At a Glance
- Tasks: Drive new business and manage client relationships in a dynamic sales environment.
- Company: Join an award-winning team at Easyfairs, a leader in the events industry.
- Benefits: Enjoy a competitive salary, strong commission structure, and extensive training opportunities.
- Other info: Hybrid work model with opportunities for career progression and networking.
- Why this job: Make an impact by growing a portfolio of market-leading international events.
- Qualifications: 3-4 years in sales or account management, preferably in events or media.
The predicted salary is between 39600 - 48400 £ per year.
- Full-time, hybrid (3 days office-based, 2 days wfh)
- Twickenham TW1 3QS
The Opportunity
We are looking for an ambitious, commercially driven Sales Manager to join our award-winning Industrial Processing Portfolio.
This is an exciting opportunity for a proven sales professional who thrives on winning new business, building long-term client relationships, and delivering revenue growth.
We are also open to those from recruitment agency backgrounds.
You'll be responsible for driving exhibition, sponsorship, advertising, and digital revenue across a portfolio of market-leading international events and media brands.
We're looking for someone with a genuine hunter mentality—someone who enjoys opening new doors, identifying opportunities, and converting prospects into long-term clients.
Alongside new business development, you'll manage and grow an established customer base, ensuring strong retention and year-on-year rebook rates.
This role is ideal for an experienced Account Manager/Key Account Manager looking for a more commercially focused sales position with significant earning potential.
You'll benefit from one of the strongest commission structures in the industry, extensive training and development opportunities, and clear progression pathways within Easyfairs.
Key Responsibilities
- New Business Development
- Identify, research and engage prospective exhibitors, sponsors and advertisers.
- Develop and execute strategic sales plans to win new business across the portfolio.
- Build and maintain a healthy sales pipeline through outbound prospecting, networking and market research.
- Generate revenue through exhibition space, sponsorship, advertising and digital opportunities.
- Consistently exceed individual sales targets and KPIs.
- Account Management & Client Retention
- Manage and grow a portfolio of existing clients.
- Maximise customer retention and drive year-on-year rebook revenue.
- Build strong, consultative relationships with key decision-makers and stakeholders.
- Identify upselling and cross-selling opportunities across the wider portfolio.
- Deliver exceptional customer service and ensure clients achieve strong ROI from their participation.
- Event & Industry Engagement
- Attend industry events, competitor exhibitions and client meetings both in the UK and internationally.
- Represent the portfolio as a trusted industry partner and ambassador.
- Develop a strong understanding of industry trends, market developments and customer needs.
- Work closely with marketing, operations and content teams to support successful event delivery and campaign execution.
- Collaboration & Portfolio Growth
- Contribute ideas and market intelligence to support the strategic growth of the portfolio.
- Collaborate with internal teams to deliver best-in-class customer experiences.
- Take ownership of your territory, pipeline and revenue performance.
- What Success Looks Like
- Consistently achieving and exceeding revenue targets.
- Securing new exhibitors, sponsors and advertisers.
- Maintaining high client retention and rebook rates.
- Building a strong network of industry contacts and decision-makers.
- Contributing directly to the continued growth and success of the events within our Industrial Processing Portfolio.
- Becoming a recognised face within the industry through regular event attendance and client engagement.
Essential Criteria
- 3-4+ years' experience in a sales, account management/key account management, recruitment agency or business development role.
Experience within the exhibitions, events, conferences or media sectors is strongly preferred.
- Proven track record of achieving or exceeding sales targets.
- Strong new business development skills with the ability
- #J-18808-Ljbffr
Key Account Manager in Twickenham employer: Easyfairs
Easyfairs in Twickenham is an exceptional employer, offering a dynamic work culture that thrives on collaboration and innovation within the luxury packaging sector. Employees benefit from hybrid working arrangements, competitive perks, and opportunities for professional growth while engaging with prestigious brands like Dior and L'Oréal, making it a truly rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Key Account Manager in Twickenham
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Key Account Manager at Easyfairs, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Easyfairs. Tailor your message to explain why you’re drawn to them and how you can contribute as a Key Account Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Key Account Manager in Twickenham
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Easyfairs:When writing your cover letter, make sure to tailor your message specifically for Easyfairs. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Easyfairs
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Easyfairs that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Easyfairs that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Easyfairs’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
