We are seeking a strategic and highly analytical Digital Performance Manager to lead and scale our digital sales engine for energy tariffs and solutions. In this role, you won’t just optimise channels and launch campaigns, you will be the primary driver of business growth, owning the end-to-end direct-to-site sales.
You will bridge the gap between high-level commercial ambition and digital execution. You will own the direct-to-site sales goals and results, closely collaborating with each channel across paid and organic, app and web journeys. By deeply understanding every stage of the user funnel, you will leverage martech solutions, data insights, and rapid experimentation to ensure our digital marketing isn't just performing, it’s market-leading.
Here’s a taste of what you’ll be doing
Digital performance ownership
Own the full P&L for online sales targets (direct-to-site), moving beyond forecasting to building growth models.
Plan and launch multi-touchpoint campaigns collaborating with paid and organic channels in a regulated environment.
Lead strategic planning revisions and budget shifts by identifying high-impact opportunities through data-driven insights. Proactively design marketing mitigations and cross-functional actions to stay ahead of market shifts or performance gaps.Performance insight and optimisation
Synthesise complex digital metrics into actionable "So-What" insights.
Partner with Organic, Propositions, and Digital Experience teams to remove friction and drive customer-centric growth through messaging and conversion rate optimisation (CRO).
Partner with the digital channel experts in Paid Media to ensure we are constantly optimising the digital marketing channels.Strategic influence
Craft and deliver compelling performance narratives for senior management and executive reviews, influencing business growth strategy.
Act as a champion for digital excellence, aligning performance goals with broader company-wide strategic initiatives.
Partner with the Ecommerce Manager, Organic, Propositions, Digital Experience and other internal teams to identify opportunities and drive sales through offers, messaging tests, funnel improvements.
Are we the perfect match?
Extensive experience in digital performance management, ecommerce, digital marketing, growth marketing, or a highly analytical commercial role.
Strong knowledge of digital sales KPIs with a proven ability to make strategic, data-backed recommendations that drive tangible business impact.
Highly data-driven with the ability to distil complex datasets into clear, narrative-driven reports for all levels of seniority.
Ability to simplify complex data into "So-What" insights that influence business strategies.
Comfortable working in a fast-paced environment where quick decisions are required to influence commercial outcomes.
It would be great if you had
Advanced knowledge of digital tracking, attribution, and reporting tools (e.g., GA, Tableau, etc.)
Experience with Multi-Touch Attribution and Marketing Mix Modelling is a plus.
Here’s what else you need to know
Role may close earlier due to high applications.
Competitive salary
Location – London or Nottingham
Excellent parental leave allowance.
Award-Winning Workplace - We’re proud to be named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16–34-year-olds
Outstanding Benefits - Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities and access to 20 flexible benefits with tax/NI savings
Flexible & Family-Friendly - Our industry-leading hybrid and family-friendly policies earned us double recognition at the Personnel Today Awards 2024. We’re open to discussing how flexibility can work for you
Inclusive & Diverse - We’re the only energy company in the Inclusive Top 50 UK Employers. We’re also proud winners of Best Employer for Women and Human Company of the Year—recognising our inclusive, people-first culture
Support at Every Stage of Life - We’re Fertility Friendly and Menopause Friendly accredited, with inclusive support for everyone
Accessible & Supportive - Do you consider yourself as having a disability? As a Disability Confident Employer, we guarantee interviews for disabled applicants who meet the minimum criteria for the role and will make any adjustments needed during the process
Invested in Your Growth - From inclusive talent networks to top-tier development programmes, we’ll support your growth every step of the way
For all successful candidates. Due to the nature of this role your employment will be subject to a basic DBS (Disclosure Barring Service) check being carried out by ourselves via a 3rd party service provider
Any questions on the role - please reach out to Eonnext.recruitment@eonnext.com
At E.ON Next, our customers are our number 1 priority! All Nexties - including our executive team - regularly directly support customers so we stay close to their needs and make better decisions that deliver the best experience.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Sales Performance Manager
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like E.ON Next Energy are looking for when hiring for a Digital Sales Performance Manager.
✨Showcase Your Skills with an Online Portfolio
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✨Attend E-commerce Events and Conferences
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Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at E.ON Next Energy, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with E.ON Next Energy's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at E.ON Next Energy. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at E.ON Next Energy
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that E.ON Next Energy uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at E.ON Next Energy. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!