At a Glance
- Tasks: Lead the transformation of a vaccine portfolio and drive digital-first marketing strategies.
- Company: Join Sanofi, a pioneering biopharma company dedicated to improving lives globally.
- Benefits: Competitive salary, career development opportunities, and a diverse, inclusive workplace.
- Other info: Hybrid work model with opportunities for international mobility and mentoring.
- Why this job: Make a real impact in global health by shaping the future of immunisation.
- Qualifications: Degree in Life Sciences or Business, with experience in brand management and digital marketing.
The predicted salary is between 60000 - 75000 £ per year.
Location: Reading, UK
Work arrangement: Hybrid (3 days per week in Reading office)
Job type: Permanent
About the job
As Brand Manager PMED within our Vaccines UKIE MCO team, you'll lead the strategic transformation of the Pneumo, Meningitis, Endemics & Travel franchise — a portfolio of six vaccines with three upcoming launches. This role owns the 3–5 year vision to transition the franchise to a pure‑play, digital‑first, resource‑efficient model, freeing investment capacity to fuel launch excellence. Full P&L accountability is central.
Ready to get started? Join the team protecting half a billion lives every year with next‑gen science, mRNA innovation, and AI‑driven breakthroughs. In Vaccines, you’ll help advance prevention on a global scale and shape the future of immunization.
Main responsibilities
- Define and drive a 3–5 year transformation vision for the PMED franchise, transitioning to a pure‑play, digital‑first model with reduced field dependency and resource efficiency to fuel upcoming launch investments.
- Own full P&L accountability for the PMED portfolio, including commercial policy management, budget optimisation, and pricing strategy to maximise return on investment and fund strategic priorities.
- Develop and execute integrated brand and omnichannel strategies for the PMED vaccine portfolio (travel, meningococcal, endemic), aligned with global and MCO objectives.
- Lead launch planning and readiness for pipeline products, coordinating cross‑functionally across medical, regulatory, supply chain, and commercial teams.
- Drive digital‑first customer engagement by managing digital assets (Campus pages, sanofivaccines website, PromoMats/Veeva Vault) and executing omnichannel campaigns and partnerships.
- Own demand forecasting and supply chain coordination to ensure portfolio availability, manage constrained products, and maintain accurate 3–6 month demand plans.
- Oversee the promotional materials lifecycle (PromoMats/Veeva Vault), coordinate PI updates across the portfolio, and ensure full ABPI compliance.
- Streamline and transform field force training requirements (iLearn) to be manpower‑efficient while maintaining compliance standards.
- Align with global PMED and Meninge teams to localise strategy, brand plans, and assets for the UK & Ireland market.
About You
- Degree in Life Sciences, Business Administration, or a related field.
- ABPI Level 3 Certified (or equivalent).
- Proven experience in pharmaceutical or healthcare brand management, ideally within vaccines or established portfolios.
- Experience in P&L management, budget ownership, pricing strategy, and commercial policy management.
- Demonstrated experience in developing and executing digital‑first, omnichannel marketing strategies.
- Experience with launch planning, launch excellence, and/or market access within the UK healthcare environment.
- Background in demand planning, supply chain coordination, and broader commercial operations.
- Familiarity with promotional materials approval systems such as PromoMats or Veeva Vault.
- Good understanding of regulatory compliance requirements, including ABPI guidelines and PI updates.
- Strategic and transformation‑focused mindset with strong leadership capabilities.
- Strong cross‑functional collaboration and stakeholder management skills.
- Data‑driven approach to decision making and problem solving.
- Excellent communication and presentation skills.
- Fluent English language skills.
Why choose us?
- Work at the forefront of AI‑driven research, smart manufacturing, and groundbreaking mRNA platforms redefining the future of immunology.
- Help protect half a billion people every year, contributing to one of the largest global vaccination efforts in healthcare.
- Lead the transformation of an established vaccines franchise, shaping its digital‑first future and fuelling the next wave of launches.
- Develop your career with access to mentoring, international mobility programs, and opportunities to grow across four continents.
- Join a workplace where diversity, equity, and inclusion are at the core, with Employee Resource Groups and leadership programs that celebrate every voice.
