Senior Manager - CRM

Senior Manager - CRM

Temporary 60000 - 80000 £ / year (est.) Home office (partial)
E.ON Next Energy

At a Glance

  • Tasks: Lead marketing transformation initiatives to enhance customer experience and campaign effectiveness.
  • Company: Join E.ON Next, an award-winning workplace prioritising inclusivity and employee growth.
  • Benefits: Enjoy competitive salary, 26 days annual leave, flexible working, and outstanding parental leave.
  • Other info: Role may close early due to high applications; hybrid working options available.
  • Why this job: Make a real impact on customer communications and brand strategy in a dynamic environment.
  • Qualifications: Significant experience in marketing transformation and strong stakeholder management skills required.

The predicted salary is between 60000 - 80000 £ per year.

We’re looking for a strategic and delivery-focused Marketing Communications Transformation Senior Manager to modernise and scale our marketing communications and brand capability across channels, technology, customer journeys, governance, and operating model. This role will lead transformation initiatives that improve customer experience, campaign effectiveness, speed to market, operational efficiency, and commercial performance across CRM, digital, lifecycle marketing, brand communications, and campaign delivery.

You’ll work cross-functionally across Marketing, Brand, Digital, CRM, Data, Technology, CX, Commercial, Compliance, and external partners to shape and deliver the future of customer communications.

Strategy
  • Define and deliver the MarComms transformation roadmap aligned to business strategy
  • Assess and evolve current operating models, workflows, governance, and capabilities
  • Identify opportunities to improve efficiency, effectiveness, and customer outcomes
  • Lead cross-functional transformation initiatives from concept through implementation
Brand & Communications Strategy
  • Partner with Brand and Marketing leadership to evolve communications and brand strategy
  • Drive consistency across brand, CRM, digital, sales, and partner communications
  • Support development of messaging frameworks, tone of voice, and integrated campaign approaches
  • Help modernise how the brand is expressed across customer touchpoints and channels
  • Balance commercial performance with long-term brand trust and differentiation
Campaign & Communications Operations
  • Redesign end-to-end campaign and communications processes
  • Improve briefing, prioritisation, approvals, QA, and go-live governance
  • Simplify and optimise customer communications across owned and paid channels
  • Improve collaboration across teams, channels, and agencies
Martech & Automation
  • Partner with CRM, Digital, Data, and Technology teams to improve marketing capabilities
  • Support the evolution of marketing technology, automation, and orchestration
  • Improve campaign automation, personalisation, and customer journey management
  • Help embed new tools, platforms, and ways of working
Customer Experience & Performance
  • Improve customer communication relevance and effectiveness across the lifecycle
  • Drive measurable improvements in engagement, conversion, retention, and customer satisfaction
  • Establish transformation KPIs and performance frameworks
  • Use insight and data to continuously optimise communications
Governance & Compliance
  • Ensure customer communications meet regulatory, legal, and brand standards
  • Improve controls, auditability, and operational governance
  • Partner with Risk, Compliance, and Legal teams where required
What We’re Looking ForEssential Experience
  • Significant experience in marketing transformation, customer communications, CRM, or marketing operations
  • Proven experience leading complex cross-functional programmes to deliver commercial outcomes
  • Strong understanding of CRM and lifecycle marketing, digital marketing and customer journeys, brand and communications strategy, campaign operations, martech ecosystems, and operating model transformation
  • Strong stakeholder management and influencing skills
  • Commercial mindset with strong analytical capability
  • Ability to operate strategically while remaining delivery-focused
Desirable Experience
  • Experience within regulated or customer-centric industries such as utilities, telecoms, retail, financial services, or subscription businesses
  • Experience working within agile delivery environments
  • Understanding of AI-driven marketing, automation, and personalisation
  • Consulting or transformation background advantageous
Success in This Role Looks Like
  • Faster, more effective campaign delivery
  • Improved customer engagement and communications performance
  • Simplified and scalable marketing operations
  • Stronger governance and reduced operational risk
  • Greater consistency across brand and customer communications
  • Clear measurable impact on customer and commercial outcomes

Here’s what else you need to know:

  • Role may close earlier due to high applications.
  • Fixed term contract length - 12 months
  • Competitive salary
  • Location – London or Nottingham with travel to our other sites when required.
  • Excellent parental leave allowance.
  • Award-Winning Workplace - We’re proud to be named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16–34-year-olds
  • Outstanding Benefits - Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities and access to 20 flexible benefits with tax/NI savings
  • Flexible & Family-Friendly - Our industry-leading hybrid and family-friendly policies earned us double recognition at the Personnel Today Awards 2024. We’re open to discussing how flexibility can work for you
  • Inclusive & Diverse - We’re the only energy company in the Inclusive Top 50 UK Employers. We’re also proud winners of Best Employer for Women and Human Company of the Year—recognising our inclusive, people-first culture
  • Support at Every Stage of Life - We’re Fertility Friendly and Menopause Friendly accredited, with inclusive support for everyone
  • Accessible & Supportive - Do you consider yourself as having a disability? As a Disability Confident Employer, we guarantee interviews for disabled applicants who meet the minimum criteria for the role and will make any adjustments needed during the process
  • Invested in Your Growth - From inclusive talent networks to top-tier development programmes, we’ll support your growth every step of the way

For all successful candidates. Due to the nature of this role your employment will be subject to a basic DBS (Disclosure Barring Service) check being carried out by ourselves via a 3rd party service provider.

Any questions on the role - please reach out to Eonnext.recruitment@eonnext.com

At E.ON Next, our customers are our number 1 priority! All Nexties - including our executive team - regularly directly support customers so we stay close to their needs and make better decisions that deliver the best experience.

Senior Manager - CRM employer: E.ON Next Energy

E.ON Next is an exceptional employer that prioritises innovation and sustainability, making it an ideal place for a Venture Associate to thrive. With a strong commitment to employee growth, flexible working arrangements, and a culture that celebrates diversity and inclusivity, you will be supported every step of the way in your journey to create impactful solutions. Located in vibrant cities like London, Solihull, and Nottingham, E.ON Next offers a dynamic work environment where your contributions directly shape a zero carbon future.

E.ON Next Energy

Contact Details:

E.ON Next Energy Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Manager - CRM

Dive into Local Events

Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.

Show Off Your Work

Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!

Utilise Online Job Boards

Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!

Tap into Your Uni's Resources

If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!

We think you need these skills to ace Senior Manager - CRM

Marketing Transformation
Customer Communications
CRM
Digital Marketing
Lifecycle Marketing
Brand Strategy
Campaign Operations

Some tips for your application 🫡

Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!

Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at E.ON Next Energy from day one!

Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!

Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at E.ON Next Energy specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!

How to prepare for a job interview at E.ON Next Energy

Showcase Your Creative Portfolio

As a candidate for a temporary marketing-communications role at E.ON Next Energy, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.

Understand the Latest Trends

We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show E.ON Next Energy you're not just up-to-date but also eager to innovate.

Highlight Your Adaptability

Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure E.ON Next Energy that you’re ready to hit the ground running.

Ready Your Communication Strategy

Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for E.ON Next Energy, so think on your feet and don't hesitate to showcase your creativity!