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- Tasks: Drive impactful marketing initiatives for the Digital Accountancy Show and manage full campaign execution.
- Company: Join Easyfairs, a leading pan-European event company with a vibrant culture.
- Benefits: Enjoy flexible working, professional development, and fun company socials.
- Why this job: Make your mark in the finance and tech industry while growing your marketing skills.
- Qualifications: 3+ years in marketing campaigns, strong communication, and analytical skills required.
- Other info: Hybrid role based in Twickenham with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are looking for a driven and experienced Senior Marketing Executive to join the team working on the Digital Accountancy Show. Are you a confident marketeer who is ready to take a step up in responsibility and influence? We are seeking a Senior Marketing Executive to join our Digital Accountancy Show event team to drive impactful marketing initiatives to support this industry-leading event. The successful candidate will own campaign execution across the full marketing mix, translating customer insight into targeted messaging and activation plans that resonate with finance and technology professionals.
This role requires three key personality traits: clear/concise communication skills, a methodical approach to delivering campaigns, and a curious mind. This role is full-time, hybrid and based in Twickenham 3 days per week with the flexibility to work from home 2 days per week.
The ideal candidate:
- Proven experience (3+ years) delivering marketing campaigns for events or B2B communities, ideally within professional services, technology, or finance
- Confident communicator who can influence cross-functional teams and explain complex concepts with clarity
- Experience with budget management
- Analytical mindset with hands-on experience using CRM, marketing automation, and analytics platforms
- Methodical project manager who thrives on deadlines, detail, and continuous optimisation
- Curious self-starter who actively listens to customer challenges and translates them into actionable marketing initiatives
- Strong copywriting, content development, and project management skills
- Ability to work in a fast-paced, results-oriented environment
Role Responsibilities:
- Marketing Strategy & Campaign Development: Execute comprehensive marketing strategies for Digital Accountancy Show. Manage the full marketing lifecycle, being involved in concept and delivering execution. This will include audience targeting, content creation, delivering the event onsite, and post-campaign analysis. Collaborate with event stakeholders, including sales teams and sponsors, to ensure alignment on goals and messaging.
- Digital Marketing: Lead the development and optimisation of digital campaigns (including email marketing, social media, SEO/SEM, and PPC) to drive event awareness, registrations, and engagement. Oversee the management of event websites, ensuring they are regularly updated and optimised for SEO, user experience, and lead generation.
- Content Creation & Management: Develop compelling and engaging content tailored to the event's target audience, including promotional materials, press releases, blogs, and case studies. Collaborate with external agencies and freelancers as needed to produce high-quality creative content.
- Data-Driven Decision Making: Track and analyse marketing campaign performance using metrics and KPIs to measure effectiveness and identify areas for improvement. Utilise CRM systems and marketing automation tools to segment, nurture, and engage audiences effectively.
- Stakeholder Management: Build and maintain strong relationships with key internal and external stakeholders, including exhibitors, partners, media, and industry associations. Work closely with the design team to ensure consistent brand messaging and a seamless marketing experience.
- Budget Management: Track the marketing budget, ensuring that spend is aligned with strategic priorities and delivers a strong return on investment.
Who are we?
Easyfairs is a pan-European event company. We organise and host more than 200 events in 14 countries and we manage eight venues in Belgium, the Netherlands and Sweden. Our passion is to bring business communities and communities of interest together. We strive to “easify” the life of our customers and increase the return on their investment of time and money through all-in formulas, advanced technology and a customer-centric approach. The Easyfairs Group employs over 800 highly committed talents. Our commitment to excellence has been recognised several times. We were named Belgium’s “Entrepreneur of the Year®” in 2018 and Deloitte has named us a “Best Managed Company” seven years running. The company is ranked 11th in the list of the world’s leading exhibition companies. We are also proud of being on the "Sunday Times Best Place to Work 2025" list!
Benefits:
- Birthday Day off
- Flexible working as well as hybrid working
- Enhanced family pay (maternity & paternity)
- Cycle to work scheme
- Interest free travel loans
- Free online academy to focus on professional development and upskilling
- Specialist external performance coach services available to all employees
- Employee assistance programme 24/7 access to our virtual GP service
- Long service awards
- Pension as well as offering salary sacrifice
- Life cover
- Group income protection
- Fully stocked beer & wine fridge in the office
- Regular company socials organised throughout the year
We understand that applicants can be put off applying for a job if they feel they don’t fit all of the requirements. If you’re excited about working for us and have most of the skills/experience we’re looking for, please go ahead and apply! Here at Easyfairs, we are passionate about the power of fostering a diverse, equitable and inclusive environment for our team to thrive in. We are proud to be an Equal Opportunity Employer.
Senior Marketing Executive Digital Accountancy Show in London employer: Easyfairs
Contact Detail:
Easyfairs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive Digital Accountancy Show in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its recent projects. Show us that you’re genuinely interested in the Digital Accountancy Show and how your skills can make a difference.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role. We want to hear about your past successes and how you can bring that magic to our team.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show us that you’re enthusiastic about the opportunity.
We think you need these skills to ace Senior Marketing Executive Digital Accountancy Show in London
Some tips for your application 🫡
Show Your Marketing Flair: When you’re crafting your application, let your marketing skills shine! Use clear and concise language to showcase your experience with campaigns, especially those related to events or B2B communities. Remember, we love a confident communicator!
Tailor Your Message: Make sure to tailor your application to the Digital Accountancy Show. Highlight how your skills align with our needs, like your analytical mindset and project management prowess. We want to see how you can resonate with finance and tech professionals!
Be Data-Driven: Don’t forget to mention your experience with CRM and analytics platforms. We’re all about data-driven decisions, so share examples of how you’ve tracked campaign performance and optimised strategies in the past. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get to know you better. Plus, it shows you’re keen on joining our team at Easyfairs!
How to prepare for a job interview at Easyfairs
✨Know Your Audience
Before the interview, research the Digital Accountancy Show and its target audience. Understand the key challenges faced by finance and technology professionals, so you can tailor your responses to show how your experience aligns with their needs.
✨Showcase Your Campaign Success
Prepare specific examples of marketing campaigns you've executed in the past. Highlight your role, the strategies you used, and the results achieved. This will demonstrate your methodical approach and analytical mindset, which are crucial for this position.
✨Communicate Clearly
Practice explaining complex marketing concepts in a clear and concise manner. Use simple language and avoid jargon, as this will showcase your confident communication skills and ability to influence cross-functional teams.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies and future goals. This shows your curiosity and genuine interest in the role, while also giving you valuable insights into how you can contribute to the team.
