At a Glance
- Tasks: Lead the UK and holidays marketing strategy, driving impactful campaigns and growth.
- Company: Join easyJet, a leading low-cost airline with a vibrant culture.
- Benefits: Enjoy up to 30% bonus, excellent travel perks, and flexible working options.
- Other info: Collaborate with diverse teams and enjoy excellent career development opportunities.
- Why this job: Make a real impact in a dynamic environment while connecting people to their travel dreams.
- Qualifications: Extensive marketing experience in consumer brands and strong leadership skills.
The predicted salary is between 70000 - 90000 £ per year.
We are easyJet – a FTSE listed, £multi-billion low-cost airline that serves tens of millions of customers every single year. If you’re reading this, you have probably already been an easyJet customer, and you’ll know that there is no more iconic (or Orange!) travel brand in Europe. We fly more than 1,207 routes, connecting 38 countries across Europe, and employ more than 18,000 colleagues. We’re on a mission to make low-cost travel easy – and whatever your role here, you’ll connect millions of people to what they love using Europe’s best airline network, great value fares, and friendly service.
What makes us easyJet?
Our Promise Behaviours – we are Safe, Bold, Welcoming and Challenging. Four Behaviours. One Spirit. One easyJet.
READ ON IF YOU
- Have extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Enjoy leading teams, driving growth, and collaborating with diverse stakeholders
- Can be in our fantastic Luton head office 3 x per week
THE TEAM
Join a high-performing marketing team focused on driving growth and brand value for easyJet and easyJet holidays in the UK. Work closely with colleagues across flights, holidays, trading, and creative functions, as well as external partners and agencies, to deliver impactful campaigns and strategies.
THE ROLE
Take ownership of the UK and holidays marketing strategy, leading a talented team to deliver growth and brand value. You’ll drive campaigns, manage budgets, build partnerships, and collaborate across the business to maximise impact.
- Develop and deliver insight led, growth focused marketing strategies for the UK
- Lead a team of 12 marketeers, ensuring engagement and development
- Build and utilise a network of stakeholders across flights and holidays
- Manage media budgets and agency relationships for maximum ROI
- Collaborate with creative agencies to deliver relevant localised campaigns
- Partner with airports, tourist boards, media owners, and third party brands
- Work with trading and ecommerce teams to drive commercial performance
- Champion the easyJet holidays brand proposition and customer value
Requirements of the Role
- Extensive experience leading the marketing of a UK consumer brand across travel, retail or financial services
- Inspirational leadership and gravitas, able to lead cross-functional teams
- Exceptional stakeholder management and relationship building skills
- Strong experience with media agencies and multi-million pound budgets
- Excellent understanding of traditional and digital media
- Creative judgement and experience developing local activity
- Analytical and commercially minded, with trading and ecommerce experience
- Flexible and resilient in a fast-paced, ever-changing environment
WHAT YOU’LL GET IN RETURN
- Up to 30% maximum bonus
- PMI 7% pension contributions
- Excellent staff travel benefits
- 25 days of annual leave plus bank holidays
- Annual credit towards an easyJet holiday
- Various flexible benefits and extras
PRACTICALITIES
This full-time role will be based in Luton and will be 40 hours per week. We support hybrid working and we spend 60% of our time per month in the office.
REASONABLE ADJUSTMENTS
At easyJet, we are dedicated to fostering an inclusive workplace that reflects the diverse customers we serve across Europe. We welcome candidates from all backgrounds. If you require specific adjustments or support during the application or recruitment process, such as extra time for assessments or accessible interview locations, please contact us at ma.recruitment@easyjet.com. We are committed to providing reasonable adjustments throughout the recruitment process to ensure accessibility and accommodation.
Head of UK & Holidays Marketing employer: easyJet Airline Company PLC
At easyJet, we pride ourselves on being a leading low-cost airline that not only connects millions of travellers but also fosters a vibrant and inclusive work culture. Our Luton head office offers a dynamic environment where you can thrive alongside a talented marketing team, with opportunities for professional growth, generous benefits including up to 30% bonus potential, excellent staff travel perks, and a commitment to work-life balance through hybrid working arrangements. Join us in shaping the future of travel while enjoying a rewarding career with a company that values safety, boldness, and collaboration.
Contact Details:
easyJet Airline Company PLC Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of UK & Holidays Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the travel and marketing sectors. A friendly chat can lead to insider info about job openings or even a referral. Don’t be shy; we all love a good natter!
✨Tip Number 2
Prepare for those interviews by researching easyJet’s latest campaigns and strategies. Show us you’re not just another candidate but someone who’s genuinely interested in our brand and ready to contribute to our mission.
✨Tip Number 3
Practice makes perfect! Get a mate to do mock interviews with you. This will help you articulate your experience and how it aligns with leading a talented team at easyJet. We want to see your passion shine through!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re keen on being part of the easyJet family!
We think you need these skills to ace Head of UK & Holidays Marketing
Some tips for your application 🫡
Show Your Passion for Travel:When writing your application, let your love for travel shine through! Share experiences that highlight your connection to the industry and how it fuels your marketing strategies. We want to see that you’re not just a marketer, but a travel enthusiast too!
Tailor Your Application:Make sure to customise your CV and cover letter to reflect the specific requirements of the Head of UK & Holidays Marketing role. Highlight your leadership experience and any relevant campaigns you've led. We appreciate when candidates take the time to align their skills with our needs.
Be Bold and Creative:This is a marketing role, so don’t be afraid to showcase your creativity! Use engaging language and examples in your application that demonstrate your innovative approach to marketing. We love seeing fresh ideas and bold thinking!
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of success. It’s straightforward and ensures your application gets to the right people. Plus, you’ll find all the details you need about the role there!
How to prepare for a job interview at easyJet Airline Company PLC
✨Know Your Brand Inside Out
Before the interview, make sure you’re well-versed in easyJet’s brand values and marketing strategies. Familiarise yourself with their recent campaigns and how they align with the company's mission to make low-cost travel easy. This will show your genuine interest and understanding of the role.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll need to demonstrate your inspirational leadership style. Prepare examples of how you've successfully led teams in the past, particularly in fast-paced environments. Highlight your ability to engage and develop talent, as this is crucial for the role.
✨Prepare for Stakeholder Management Questions
Expect questions about your experience in managing diverse stakeholders. Think of specific instances where you’ve built strong relationships with partners or agencies. Be ready to discuss how you navigated challenges and maximised collaboration for successful outcomes.
✨Bring Data to the Table
Since the role requires analytical skills, be prepared to discuss how you've used data to drive marketing decisions. Bring examples of how you’ve managed budgets and measured ROI on campaigns. This will demonstrate your commercial mindset and ability to deliver impactful results.
