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- Tasks: Drive optimisation of easyJet Holidays' digital properties and enhance conversion rates.
- Company: Join the UK's fastest-growing tour operator, easyJet Holidays.
- Benefits: Competitive salary, up to 20% bonus, flexible benefits, and excellent staff travel perks.
- Other info: Work remotely abroad for up to 30 days a year and enjoy a supportive team culture.
- Why this job: Make a real impact on customer experiences and business performance in a dynamic environment.
- Qualifications: 3+ years in CRO or UX, strong analytical skills, and experience with A/B testing tools.
The predicted salary is between 50000 - 60000 ÂŁ per year.
easyJet holidays is the UK’s fastest‑growing tour operator, created to make brilliant holidays more affordable and more accessible. Since launching in 2019, we’ve already taken almost two million customers away on unforgettable breaks, expanded across Europe, doubled our team year‑on‑year, and been named a Sunday Times Best Place to Work and Best Workplace in Travel for both 2023 and 2024. We’re building something special — and the digital team sit at the heart of it.
The Digital Product Team sits in the Digital function within the Customer & Marketing Team. We own a critical part of the easyJet customer journey as we look after the primary digital customer touchpoints. We maintain and innovate our website and our award‑winning mobile apps to deliver best‑in‑class customer experience, all while delivering and exceeding on business objectives. We are a lean team that operates efficiently, with focused strategy, clear objectives, data‑driven decision making, and value‑based output.
This role is critical to easyJet Holidays Digital operations and will have the potential for huge impact on the company’s commercial performance. The purpose of this role is to drive the optimisation of the Conversion Rate of easyJet’s digital properties (the easyJet Holidays website) embracing the company’s test and learn approach. Working with the Product team in easyJet Holidays you will identify opportunities for improvement. You will further enhance the test and learn culture and deliver improvements to core KPIs including overall conversion rates, ancillary attachment rate and cross sell between easyJet and easyJet Holidays. You will own KPIs around these key metrics and will lead on the reporting of these with key stakeholders.
What You’ll Be Doing
- Work with internal teams such as Analysis, Digital Product, Commercial, Marketing & Proposition across easyJet Holidays to identify the best and most efficient opportunities to drive improvements in KPIs.
- Drive improvements to ancillary attachment rate and bookings.
- Own the backlog of tests, scoping out requirements, ensuring correct analytics setup, make recommendations for digital development based on the learnings.
- Understand easyJet business objectives and Trading conditions, using these to inform decision making.
- Drive and evangelise easyJet’s digital experience testing capabilities and initiatives.
- Work with the Analytics team to drive reporting around CRO initiatives, presenting to Key Stakeholders as required.
- Engage with Merchandising and ensure support provided for tests in that function.
- Help support transition into more server side testing across the team.
What You’ll Bring To The Team
- Experience within a CRO team, or within UX in a commercially focussed eCommerce environment (min 3 years).
- Experience with multiple MVT, A/B, and Analytics tools (inc Opimizely).
- Experienced in extracting actionable results using a variety of tools and techniques.
- Experience with multiple user tracking tools & technologies (e.g. Clicktale, UserTesting.com, Hotjar etc).
- Understanding of HTML, Javascript and Agile Development processes.
- Excellent interpersonal and communication skills, able to build productive relationships both internally and externally with clear evidence of influencing skills.
- Able to demonstrate strong communication skills that reflect self‑awareness and confidence.
- Experience presenting to key stakeholders.
- Highly commercial, numerate with a high level of analytical skills.
- Self‑motivated, with ability to work autonomously, organising time and prioritising workload.
- Able to develop, design and input in to new processes in a fast paced, dynamic environment.
- Ability to work and deal with ambiguity in a changing international environment.
- Flexibility to work in a cross‑functional, matrixed environment where multiple priorities need to be managed.
What We Can Offer You
- Competitive base salary.
- Up to 20% bonus.
- 25 days holiday.
- BAYE, SAYE & Performance share schemes.
- 7% pension.
- Life Assurance.
- Flexible benefits package (Work Away) enabling you to work abroad for up to 30 working days per year.
- Excellent staff travel benefits.
Experimentation Manager in Luton employer: easyJet holidays
Contact Detail:
easyJet holidays Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Experimentation Manager in Luton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at easyJet Holidays. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with CRO and analytics tools. When you get the chance to chat with hiring managers, let your work speak for itself.
✨Tip Number 3
Be ready to discuss your ideas! Research easyJet Holidays' digital presence and come up with suggestions on how they could improve their conversion rates. This shows initiative and that you're already thinking about their goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the easyJet Holidays team.
We think you need these skills to ace Experimentation Manager in Luton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Experimentation Manager role. Highlight your experience in CRO and eCommerce, and don’t forget to mention any tools you’ve used like Optimizely or Hotjar. We want to see how your skills align with our goals!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about optimising digital experiences and how you can contribute to easyJet Holidays. Keep it engaging and relevant to the role — we love a good story!
Showcase Your Analytical Skills: Since this role is all about data-driven decision making, make sure to showcase your analytical skills in your application. Share examples of how you've used data to drive improvements in KPIs in previous roles. We’re all about those actionable insights!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at easyJet holidays
✨Know Your Metrics
Before the interview, brush up on key performance indicators (KPIs) relevant to the role. Understand how conversion rates, ancillary attachment rates, and cross-sell metrics impact a business like easyJet Holidays. Being able to discuss these metrics confidently will show your analytical skills and commercial awareness.
✨Showcase Your Experience
Prepare specific examples from your past roles where you've successfully implemented A/B testing or multi-variate testing. Highlight how your actions led to measurable improvements in KPIs. This will demonstrate your hands-on experience and ability to drive results in a fast-paced environment.
✨Engage with Stakeholders
Think about how you’ve collaborated with different teams in previous positions. Be ready to discuss how you’ve influenced stakeholders and communicated findings effectively. This is crucial for the role, so showcasing your interpersonal skills will set you apart.
✨Embrace the Test and Learn Culture
Familiarise yourself with easyJet's test and learn approach. Be prepared to discuss how you would advocate for this culture within the team and share ideas on how to enhance it. Showing enthusiasm for continuous improvement will resonate well with the interviewers.