Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and optimise eCommerce performance for easyJet's digital sales channels.
- Company: Join easyJet, a leading low-cost airline with a vibrant culture.
- Benefits: Enjoy competitive bonuses, staff travel perks, and flexible working options.
- Why this job: Make a real impact on digital retailing in the travel industry.
- Qualifications: Proven leadership in eCommerce and strong analytical skills required.
- Other info: Dynamic role with opportunities for growth in a fast-paced environment.
The predicted salary is between 43200 - 72000 £ per year.
We are easyJet – a FTSE-100 listed, £multi-billion low-cost airline that serves tens of millions of customers every single year. We fly more than 1,207 routes, connecting 38 countries across Europe, and employ more than 18,000 colleagues. We’re on a mission to make low-cost travel easy.
What makes us easyJet?
Our Promise Behaviours - we are Safe, Bold, Welcoming and Challenging. Four Behaviours. One Spirit. One easyJet.
READ ON IF YOU
- Have significant experience in trading-focused digital and e-commerce roles
- Enjoy leading high-performing, data-driven digital teams and driving commercial results
- Can be in our fantastic Luton head office 3 x per week
The Team
You’ll be a key leader in our digital function, working alongside talented colleagues in Product, Software Engineering, Platform Delivery and Data. Together, we drive digital sales and performance across easyJet’s website and mobile app channels, collaborating closely with commercial, marketing and IT teams.
The Role
As Head of eCommerce Performance, you’ll be the ‘shopkeeper’ for our key digital sales channels, owning and optimising trading growth metrics for bookings, traffic, and conversion. You’ll define and lead our digital merchandising model, organic visibility strategy (SEO, AEO, GEO), and metasearch channel performance. You’ll collaborate with stakeholders across the business, especially airline and holidays trading teams and group marketing, to deliver best-in-class digital retailing and data-driven decision making.
- Lead and develop the Merchandising, Organic Visibility, and Metasearch teams
- Drive maximum flight and holidays sales through website and app channels across UK and European markets
- Own and optimise digital trading approaches in partnership with commercial and marketing teams
- Work with Digital Product Teams to deliver new merchandising tools, tracking, and CRO testing backlogs
- Champion data-driven decision making and changes across all digital roadmaps
- Support agile trading and business performance squads with merchandising and analytics resources
- Maintain and grow organic visibility and bookings through effective SEO, GEO, and AEO practices
- Lead key metasearch commercial relationships and drive optimal performance
What We’re Looking For
- Significant leadership experience in trading-focused digital/e-commerce roles
- Commercial and entrepreneurial mind-set with strong results focus
- Proven ability to grow and lead high-performing, data-driven digital teams in fast-paced environments
- Highly numerical, data-driven, and technically minded
- Experience balancing multiple stakeholders and trading needs
- Strong understanding of digital analytics platforms (e.g. Google Analytics), CMS platforms (e.g. Sitecore, Contentful)
- Deep knowledge of SEO, GEO, and AEO principles for organic visibility
- Awareness of metasearch vertical and optimisation strategies
- Experience with data visualisation tools (e.g. Tableau, Google Looker Studio, Looker, Thoughtspot)
- Clear communicator, confident with senior stakeholders, able to simplify complex concepts
- Understanding of CRO, testing, data science, and machine learning principles
- Senior relationship management skills and ability to influence at a senior level
- High impact individual, able to lead discussions and negotiations with key channel organisations across Europe
Desirable
- Knowledge or experience of working across European markets
- Experience in senior data, digital, or performance leadership roles within e-commerce, travel, leisure, retail, or other complex, fast-moving environments
What You’ll Get In Return
- Up to 30% maximum bonus
- PMI 7% pension contributions
- Excellent staff travel benefits
- 25 days of annual leave + bank holidays
- Annual credit towards an easyJet holiday
- Various flexible benefits and extras
Practicalities
This full-time role will be based in Luton and will be 40 hours per week. We support hybrid working and we spend 60% of our time per month in the office.
Reasonable Adjustments
At easyJet, we are dedicated to fostering an inclusive workplace that reflects the diverse customers we serve across Europe. We welcome candidates from all backgrounds. If you require specific adjustments or support during the application or recruitment process, such as extra time for assessments or accessible interview locations, please contact us at ma.recruitment@easyjet.com.
Head of eCommerce Performance in Luton employer: Easyjet
Contact Detail:
Easyjet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of eCommerce Performance in Luton
✨Tip Number 1
Network like a pro! Reach out to current or former easyJet employees on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Dive deep into easyJet’s digital strategies and think about how your experience aligns with their goals. Show them you’re not just another candidate, but the perfect fit!
✨Tip Number 3
Practice makes perfect! Get a mate to do mock interviews with you. Focus on articulating your achievements in data-driven roles and how you’ve led teams to success. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the easyJet family.
We think you need these skills to ace Head of eCommerce Performance in Luton
Some tips for your application 🫡
Show Your Passion for eCommerce: When writing your application, let your enthusiasm for eCommerce shine through! We want to see how your experience aligns with our mission at easyJet and how you can contribute to our digital sales growth.
Be Data-Driven: Since this role is all about optimising performance, make sure to highlight your experience with data analytics. Share specific examples of how you've used data to drive results in previous roles – we love a good success story!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences that match the job description. We appreciate candidates who take the extra step to connect their background with what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining the easyJet team!
How to prepare for a job interview at Easyjet
✨Know Your Numbers
As the Head of eCommerce Performance, you'll need to demonstrate your strong numerical and data-driven mindset. Brush up on key metrics related to digital sales, traffic, and conversion rates. Be ready to discuss how you've used data analytics tools like Google Analytics or Tableau to drive results in previous roles.
✨Showcase Your Leadership Skills
This role requires significant leadership experience, so prepare examples that highlight your ability to lead high-performing teams. Think about times when you’ve successfully balanced multiple stakeholders' needs while driving commercial results. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Understand the Digital Landscape
Familiarise yourself with easyJet's digital channels and their current performance. Research their SEO, AEO, and GEO strategies, and be prepared to discuss how you would optimise these for better organic visibility. Showing that you understand the competitive landscape will impress your interviewers.
✨Communicate Clearly and Confidently
As a senior leader, clear communication is key. Practice simplifying complex concepts, especially around digital merchandising and data-driven decision-making. Prepare to engage confidently with senior stakeholders, demonstrating your ability to influence and negotiate effectively.
