At a Glance
- Tasks: Lead Dyson's commercial geo strategy using data-driven insights to shape decision-making.
- Company: Join Dyson, a pioneering tech company focused on innovation and improvement.
- Benefits: Enjoy competitive pay, bonuses, 27 days holiday, and free on-site perks.
- Why this job: Be at the forefront of shaping Dyson's digital strategy and market presence.
- Qualifications: Strong analytical skills and experience in data-led strategy required.
- Other info: Collaborate with industry leaders in a dynamic, fast-paced environment.
The predicted salary is between 43200 - 72000 ÂŁ per year.
About Us
At Dyson we believe everything could be better. Fuelled by a frustration with things that don’t work properly and a relentless obsession with making them work better, we’ve spent the last 25 years pioneering inventions and continually improving. We’re growing fast. And our ambition is huge. But it’s not simply about more people and more profit. Dyson is all about better ideas and new technologies. It’s about inventing the future. Our philosophy remains the same as it was 25 years ago when James Dyson invented the first cyclonic vacuum cleaner. We remain family-owned. We don’t bow to outside shareholders or report to the stock exchange. Instead we plot our own path, unshackled from conventional thinking.
About the Role
Dyson runs on curiosity, data, and new perspectives. As Lead Commercial Geo Strategy & Insights Specialist, you’ll drive how Dyson is found and chosen in today’s digital world—using advanced analytics to guide commercial priorities and inform strategic decisions at the highest levels.
Key Responsibilities
- Commercial Geo Strategy Leadership: Lead the development and delivery of Dyson’s Commercial Geo Strategy. Partner with iProspect, LLM vendors, and senior stakeholders to raise Dyson’s profile in fast-evolving channels. Set the strategic agenda and steer rollout plans.
- Executive Stakeholder Engagement: Work side-by-side with the Senior Leadership Team and Executive Committee (EXCO) on strategic briefs. Provide clear, actionable insight for high-impact decision-making.
- Marketing & Insight Review Leadership: Deliver proactive Marketing Insight Reviews with the Chief Marketing Officer, presenting data-driven analysis on emerging trends, risks, and opportunities.
- Competitive Intelligence: Oversee and enhance competitor monitoring. Create actionable intelligence that pushes Dyson ahead of market shifts.
- Knowledge Platform Ownership: Direct the operation and improvement of Searchable and Deepsights platforms with MLS. Ensure Dyson’s contracts deliver measurable value and enable smarter knowledge sharing.
- Integrated Data & Tool Strategy: Maintain and evolve a holistic overview of Dyson’s data tools—Adobe Analytics, Nielsen SOV, Brand Health, GEO Analytics, and more. Seek ways to combine insights and drive smarter, joined-up decisions.
About You
- Analytical, inquisitive, and tested in driving data-led strategy at scale.
- Exceptional communicator—skilled at translating complexity into clarity and action.
- Strong stakeholder engagement—confident working across senior teams and expert partners.
- Obsessed with detail, highly organised, and adaptive in a fast-moving setting.
- Relentlessly ambitious—driven to advance Dyson’s digital strategy wherever possible.
What’s In It For You
- Play a lead role in shaping Dyson’s data-driven commercial strategy.
- Collaborate with senior leaders and industry pioneers.
- Grow skills with advanced analytics and insight platforms.
- Become central to how Dyson understands and outpaces competitors and markets.
Benefits
Financial:
- Performance-related bonus scheme
- Competitive pension scheme
- Life assurance
- Discounts on Dyson machines and retail discounts
- Free bus travel to and from campus (from Bristol, Bath, Chippenham, and Swindon)
Lifestyle:
- 27 days’ holiday (plus bank holidays)
- Free on-site lunches, fruit, and hot drinks
- Free on-site sports centre, gym, hair salon, and lifestyle assistance (concierge)
- Electric vehicle salary sacrifice scheme
- Ability to purchase additional holiday
Health:
- Private medical insurance and dental insurance
- Employee assistance programme, digital GP, on-site physio and GP, prescription service, fertility treatment support
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Lead Commercial Geo Strategy & Insights Specialist in Chippenham employer: Dyson
Contact Detail:
Dyson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Commercial Geo Strategy & Insights Specialist in Chippenham
✨Tip Number 1
Network like a pro! Reach out to current or former Dyson employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role like the Lead Commercial Geo Strategy & Insights Specialist.
✨Tip Number 2
Prepare for the interview by diving deep into Dyson’s products and values. Show us how your analytical skills can drive data-led strategies that align with Dyson's mission of making everything better.
✨Tip Number 3
Practice your storytelling! Be ready to share examples of how you've used data to influence decisions in previous roles. We want to see how you can translate complex insights into clear, actionable strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows your enthusiasm for being part of the Dyson family.
We think you need these skills to ace Lead Commercial Geo Strategy & Insights Specialist in Chippenham
Some tips for your application 🫡
Show Your Curiosity: At Dyson, curiosity is key! When writing your application, let us see your inquisitive side. Share examples of how you've used data to drive insights and make decisions in your previous roles.
Be Clear and Concise: We love clarity! Make sure your application is easy to read and straight to the point. Use bullet points where possible to highlight your achievements and skills, especially those that align with the role.
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect how your experience aligns with our needs at Dyson. Highlight your analytical skills and stakeholder engagement experience!
Apply Through Our Website: We encourage you to apply through our website for the best chance of being noticed. It’s super easy and ensures your application goes directly to the right team. Plus, we can’t wait to hear from you!
How to prepare for a job interview at Dyson
✨Know Your Data
As a Lead Commercial Geo Strategy & Insights Specialist, you'll be expected to have a strong grasp of data analytics. Brush up on the tools mentioned in the job description, like Adobe Analytics and Nielsen SOV. Be ready to discuss how you've used data to drive strategic decisions in your previous roles.
✨Engage with Stakeholders
This role involves working closely with senior leadership and external partners. Prepare examples of how you've successfully engaged stakeholders in the past. Think about how you can demonstrate your ability to translate complex data into actionable insights that resonate with different audiences.
✨Stay Ahead of Competitors
Dyson values competitive intelligence, so come prepared with insights about their market position and competitors. Research recent trends and be ready to discuss how you would enhance Dyson's competitive edge using your analytical skills.
✨Show Your Curiosity
Curiosity is key at Dyson. During the interview, express your passion for innovation and how you stay updated on industry trends. Share examples of how your inquisitive nature has led to successful outcomes in your previous roles, especially in driving data-led strategies.