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For Companies At a Glance
- Tasks: Shape and deliver impactful consumer engagement strategies across multiple therapy areas.
- Company: Global pharma company focused on innovative consumer experiences.
- Benefits: Competitive hourly rate, hybrid work model, and opportunity to make a real impact.
- Why this job: Join a dynamic team and drive meaningful change in consumer marketing.
- Qualifications: 8-10+ years in consumer marketing with strong insights and campaign strategy skills.
- Other info: Collaborative environment with a focus on consumer-led transformation.
The predicted salary is between 84000 - 126000 £ per year.
Our client is a global pharma company who are looking for a Consumer Engagement Strategist to shape and deliver impactful, insight-led experiences across multiple therapy areas and markets. You’ll turn deep consumer understanding into strategies and campaigns that connect emotionally and drive measurable outcomes.
Key Responsibilities
- Define and execute long-term consumer engagement strategies.
- Lead planning, delivery, and optimisation of multi-channel campaigns.
- Partner with media and creative agencies to localise and amplify global content.
- Ensure all activity is compliant and performance is data-driven.
- Collaborate across marketing, digital, medical, legal, and insights teams.
- Build capability and embed a consumer-first culture across the organisation.
Skills & Experience
- 8–10+ years in consumer marketing, ideally within regulated sectors.
- Strong expertise in insights, segmentation, and campaign strategy.
- Proven record of building and scaling integrated consumer campaigns.
- Skilled in analytics, leadership, and stakeholder management.
- Strategic, resilient, and passionate about consumer-led transformation.
Consumer Marketing Specialist in Basingstoke employer: E-Resourcing Ltd - Specialist I.T. Recruitment
Contact Detail:
E-Resourcing Ltd - Specialist I.T. Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer Marketing Specialist in Basingstoke
✨Tip Number 1
Network like a pro! Reach out to folks in the pharma industry, especially those who are already in consumer marketing roles. Use LinkedIn to connect and engage with them; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, be ready to discuss your past campaigns and how they drove results. Bring data to the table to back up your claims – numbers speak volumes!
✨Tip Number 3
Tailor your approach! Each company has its own vibe, so make sure you understand their culture and values. When you’re in interviews or networking events, align your experiences with what they care about most.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be perfect for you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Consumer Marketing Specialist in Basingstoke
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Consumer Marketing Specialist. Highlight your experience in consumer engagement strategies and any relevant campaigns you've led. We want to see how your skills align with what our client is looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about consumer-led transformation and how your insights and campaign strategies can make a difference. Keep it engaging and relevant to the pharma sector.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your past campaigns have driven measurable outcomes. We love seeing numbers that back up your success in consumer marketing.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates. Plus, it’s super easy to do!
How to prepare for a job interview at E-Resourcing Ltd - Specialist I.T. Recruitment
✨Know Your Consumer
Dive deep into understanding the consumer insights relevant to the pharma industry. Be prepared to discuss how you’ve used data to shape strategies in your previous roles. This will show that you can connect emotionally with consumers and drive measurable outcomes.
✨Showcase Your Campaign Success
Bring examples of multi-channel campaigns you've led, especially those that were data-driven and compliant with regulations. Highlight your role in planning, delivery, and optimisation, as this aligns perfectly with what the company is looking for.
✨Collaboration is Key
Emphasise your experience working with cross-functional teams, including media and creative agencies. Share specific instances where your collaboration led to successful campaign outcomes, demonstrating your ability to build a consumer-first culture.
✨Be Strategic and Resilient
Prepare to discuss how you approach strategic challenges and adapt to changes in the market. Show your passion for consumer-led transformation by sharing stories of how you’ve overcome obstacles in your previous roles.