We are proud to be a Disability Confident Employer, committed to offering interviews to candidates who request consideration under the Scheme and meet the minimum requirements for this role. If you have a disability and require adjustments for the interview process, please email us at diversity.recruitmentUKIE@sanofi.com. We are dedicated to ensuring an inclusive and supportive experience for all applicants. Visas for those who do not already have the right to work in the UK will be considered on a case by case basis according to business needs and resources.
Brand Manager PMED in Reading employer: Eacademy Sanofi
Sanofi is an exceptional employer, offering a dynamic work environment in Reading where innovation meets purpose. As a Brand Manager PMED, you'll be at the forefront of transforming vaccine strategies while enjoying a hybrid work model that promotes work-life balance. With a strong commitment to employee growth through mentoring and international mobility, alongside a culture that values diversity and inclusion, Sanofi provides a meaningful opportunity to contribute to global health advancements.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager PMED in Reading
✨Get Involved in Local Research Communities
Tap into local biotechnology meetups and research forums. These are great places to mingle with industry professionals, share your passion, and even discover unadvertised job openings. It's all about getting your face known in the field!
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If you're a recent grad, don’t underestimate the power of your university’s alumni network! Reach out to alumni working in biotechnology to gather tips about job openings at companies like Eacademy Sanofi. You'd be surprised how willing people are to help out a fellow grad!
✨Show Off Your Projects
Curate a portfolio showcasing any research projects or internships you've completed in biotechnology. This tangible evidence of your skills can really impress employers when you chat with them at networking events or interviews. It's about making that killer first impression!
✨Stay Up-to-Date with Industry Trends
Biotech is a fast-paced field, so keeping yourself updated with the latest advancements is crucial. Attend industry conferences, webinars, or workshops to broaden your knowledge and meet potential employers. Plus, it’ll give you fantastic talking points for your interviews at places like Eacademy Sanofi!
We think you need these skills to ace Brand Manager PMED in Reading
Some tips for your application 🫡
Show Off Your Lab Skills:In the biotechnology field, it's super important to highlight your lab experience in your CV. Be sure to mention specific techniques or instruments you've mastered (think PCR, gel electrophoresis, etc.) and any relevant projects you've worked on. This will show Eacademy Sanofi that you have the hands-on skills they need.
Tailor Your Technical Skills:Make sure to emphasise your technical skills, especially those relevant to the biotechnology sector. Include any software tools or programming languages you've used, like R or Python for data analysis, which could be key for this role at Eacademy Sanofi.
Craft a Compelling Cover Letter:Since this is a full-time role, your cover letter should reflect not only your passion for biotechnology but also your long-term career ambitions. Share why you're excited about the work that Eacademy Sanofi does and how you envision contributing to their goals. This shows that you’re not just looking for any job, but you're genuinely invested in this opportunity.
Include Your Papers and Projects:If you've published any papers or contributed to significant projects, mention them! These documents can boost your application and provide tangible evidence of your expertise in the biotechnology field. Don’t forget to link to any relevant publications or project summaries—this can set you apart from other candidates.
How to prepare for a job interview at Eacademy Sanofi
✨Brush Up on Lab Techniques
Since you're eyeing a full-time gig in biotechnology, make sure you're well-versed in the lab techniques relevant to the role. Be ready to talk about PCR, CRISPR, or any specific methods mentioned in the job description at Eacademy Sanofi. You might even be asked to demonstrate your understanding of these processes.
✨Know Your Bioinformatics Tools
Get comfortable with bioinformatics tools that are commonly used in the industry, like BLAST or Bioconductor. These are key in biotechnology, and having hands-on experience or at least familiarity can set you apart. Prepare to discuss any relevant projects you've worked on, especially if they involved data analysis or genomic research.
✨Show Your Teamwork Skills
Biotech often involves collaboration across multiple disciplines. Be ready to share stories that highlight your teamwork and communication skills, especially in research projects. Think about working with different teams at university or any internships – this is where you can show how well you fit into Eacademy Sanofi's culture.
✨Research Recent Biotech Innovations
Stay updated on the latest trends and breakthroughs in biotechnology. Knowing what's happening in the field can help you engage in more meaningful discussions during your interview. Bring up recent articles or advancements that excite you, especially those related to the work being done at Eacademy Sanofi. This shows your passion for the industry!
