At a Glance
- Tasks: Lead Dyson's commercial strategy using data-driven insights to shape decision-making.
- Company: Join Dyson, a pioneering tech company focused on innovation and improvement.
- Benefits: Enjoy competitive pay, bonuses, generous holiday, and health perks.
- Why this job: Be at the forefront of shaping Dyson's digital strategy and market presence.
- Qualifications: Strong analytical skills and experience in data-led strategy required.
- Other info: Collaborate with industry leaders in a dynamic, fast-paced environment.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Us
At Dyson we believe everything could be better. Fuelled by a frustration with things that don’t work properly and a relentless obsession with making them work better, we’ve spent the last 25 years pioneering inventions and continually improving. We’re growing fast and our ambition is huge. It’s not simply about more people and more profit. Dyson is all about better ideas and new technologies. It’s about inventing the future. Our philosophy remains the same as it was 25 years ago when James Dyson invented the first cyclonic vacuum cleaner. We remain family‑owned, we don’t bow to outside shareholders or report to the stock exchange, and we plot our own path, unshackled from conventional thinking.
About The Role
Dyson runs on curiosity, data, and new perspectives. As Lead Commercial Geo Strategy & Insights Specialist, you’ll drive how Dyson is found and chosen in today’s digital world—using advanced analytics to guide commercial priorities and inform strategic decisions at the highest levels.
Key Responsibilities
- Commercial Geo Strategy Leadership: Lead the development and delivery of Dyson’s Commercial Geo Strategy. Partner with iProspect, LLM vendors, and senior stakeholders to raise Dyson’s profile in fast‑evolving channels, set the strategic agenda, and steer rollout plans.
- Executive Stakeholder Engagement: Work side‑by‑side with the Senior Leadership Team and Executive Committee (EXCO) on strategic briefs, providing clear, actionable insight for high‑impact decision‑making.
- Marketing & Insight Review Leadership: Deliver proactive Marketing Insight Reviews with the Chief Marketing Officer, presenting data‑driven analysis on emerging trends, risks, and opportunities.
- Competitive Intelligence: Oversee and enhance competitor monitoring, creating actionable intelligence that pushes Dyson ahead of market shifts.
- Knowledge Platform Ownership: Direct the operation and improvement of Searchable and Deepsights platforms with MLS, ensuring Dyson’s contracts deliver measurable value and enable smarter knowledge sharing.
- Integrated Data & Tool Strategy: Maintain and evolve a holistic overview of Dyson’s data tools—Adobe Analytics, Nielsen SOV, Brand Health, GEO Analytics, and more—seeking ways to combine insights and drive smarter, joined‑up decisions.
About You
- Analytical, inquisitive, and tested in driving data‑led strategy at scale.
- Exceptional communicator—skilled at translating complexity into clarity and action.
- Strong stakeholder engagement—confident working across senior teams and expert partners.
- Obsessed with detail, highly organised, and adaptive in a fast‑moving setting.
- Relentlessly ambitious—driven to advance Dyson’s digital strategy wherever possible.
What’s In It For You
- Play a lead role in shaping Dyson’s data‑driven commercial strategy.
- Collaborate with senior leaders and industry pioneers.
- Grow skills with advanced analytics and insight platforms.
- Become central to how Dyson understands and outpaces competitors and markets.
Benefits
Financial
- Performance‑related bonus scheme
- Competitive pension scheme
- Life assurance
- Discounts on Dyson machines and retail discounts
- Free bus travel to and from campus (from Bristol, Bath, Chippenham, and Swindon)
Lifestyle
- 27 days’ holiday (plus bank holidays)
- Free on‑site lunches, fruit, and hot drinks
- Free on‑site sports centre, gym, hair salon, and lifestyle assistance (concierge)
- Electric vehicle salary sacrifice scheme
- Ability to purchase additional holiday
Health
- Private medical insurance and dental insurance
- Employee assistance programme, digital GP, on‑site physio and GP, prescription service, fertility treatment support
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or any other dimension of diversity.
Lead Marketing Insights Specialist in Malmesbury employer: Dyson
Contact Detail:
Dyson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Marketing Insights Specialist in Malmesbury
✨Tip Number 1
Get to know Dyson inside out! Research their products, values, and recent innovations. This will not only help you in interviews but also show your genuine interest in the company.
✨Tip Number 2
Network like a pro! Connect with current or former Dyson employees on LinkedIn. Ask them about their experiences and insights into the company culture—this could give you a leg up during the interview process.
✨Tip Number 3
Prepare for those tricky questions! Think about how your skills align with the role of Lead Marketing Insights Specialist. Be ready to discuss how you can drive data-led strategies and engage with senior stakeholders effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Dyson team and contributing to their innovative journey.
We think you need these skills to ace Lead Marketing Insights Specialist in Malmesbury
Some tips for your application 🫡
Show Your Curiosity: At Dyson, curiosity is key! Make sure your application reflects your inquisitive nature. Share examples of how you've used data to drive insights and decisions in your previous roles.
Be Clear and Concise: We love clarity! When writing your application, avoid jargon and keep it straightforward. Highlight your skills and experiences in a way that’s easy to digest for the hiring team.
Engage with Our Values: Make sure to connect your experiences with Dyson's values. Show us how your ambition and innovative thinking align with our mission to invent the future and improve everything we touch.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Dyson.
How to prepare for a job interview at Dyson
✨Know Your Data
As a Lead Marketing Insights Specialist, you'll be expected to drive data-led strategies. Brush up on your analytical skills and be ready to discuss how you've used data to inform decisions in previous roles. Bring examples of how you've translated complex data into actionable insights.
✨Engage with Stakeholders
This role involves working closely with senior leadership and external partners. Prepare to demonstrate your experience in stakeholder engagement. Think of specific instances where you’ve successfully collaborated with senior teams to achieve strategic goals.
✨Stay Ahead of Competitors
Dyson values competitive intelligence. Research Dyson’s competitors and be prepared to discuss market trends and potential opportunities. Show that you can think critically about how Dyson can maintain its edge in the market.
✨Show Your Curiosity
Curiosity is key at Dyson. Be ready to share how your inquisitive nature has led to innovative solutions in your past roles. Discuss any projects where your curiosity drove you to explore new ideas or technologies that benefited your team or company.