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- Tasks: Boost app subscriptions through creative marketing and data analysis.
- Company: Join a beloved consumer brand focused on lifestyle and recipes.
- Benefits: Enjoy remote work flexibility and competitive pay of £600/day.
- Why this job: Perfect for those who love blending creativity with data in a dynamic team.
- Qualifications: Experience in scaling subscription apps and performance marketing is essential.
- Other info: Ideal for passionate individuals interested in parenting, wellness, or food.
The predicted salary is between 48000 - 72000 £ per year.
Contract Opportunity: App Growth & Digital Marketing Specialist
£600/day | Outside IR35 | 2 days/week | Remote/Hybrid | London
We’re working with a much-loved consumer brand on the lookout for a commercially minded App Growth & Digital Marketing Specialist to help drive subscription growth for a successful recipe and lifestyle app. This is a freelance role (2 days per week), paying circa £600/day (Outside IR35), and ideally suited to someone who thrives in a small, agile team and enjoys blending data with creativity to boost performance.
What you’ll do:
- Audit the user journey and subscription funnel
- Optimise trial-to-subscription conversion through A/B testing and pricing strategies
- Shape CRM and push strategies to improve engagement and retention
- Drive acquisition and ROI across paid channels (Apple Search Ads, Meta etc.)
- Report weekly on performance metrics and actionable insights
What we’re looking for:
- Proven experience scaling subscription-based mobile apps
- Hands-on with performance marketing, ASO, and mobile analytics
- Confident running growth experiments and interpreting data
- Comfortable working independently and bringing fresh ideas to the table
- A bonus if you have a passion for parenting, wellness, or food content
Application Growth & Digital Marketing Consultant employer: E-Resourcing Ltd - Specialist I.T. Recruitment
Contact Detail:
E-Resourcing Ltd - Specialist I.T. Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Application Growth & Digital Marketing Consultant
✨Tip Number 1
Familiarise yourself with the latest trends in app growth and digital marketing. Follow industry leaders on social media and engage with their content to stay updated. This will not only enhance your knowledge but also give you talking points during interviews.
✨Tip Number 2
Network with professionals in the app growth and digital marketing space. Attend relevant webinars, workshops, or local meetups to connect with like-minded individuals. Building relationships can lead to referrals and insider information about job openings.
✨Tip Number 3
Showcase your hands-on experience with performance marketing and mobile analytics through case studies or personal projects. Create a portfolio that highlights successful campaigns you've managed, focusing on metrics and results to demonstrate your impact.
✨Tip Number 4
Prepare for potential interviews by practising common questions related to subscription growth strategies and A/B testing. Be ready to discuss specific examples of how you've optimised user journeys and improved conversion rates in previous roles.
We think you need these skills to ace Application Growth & Digital Marketing Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in app growth and digital marketing. Focus on your achievements in scaling subscription-based mobile apps and any hands-on experience with performance marketing.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the brand. Mention specific strategies you've successfully implemented in the past, such as A/B testing or CRM strategies, to demonstrate your fit for the position.
Showcase Data-Driven Results: When detailing your previous roles, include quantifiable results that showcase your ability to drive acquisition and ROI. Use metrics to illustrate how your efforts have positively impacted user engagement and retention.
Highlight Relevant Skills: Emphasise skills that align with the job description, such as mobile analytics, ASO, and your ability to run growth experiments. This will help you stand out as a candidate who can bring fresh ideas to the team.
How to prepare for a job interview at E-Resourcing Ltd - Specialist I.T. Recruitment
✨Showcase Your Data-Driven Mindset
Since the role focuses on optimising subscription growth through data, be prepared to discuss specific examples of how you've used data analytics to drive marketing decisions. Highlight any A/B testing or performance marketing strategies you've implemented in the past.
✨Demonstrate Your Creativity
This position requires a blend of creativity and analytical skills. Think of innovative ideas you've brought to previous roles, especially those that improved user engagement or conversion rates. Be ready to share these during your interview.
✨Familiarise Yourself with the Brand
Research the consumer brand you'll be working with, especially their app and target audience. Understanding their values and how they engage with users will help you tailor your responses and show genuine interest in the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess how you would handle specific challenges related to app growth and digital marketing. Prepare scenarios where you've successfully navigated similar situations, focusing on your problem-solving skills and results achieved.
