At a Glance
- Tasks: Lead marketing strategies for Naturium in the UK and Australia, driving brand growth and execution.
- Company: Join e.l.f. Beauty, a leader in clean, cruelty-free beauty with a vibrant culture.
- Benefits: Enjoy competitive pay, bonuses, flexible time off, and hybrid work options.
- Other info: Dynamic team culture with excellent career growth opportunities and half-day Fridays year-round.
- Why this job: Be part of a fast-growing brand and make a real impact in the beauty industry.
- Qualifications: Proven marketing experience and strong collaboration skills are essential.
The predicted salary is between 43200 - 72000 £ per year.
About The Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi‑brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high‑performance, biocompatible, clinically‑effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 26 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5.
Our total compensation philosophy offers every full‑time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year‑round half‑day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Culture And Compensation
We believe the combination of our high‑performance team culture, total compensation, workplace flexibility and care for the team is unmatched. We have a “one team, one dream” total compensation philosophy where all employees can participate in our business success. In addition to competitive pay and benefits, we are proud of the following:
- All employees are on the same bonus plan tied to our financial performance.
- Our bonus plan has paid 200% of target in each of the last three years.
- All employees receive a new hire grant and eligibility for an annual refresh grant.
- Hybrid work environment.
- Half‑day Fridays year‑round.
Role Overview
The Director of Marketing is a pivotal role within the Naturium global organization. This position is responsible for the full funnel of brand development in the UK & Australia from building local national strategy, executing go‑to‑market plans and development of best‑in‑industry trade marketing support. It is essential this leader demonstrates key cultural practices of growth, positivity, honesty, curiosity, innovation, speed, agility and collaboration. The role will manage 1x brand manager with team growth planned soon. Organizational influence is extremely important as this leader needs important elements of their strategic vision to be supported by the global marketing team based in Los Angeles. This role has a broad remit. The candidate must be entrepreneurial and be able to collaborate highly effectively with global teams based in Los Angeles.
Key Responsibilities
- Localized Brand Strategy: develop and implement localized brand strategy, drawing inspiration from global brand strategy.
- Marketing Calendar: develop and manage local product launch and communication calendar.
- UK & Australia go‑to‑market execution: responsible for deployment and executional excellence of GTM strategy in the UK & Australia.
- Investment Management: responsible for creating and executing marketing investment plan from brand awareness campaigns to POS conversion initiatives.
- Earned and Paid Media: in collaboration with leads from global team, responsible for spend and agency partner management for all paid and earned media.
- Trade Marketing: responsible for deployment and executional excellence of GTM strategy in the UK & Australia.
- Market Intelligence: transmit local market intelligence to global teams to ensure global brand and product strategies support localized territories.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Director, Marketing, Naturium in London employer: e.l.f. Beauty, Inc.
e.l.f. Beauty, Inc. is an exceptional employer that champions a culture of collaboration and innovation, particularly in the vibrant city of London. With a commitment to clean, cruelty-free beauty, employees enjoy competitive compensation, including a robust bonus plan and flexible working arrangements, such as hybrid schedules and year-round half-day Fridays. The company fosters growth opportunities within a high-performance team environment, making it an ideal place for those seeking meaningful and rewarding careers in the beauty industry.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Marketing, Naturium in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for e.l.f. Beauty, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like e.l.f. Beauty, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with e.l.f. Beauty, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at e.l.f. Beauty, Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Director, Marketing, Naturium in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit e.l.f. Beauty, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of e.l.f. Beauty, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about e.l.f. Beauty, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at e.l.f. Beauty, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at e.l.f. Beauty, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At e.l.f. Beauty, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
