At a Glance
- Tasks: Lead and shape the future of our coaching business across multiple sites.
- Company: Join East Yorkshire Buses, part of the Go-Ahead Group, making a difference in communities.
- Benefits: Competitive salary, development opportunities, and a supportive leadership team.
- Other info: Inclusive workplace welcoming candidates from all backgrounds.
- Why this job: Drive growth and operational excellence while leading a diverse coaching operation.
- Qualifications: Proven leadership experience in operations and strong commercial acumen required.
The predicted salary is between 60000 - 80000 £ per year.
Location: Multi-site (East Yorkshire & wider region)
Full-time, permanent
Lead, grow and shape the future of our coaching business at East Yorkshire Buses, part of the Go-Ahead Group. We’re proud to deliver high-quality, reliable transport services that connect communities and support local economies.
This is an exciting opportunity to take full ownership of a growing operation, driving commercial performance, operational excellence and a strong people-focused culture.
About the role:
Reporting to the Managing Director, this role provides strategic and operational leadership across the coaching division, ensuring high standards of safety, service delivery, and performance. You will lead a team of General Managers, working across multiple sites to:
- Deliver sustainable growth
- Drive operational efficiency
- Create a consistent, high-quality customer experience
What you’ll be responsible for:
- Leading and developing a multi-site coaching operation across six business units
- Driving commercial performance, including revenue growth, margin delivery, and cost control
- Ensuring safe, compliant, and efficient operations across all locations
- Building capability and accountability within site leadership teams
- Identifying and delivering growth opportunities, including contracts, private hire, and partnerships
- Overseeing fleet utilisation, resource planning and operational delivery
- Leading employee engagement, communication and culture across dispersed teams
- Acting as a senior representative with clients, stakeholders, and local authorities
What we’re looking for:
This role will suit an experienced leader with a strong track record in operational leadership and commercial performance. You will bring:
- Proven experience leading regional or operations across more than one site
- Strong commercial and financial acumen
- Ability to balance strategic thinking with hands-on delivery
- Experience developing high-performing teams
- Confidence managing stakeholders and external partners
Experience:
- Experience in the coach sector
- Significant experience in an operational leadership role
- Experience managing budgets, performance and growth
- Strong people leadership experience across dispersed teams
- Knowledge of regulatory and compliance requirements (e.g. PSV operations)
- CPC qualification (or willingness to work towards)
Why join us?
- Be part of a business that makes a real difference to communities
- Lead a diverse and growing coaching operation
- Join a supportive and ambitious senior leadership team
- Opportunity to shape the future of the division and drive growth
- Access to development opportunities across the Go-Ahead Group
Our commitment to inclusion:
At East Yorkshire Buses, we are committed to creating an inclusive workplace where everyone feels valued and supported. We welcome applications from candidates of all backgrounds and experiences.
Apply now:
If you’re ready to take on a senior leadership role where you can make a real impact, we’d love to hear from you.
Area General Manager (Coaching Division) in Derby employer: East Yorkshire Buses
At East Yorkshire Buses, part of the Go-Ahead Group, we pride ourselves on being an excellent employer that values community impact and employee development. Our supportive and ambitious work culture fosters growth opportunities for leaders in the coaching sector, allowing you to shape the future of our operations while enjoying a diverse and inclusive environment. Join us to lead a dedicated team across multiple sites, driving operational excellence and making a meaningful difference in the communities we serve.
StudySmarter Expert Advice🤫
We think this is how you could land Area General Manager (Coaching Division) in Derby
✨Tip Number 1
Network like a pro! Reach out to your connections in the coaching sector and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your leadership style. This will help you showcase how you can drive operational excellence and foster a people-focused culture.
✨Tip Number 3
Practice your pitch! Be ready to articulate your experience in leading multi-site operations and driving commercial performance. Highlight specific examples of how you've delivered growth and engaged teams in previous roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Area General Manager (Coaching Division) in Derby
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in operational leadership and commercial performance. We want to see how your skills align with the role of Area General Manager, so don’t hold back!
Showcase Your Achievements:When detailing your past roles, focus on specific achievements that demonstrate your ability to drive growth and efficiency. Use numbers and examples to illustrate your impact – we love a good success story!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who can lead with confidence and engage with teams, so don’t be afraid to show us who you are and what you stand for.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way to ensure it gets into the right hands and helps us get to know you better. Plus, it’s super easy!
How to prepare for a job interview at East Yorkshire Buses
✨Know Your Numbers
As a potential Area General Manager, you’ll need to demonstrate your commercial acumen. Brush up on key financial metrics relevant to the coaching sector, such as revenue growth and cost control. Be ready to discuss how you've driven performance in previous roles.
✨Showcase Your Leadership Style
This role is all about leading teams across multiple sites. Prepare examples of how you've developed high-performing teams and fostered a positive culture. Think about specific challenges you've faced and how you overcame them while keeping your team engaged.
✨Understand the Regulatory Landscape
Familiarise yourself with the regulatory and compliance requirements in the coach sector, especially PSV operations. Being able to speak confidently about these aspects will show that you’re not just a leader but also a knowledgeable one who prioritises safety and compliance.
✨Prepare for Stakeholder Engagement
You’ll be acting as a senior representative with clients and local authorities. Think about your past experiences managing stakeholders and how you’ve built relationships. Be ready to share strategies you’ve used to communicate effectively and drive collaboration.
