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- Tasks: Lead the UK and holidays marketing strategy, driving impactful campaigns and growth.
- Company: Join easyJet, a leading low-cost airline with a vibrant culture.
- Benefits: Enjoy up to 30% bonus, excellent travel perks, and flexible working options.
- Why this job: Make a real impact in a dynamic environment while connecting people to their travel dreams.
- Qualifications: Extensive marketing experience in consumer brands and strong leadership skills.
- Other info: Collaborate with diverse teams and enjoy excellent career development opportunities.
The predicted salary is between 70000 - 90000 £ per year.
We are easyJet – a FTSE listed, £multi-billion low-cost airline that serves tens of millions of customers every single year. If you’re reading this, you have probably already been an easyJet customer, and you’ll know that there is no more iconic (or Orange!) travel brand in Europe. We fly more than 1,207 routes, connecting 38 countries across Europe, and employ more than 18,000 colleagues. We’re on a mission to make low-cost travel easy – and whatever your role here, you’ll connect millions of people to what they love using Europe’s best airline network, great value fares, and friendly service.
What makes us easyJet?
Our Promise Behaviours – we are Safe, Bold, Welcoming and Challenging. Four Behaviours. One Spirit. One easyJet.
READ ON IF YOU
- Have extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Enjoy leading teams, driving growth, and collaborating with diverse stakeholders
- Can be in our fantastic Luton head office 3 x per week
THE TEAM
Join a high-performing marketing team focused on driving growth and brand value for easyJet and easyJet holidays in the UK. Work closely with colleagues across flights, holidays, trading, and creative functions, as well as external partners and agencies, to deliver impactful campaigns and strategies.
THE ROLE
Take ownership of the UK and holidays marketing strategy, leading a talented team to deliver growth and brand value. You’ll drive campaigns, manage budgets, build partnerships, and collaborate across the business to maximise impact.
- Develop and deliver insight led, growth focused marketing strategies for the UK
- Lead a team of 12 marketeers, ensuring engagement and development
- Build and utilise a network of stakeholders across flights and holidays
- Manage media budgets and agency relationships for maximum ROI
- Collaborate with creative agencies to deliver relevant localised campaigns
- Partner with airports, tourist boards, media owners, and third party brands
- Work with trading and ecommerce teams to drive commercial performance
- Champion the easyJet holidays brand proposition and customer value
Requirements of the Role
- Extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Inspirational leadership and gravitas, able to lead cross-functional teams
- Exceptional stakeholder management and relationship building skills
- Strong experience with media agencies and multi-million pound budgets
- Excellent understanding of traditional and digital media
- Creative judgement and experience developing local activity
- Analytical and commercially minded, with trading and ecommerce experience
- Flexible and resilient in a fast-paced, ever-changing environment
WHAT YOU’LL GET IN RETURN
- Up to 30% maximum bonus
- PMI 7% pension contributions
- Excellent staff travel benefits
- 25 days of annual leave plus bank holidays
- Annual credit towards an easyJet holiday
- Various flexible benefits and extras
PRACTICALITIES
This full-time role will be based in Luton and will be 40 hours per week. We support hybrid working and we spend 60% of our time per month in the office.
REASONABLE ADJUSTMENTS
At easyJet, we are dedicated to fostering an inclusive workplace that reflects the diverse customers we serve across Europe. We welcome candidates from all backgrounds. If you require specific adjustments or support during the application or recruitment process, such as extra time for assessments or accessible interview locations, please contact us. We are committed to providing reasonable adjustments throughout the recruitment process to ensure accessibility and accommodation.
Head of UK & Holidays Marketing in London employer: easyJet Airline Company PLC
Contact Detail:
easyJet Airline Company PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of UK & Holidays Marketing in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the travel and marketing sectors. A friendly chat can lead to insider info about job openings or even a referral. Don’t be shy; we all love a good natter!
✨Tip Number 2
Prepare for those interviews by researching easyJet’s latest campaigns and strategies. Show us you’re not just another candidate but someone who’s genuinely interested in our brand and ready to contribute to our mission.
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate how your experience aligns with leading a marketing team and driving growth. We’re looking for that spark, so make sure you highlight your achievements and leadership style.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re serious about joining the easyJet family!
We think you need these skills to ace Head of UK & Holidays Marketing in London
Some tips for your application 🫡
Show Your Passion for Travel: When you're writing your application, let your love for travel shine through! We want to see how your experiences align with our mission to make low-cost travel easy. Share any personal stories or insights that connect you to the industry.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight your extensive experience in marketing UK consumer brands, especially in travel or retail. We’re looking for specific examples of your leadership and campaign successes!
Be Bold and Creative: Don’t be afraid to showcase your creative side! Use engaging language and a unique format if it fits your style. We appreciate candidates who can think outside the box, just like we do in our marketing campaigns.
Apply Through Our Website: Remember to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to navigate!
How to prepare for a job interview at easyJet Airline Company PLC
✨Know Your Stuff
Before the interview, dive deep into easyJet's marketing strategies and recent campaigns. Familiarise yourself with their brand values and how they resonate with UK consumers. This will show that you’re not just interested in the role but also passionate about the company.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led teams in the past. Highlight your ability to inspire and develop talent, especially in a fast-paced environment. Be ready to discuss how you’ve driven growth and collaborated with diverse stakeholders.
✨Be Data-Driven
Since the role requires analytical skills, come prepared with insights from your previous experiences. Discuss how you've used data to inform marketing strategies and improve ROI on campaigns. This will demonstrate your commercial mindset and understanding of trading and ecommerce.
✨Engage with Stakeholders
Think about how you would build relationships with various stakeholders, including media agencies and third-party brands. Prepare to share your approach to stakeholder management and how you’ve successfully navigated complex partnerships in the past.