At a Glance
- Tasks: Lead SEO strategy and drive growth for ambitious ecommerce brands.
- Company: Join Eastside Co, a top Shopify Plus agency with a collaborative vibe.
- Benefits: Enjoy a competitive salary, flexible remote work, and generous holiday allowance.
- Other info: Be part of a dynamic team focused on performance and continuous learning.
- Why this job: Make a real impact in a growing agency and shape the future of SEO.
- Qualifications: 5+ years in SEO, strong technical skills, and experience with ecommerce.
The predicted salary is between 60000 - 65000 € per year.
Location: UK (Remote)
Company: Eastside Co
About Us
Eastside Co is a leading Shopify Plus agency specialising in ecommerce design, development and performance marketing. We work with ambitious brands to help them grow faster and scale their online revenue. As the agency continues to expand its performance offering, SEO is an already key, but increasingly evolving part of how we deliver growth for clients. We are looking for an SEO Director / Head of SEO to take ownership of this channel and push it forward.
The Role
This is a senior role with real influence across the business. You will shape how SEO/GEO is delivered at Eastside Co, while still being close enough to the work to ensure quality and results. You will lead a growing team, work closely with other departments, and play a key role in client relationships. The focus is on delivering meaningful commercial impact, not just rankings or traffic. This role would suit someone who enjoys building and improving things, not just maintaining what already exists. This role is based in the UK.
Key Responsibilities
- SEO Strategy and Client Leadership
- Own SEO/GEO/AEO strategy across a portfolio of ecommerce clients
- Build clear, actionable, commercially focused and forward-looking SEO roadmaps aligned to client goals
- Act as a senior point of contact for key clients
- Ensure SEO activity is demonstrably relatable to measurable performance outcomes such as revenue and growth
- Delivery and Quality
- Stay involved in delivery where needed, particularly on complex or high-value accounts
- Oversee technical SEO, content strategy and link acquisition activity
- Ensure best practice across Shopify sites, including migrations and structural changes
- Oversee platform migrations from other technologies to Shopify, safeguarding organic visibility
- Produce clear, insight-driven monthly reports that demonstrate progress and value
- Maintain and ensure a consistently high standard of output across all work and the work of direct reports
- Team Leadership
- Lead and develop the SEO team
- Support hiring as the function grows
- Set clear expectations and create a strong performance culture
- Help individuals progress and improve their skills
- Proposition Development
- Evolve the SEO proposition for Eastside in line with market developments (particularly focused around evolving role of AI (GEO/AEO) as a channel)
- Define how SEO should be delivered for modern ecommerce brands
- Develop and implement, as well as follow processes, frameworks and ways of working
- Identify opportunities to continue to improve integration SEO with other channels such as paid media and CRO
- Keep the agency up to date with changes in search and ecommerce
- Commercial Contribution
- Support new business pitches and proposals
- Actively identify opportunities to grow existing accounts
- Contribute to revenue growth through strong performance and client relationships
- Help evolve the positioning of SEO as a core part of the agency’s offer
What We’re Looking For
- Experience
- Strong background in SEO, ideally within an agency or ecommerce environment (5+ years experience)
- Proven experience delivering organic growth for ecommerce brands
- Solid technical SEO knowledge including crawling, indexing and site structure
- Demonstrable success of delivering SEO work through automation, processes and technology adoption/development
- Good understanding of content strategy and authority building
- Experience working with Shopify is a strong advantage
- Leadership and Approach
- Experience leading or mentoring others
- Comfortable switching between strategy and hands-on work
- Commercial mindset with a focus on outcomes, not just activity
- A natural problem solver who enjoys providing solutions for clients
- A confident, dynamic, engaging and authentic communicator who cares about the quality of work and continuous learning
- Passionate about growing the knowledge of those around you
- Excellent presentation skills and strong data analysis and reporting skills
- Strong attention to detail, methodical and process orientated
- Tools and Skills
- Experience with GA4, Google Search Console, Ahrefs, SEMrush and Screaming Frog
- Working knowledge of HTML
- Able to explain SEO clearly to non-specialists
- Familiarity and experience with Shopify preferable
Why Join Eastside Co
- Opportunity to take ownership of SEO within a growing agency
- Work with ecommerce brands that are serious about scaling
- Be part of a collaborative and performance-focused team
- Flexible and fully remote working
Benefits
- Competitive salary depending on experience (up to £65k depending on experience)
- 25 days holiday plus bank holidays and a Christmas shutdown, increasing with tenure
- Private health insurance
- Company pension
- Enhanced maternity and paternity leave
- Flexible remote working
- Gym membership discount
- Paid bereavement leave
- Sick pay allowance that increases with tenure
SEO Director employer: Eastside Co® (Shopify Platinum Agency)
Eastside Co is an exceptional employer, offering a dynamic and collaborative work culture that empowers employees to take ownership of their roles. As a fully remote agency, we provide flexibility alongside competitive benefits, including private health insurance and generous holiday allowances, ensuring a healthy work-life balance. With a strong focus on professional growth and the opportunity to lead a talented SEO team, this role is perfect for those looking to make a meaningful impact in the ecommerce sector.
Contact Detail:
Eastside Co® (Shopify Platinum Agency) Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land SEO Director
✨Tip Number 1
Network like a pro! Reach out to your connections in the SEO and ecommerce space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your SEO successes. Include case studies, data-driven results, and any innovative strategies you've implemented. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on the latest SEO trends and tools. Be ready to discuss how you've driven growth in previous roles and how you can apply that knowledge at Eastside Co. Confidence and expertise go a long way in making a great impression!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our team at Eastside Co. Let's make this happen together!
We think you need these skills to ace SEO Director
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the SEO Director role. Highlight your experience in ecommerce and any specific achievements that demonstrate your ability to drive organic growth. We want to see how you can make a real impact!
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for Eastside Co. Share your passion for SEO and how your skills align with our goals. Don’t forget to mention any experience with Shopify, as it’s a big plus for us!
Showcase Your Results:When detailing your past roles, focus on measurable outcomes. We love numbers! Whether it’s increased traffic, revenue growth, or successful campaigns, show us how you’ve made a difference in previous positions.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen to join our team!
How to prepare for a job interview at Eastside Co® (Shopify Platinum Agency)
✨Know Your SEO Stuff
Make sure you brush up on your technical SEO knowledge, especially around crawling, indexing, and site structure. Be ready to discuss how you've delivered organic growth for ecommerce brands in the past, and have some examples up your sleeve that showcase your success.
✨Showcase Your Leadership Skills
Since this role involves leading a team, be prepared to talk about your experience in mentoring and developing others. Share specific instances where you've built a strong performance culture or helped individuals progress in their careers.
✨Understand the Business Impact
Eastside Co is all about delivering meaningful commercial impact, so come armed with insights on how SEO can drive revenue and growth. Be ready to explain how your strategies have led to measurable performance outcomes in previous roles.
✨Stay Current with Trends
SEO is always evolving, especially with the rise of AI and new technologies. Show that you're not just keeping up but are also thinking ahead. Discuss how you plan to evolve the SEO proposition in line with market developments and integrate it with other channels like paid media.
