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- Tasks: Lead marketing strategies for Naturium in the UK and Australia, driving brand growth and innovation.
- Company: Join e.l.f. Beauty, a leader in clean, cruelty-free beauty products.
- Benefits: Enjoy competitive pay, equity options, hybrid work, and half-day Fridays all year round.
- Why this job: Make a real impact in the beauty industry while collaborating with global teams.
- Qualifications: Proven marketing experience and strong leadership skills required.
- Other info: Be part of a high-performance culture with excellent career growth opportunities.
The predicted salary is between 48000 - 72000 £ per year.
About The Company: e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
Department: Marketing
Location: London
Reporting Relationship: CMO, Naturium
Culture And Compensation: We believe the combination of our high-performance team culture, total compensation, workplace flexibility and care for the team is unmatched. We have a "one team, one dream" total compensation philosophy where all employees can participate in our business success. In addition to competitive pay and benefits, we are proud of the following:
- All employees are on the same bonus plan tied to our financial performance. Our bonus plan has paid 200% of target in each of the last three years.
- All employees receive equity at e.l.f. This includes a new hire grant and eligibility for an annual refresh grant.
- Hybrid work environment.
- Half-day Fridays year-round.
Role Overview: The Director of Marketing is a pivotal role within the Naturium global organization. This position is responsible for the full funnel of brand development in the UK & Australia from building local national strategy, executing go-to-market plans and development of best-in-industry trade marketing support. It is essential this leader demonstrate key cultural practices of growth, positivity, honesty, curiosity, innovation, speed, agility and collaboration. The role will manage 1x brand manager with team growth planned soon. Organizational influence is extremely important as this leader needs important elements of their strategic vision to be supported by the global marketing team based in Los Angeles. This role has a broad remit. The candidate must be entrepreneurial and be able to collaborate highly effectively with global teams based in Los Angeles.
Key Responsibilities:
- Localized Brand Strategy: develop and implement localized brand strategy, drawing inspiration from global brand strategy.
- Marketing Calendar: develop and manage local product launch and communication calendar.
- UK & Australia go-to-market execution: responsible for deployment and executional excellence of GTM strategy in the UK & Australia.
- Investment Management: responsible for creating and executing marketing investment plan from brand awareness campaigns to POS conversion initiatives.
- Earned and Paid Media: in collaboration with leads from global team, responsible for spend and agency partner management for all paid and earned media.
- Trade Marketing: responsible for deployment and executional excellence of GTM strategy in the UK & Australia.
- Market Intelligence: transmit local market intelligence to global teams to ensure global brand and product strategies support localized territories.
Director, Marketing, Naturium in London employer: e.l.f. Beauty
Contact Detail:
e.l.f. Beauty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Marketing, Naturium in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to e.l.f. Beauty or Naturium. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your passion for clean beauty! When you get the chance to meet potential employers, share your thoughts on the latest trends in skincare and how they align with Naturium's values. It’ll show you’re not just another candidate, but someone who truly cares.
✨Tip Number 3
Prepare for interviews by practising common questions and tailoring your answers to reflect the company culture. Remember, they value positivity, innovation, and collaboration, so let that shine through in your responses!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at e.l.f. Beauty and contributing to their mission.
We think you need these skills to ace Director, Marketing, Naturium in London
Some tips for your application 🫡
Show Your Passion for Clean Beauty: When writing your application, let your enthusiasm for clean and cruelty-free beauty shine through. We want to see how your values align with our commitment to these principles at e.l.f. Beauty.
Tailor Your Experience: Make sure to highlight your relevant experience in marketing, especially in brand development and go-to-market strategies. We love seeing how your past roles have prepared you for this pivotal position at Naturium.
Be Authentic: We appreciate honesty and positivity, so don’t be afraid to show your true self in your application. Share your unique perspective and how it can contribute to our team culture of growth and collaboration.
Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. This way, we can easily track your application and ensure it gets the attention it deserves!
How to prepare for a job interview at e.l.f. Beauty
✨Know Your Brand Inside Out
Before the interview, dive deep into Naturium's brand values and product offerings. Understand their commitment to clean, cruelty-free beauty and how it aligns with e.l.f. Beauty's overall mission. This knowledge will help you demonstrate your passion for the brand and show that you're a great fit for the role.
✨Showcase Your Strategic Thinking
As a Director of Marketing, you'll need to think strategically about brand development. Prepare examples of past marketing strategies you've implemented, particularly those that involved localised approaches or collaboration with global teams. Highlight your ability to adapt global strategies to local markets, especially in the UK and Australia.
✨Emphasise Collaboration and Leadership Skills
This role requires strong organisational influence and team management. Be ready to discuss your experience in leading teams and collaborating with different departments. Share specific instances where your leadership led to successful outcomes, and how you foster a positive team culture.
✨Prepare for Market Intelligence Questions
Expect questions about market intelligence and how you would gather and transmit local insights to global teams. Think about how you can leverage data to inform marketing strategies and be prepared to discuss any tools or methodologies you've used in the past to analyse market trends.
