At a Glance
- Tasks: Lead a vibrant team, drive sales, and create an amazing customer experience.
- Company: Join Earl of East, a trendy independent home fragrance brand in London.
- Benefits: Negotiable salary, 28 days leave, employee discounts, and ongoing training.
- Other info: Hands-on role with great opportunities for personal and professional growth.
- Why this job: Step up your career in retail and make a real impact in a creative environment.
- Qualifications: Strong retail experience and a passion for customer service.
The predicted salary is between 24750 - 30250 £ per year.
The role
We’re looking for a Store Manager to join the Earl of East retail team across our London stores.
This could be the perfect next step for an experienced Assistant Store Manager or Supervisor who is ready to take on their first store.
You don’t necessarily need to have been a Store Manager before.
We’re looking for someone with strong retail experience, natural leadership skills, commercial awareness and the ambition to take the next step in their career.
The role
As a Store Manager, you’ll take ownership of one of our London stores, working closely with our Retail Lead and wider retail team to deliver an exceptional customer experience and strong commercial performance.
You’ll be responsible for
- Leading, motivating and developing your store team
- Driving daily, weekly and monthly sales targets and KPIs
- Delivering exceptional, knowledgeable customer service
- Coaching the team on selling, service and product knowledge
- Managing the rota and day‑to‑day store operations
- Maintaining excellent visual and operational standards
- Monitoring performance and identifying opportunities to improve results
- Managing stock, deliveries and store administration
- Supporting the onboarding and development of new team members
- Building relationships within the local community
- Creating a positive, collaborative and accountable store culture
- Working closely with our wider London retail team to share knowledge and best practice
- This is a hands‑on retail role. We’re looking for someone who enjoys being on the shop floor, working with customers and leading by example.
About you
You might currently be an Assistant Store Manager, Supervisor or experienced senior Sales Assistant looking for your next step. You’ll ideally have:
- Strong retail experience
- Experience taking responsibility for a shop floor or team
- A genuine enjoyment of selling and customer service
- Commercial awareness and confidence working towards targets
- Strong communication and organisational skills
- A practical, solutions‑focused approach
- Great attention to detail
- An interest in fragrance, design and lifestyle
- The ambition to develop as a retail leader
- Previous Store Manager experience isn't essential. What matters is that you're ready for the responsibility of running a store and excited to grow into the role.
- About Earl of East
Earl of East is an independent home fragrance and lifestyle brand founded in East London in 2014.
Our London stores bring together our own fragrance and bathing collections alongside a curated selection of products and brands we love, built around our four pillars: Create, Curate, Collaborate and Community.
- Salary & benefits
- Salary negotiable based on experience
- 28 days annual leave, inclusive of bank holidays
- Workplace pension
- Employee discount
- Payday candle
- Cultural partnerships and community benefits
- Ongoing training and development with our wider retail team
- Full‑time | London
- #J-18808-Ljbffr
Store Manager - London employer: Earl of East
Earl of East is an exceptional employer that fosters a vibrant and collaborative work culture, making it an ideal place for aspiring retail leaders. With a focus on employee development, you will have access to ongoing training and the opportunity to grow within the company while enjoying benefits such as a competitive salary, generous annual leave, and a supportive community atmosphere in the heart of London. Join us to lead a passionate team and create memorable customer experiences in a dynamic retail environment.
StudySmarter Expert Advice🤫
We think this is how you could land Store Manager - London
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Earl of East, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Earl of East!
We think you need these skills to ace Store Manager - London
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Earl of East, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Earl of East and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Earl of East that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Earl of East
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!