel easy.
What makes us easyJet? Our Promise Behaviours – we are Safe, Bold, Welcoming and Challenging. Four Behaviours. One Spirit. One easyJet.
READ ON IF YOU
- Have extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Enjoy leading teams, driving growth, and collaborating with diverse stakeholders
- Can be in our fantastic Luton head office 3 x per week
The Team
Join a high-performing marketing team focused on driving growth and brand value for easyJet and easyJet holidays in the UK. Work closely with colleagues across flights, holidays, trading, and creative functions, as well as external partners and agencies, to deliver impactful campaigns and strategies.
The Role
- Take ownership of the UK and holidays marketing strategy, leading a talented team to deliver growth and brand value.
- Develop and deliver insight led, growth focused marketing strategies for the UK
- Lead a team of 12 marketers, ensuring engagement and development
- Build and utilise a network of stakeholders across flights and holidays
- Manage media budgets and agency relationships for maximum ROI
- Collaborate with creative agencies to deliver relevant localised campaigns
- Partner with airports, tourist boards, media owners, and third party brands
- Work with trading and ecommerce teams to drive commercial performance
- Champion the easyJet holidays brand proposition and customer value
What We’re Looking For
- Extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Inspirational leadership and gravitas, able to lead cross-functional teams
- Exceptional stakeholder management and relationship building skills
- Strong experience with media agencies and multi-million pound budgets
- Excellent understanding of traditional and digital media
- Creative judgement and experience developing local activity
- Analytical and commercially minded, with trading and ecommerce experience
- Flexible and resilient in a fast-paced, ever-changing environment
What You’ll Get In Return
- Up to 30% maximum bonus
- PMI
- 7% pension contributions
- Excellent staff travel benefits
- 25 days of annual leave plus bank holidays
- Annual credit towards an easyJet holiday
- Various flexible benefits and extras
PRACTICALITIES
This full-time role will be based in Luton and will be 40 hours per week. We support hybrid working and we spend 60% of our time per month in the office.
REASONABLE ADJUSTMENTS
At easyJet, we are dedicated to fostering an inclusive workplace that reflects the diverse customers we serve across Europe. We welcome candidates from all backgrounds. If you require specific adjustments or support during the application or recruitment process, please contact us. We are committed to providing reasonable adjustments throughout the recruitment process to ensure accessibility and accommodation.
Head of UK & Holidays Marketing in Luton employer: Easyjet
Contact Detail:
Easyjet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of UK & Holidays Marketing in Luton
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to current easyJet employees. Building relationships can open doors that a CV just can’t.
✨Show Your Passion
When you get the chance to chat with someone from easyJet, let your enthusiasm for travel and marketing shine through. Share your ideas on how you could contribute to their mission of making low-cost travel easy. It’s all about showing you’re the right fit!
✨Prepare for the Interview
Do your homework on easyJet and its marketing strategies. Be ready to discuss how your experience aligns with their goals. Think about specific examples where you’ve driven growth or led successful campaigns – they’ll want to hear about it!
✨Apply Through Our Website
Don’t forget to apply directly through the easyJet careers page! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and being part of their journey.
We think you need these skills to ace Head of UK & Holidays Marketing in Luton
Some tips for your application 🫡
Show Your Passion for Travel: When you're writing your application, let your love for travel shine through! Share any personal experiences or insights that connect you to the easyJet brand and its mission. We want to see how you can bring that passion into your role.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this specific role. Highlight your experience in leading marketing strategies, especially in the travel sector. We’re looking for how your skills align with our needs, so don’t hold back!
Be Bold and Authentic: Don’t be afraid to show your personality in your application. We value authenticity and boldness, so let us know what makes you unique and how you can contribute to our team culture at easyJet. Remember, we’re all about being welcoming and challenging!
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This way, your application will go straight to us, and we can get a good look at your credentials. Plus, it’s super easy to do!
How to prepare for a job interview at Easyjet
✨Know Your Brand Inside Out
Before the interview, make sure you’re well-versed in easyJet’s brand values and marketing strategies. Familiarise yourself with their recent campaigns and how they align with the company's mission to make low-cost travel easy. This will show your genuine interest and understanding of the role.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams in the past, particularly in fast-paced environments. Highlight your experience in driving growth and managing diverse stakeholders to illustrate your fit for the role.
✨Be Ready to Discuss Budgets
Since managing media budgets is a key part of this role, come prepared to discuss your experience with multi-million pound budgets. Be ready to share specific examples of how you maximised ROI in previous campaigns, as this will be crucial for the interviewers.
✨Prepare Insight-Led Strategies
Think about how you would develop and deliver insight-led marketing strategies for easyJet. Be prepared to discuss your analytical approach and how you would leverage data to drive commercial performance. This will demonstrate your strategic thinking and alignment with the company’s goals.