At a Glance
- Tasks: Promote Dynamic Earth through innovative marketing campaigns and engaging content.
- Company: Join Edinburgh's premier science centre and planetarium with a vibrant team.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal growth.
- Other info: Dynamic environment with flexible tasks and a focus on teamwork.
- Why this job: Make a real impact in promoting science and sustainability while having fun.
- Qualifications: Degree in marketing or related field and 2 years of marketing experience.
The predicted salary is between 27500 - 33000 £ per year.
Reports to: Head of Marketing and Communications
Salary: c £27,500 - £33,000 p.a. D.O.E
Hours: Full time (37.5hrs/week), permanent. Standard working hours are 09:00 – 17:30 Monday – Friday. Ad-hoc evening and weekend work will be required to attend and support Dynamic Earth activities.
Dynamic Earth is Edinburgh’s world-class science centre and planetarium that tells the extraordinary story of planet Earth, from beginning to mend. Located on the edge of Holyrood Park with spectacular views of Salisbury Crags, Dynamic Earth is also one of Edinburgh's largest unique venues for corporate & hospitality events. Our staff are pivotal to what makes us a 5-star rated science centre and world-class events venue. We offer a truly unique and dynamic working environment; creating a passionate, caring and inclusive place to work, learn and play. Dynamic Earth is driven by a positive belief that everyone has the potential to be the problem-solvers of the future. We encourage applications from all backgrounds, communities, and industries, and are committed to having a team that is made up of diverse skills, experiences, and abilities. We actively seek to recruit enthusiastic, motivated, and highly customer-focused staff that share our passion for our core charitable mission to empower people with understanding and empathy for the Earth. If you feel you have these personal attributes along with the right mix of skills and experience, you may be our next team member.
Role Description
Working within the Marketing Team, you will play an active, hands-on role in promoting Dynamic Earth as Dynamic Earth’s only Science Centre and Planetarium. You will contribute to growing brand awareness and driving visitor numbers through the delivery of the annual marketing plan.
Key Result Areas
- Support the delivery of the annual marketing and communications plan to meet agreed targets
- Contribute to the development of campaigns to increase visitor numbers and income
- Use data and insights to inform and optimise marketing campaigns
- Create and maintain campaign briefs, objectives, and project plans, identifying new opportunities where appropriate
- Monitor and report on campaign performance (weekly and monthly), including insight and channel-level activity, to support continuous improvement
- Support the Learning and Engagement team with marketing materials and campaigns for schools and community engagement
- Work with the Fundraising team to develop campaigns that drive income generation
- Support the Membership and Visitor Experience teams with integrated marketing activity, providing advice and guidance
- Deliver integrated marketing campaigns across print, PR, and digital channels to ensure consistent messaging and maximum reach (e.g. updating website listings, managing social media when required)
- Liaise with internal and external stakeholders to ensure marketing activity is delivered on brand, on budget, and on time
- Work closely with our PR agency, drafting content for press releases, coordinating media relations, and managing spokespersons and influencers as required
Brand
- Understand and champion the Dynamic Earth brand, ensuring compliance and consistency both internally and externally
- Support the marketing team in developing the brand story, key messages, and campaign positioning
- Develop promotional content and assets using Canva or InDesign, ensuring brand consistency, quality, and value for money across print and digital channels
Email Communications
- Plan, draft, edit, and deliver regular and campaign-specific email communications, including newsletters, event invitations, and seasonal campaigns
- Support the maintenance and development of the CRM database, ensuring GDPR compliance
Experience and Skills
- Degree-qualified (or equivalent experience) in marketing or a related discipline
- Minimum of 2 years’ experience working in a marketing role
- Experience working across print, digital advertising, email marketing, and PR
- Strong understanding of marketing within a visitor attraction or similar environment
- Basic knowledge of GDPR
- Excellent written and verbal communication skills
- Confident working with, and managing a wide range of stakeholders across multiple projects
- Ability to work both independently and collaboratively
- Experience managing a varied workload in a fast-paced environment, with the ability to prioritise effectively
- Proven ability to create and deliver high-quality content from concept to completion
- Demonstrates flexibility and willingness to undertake ad hoc tasks as required.
Applications Close – 13th April
Interviews – w/c 23rd April
To apply, please email a copy of your CV and Cover Letter to peopleandculture@dynamicearth.org.uk by 5pm on 13th April 2026.
Marketing and Communications Officer in Edinburgh employer: Dynamic Earth
Dynamic Earth is an exceptional employer, offering a vibrant and inclusive work culture that fosters creativity and collaboration. Located in the stunning surroundings of Holyrood Park, employees benefit from a unique environment that not only promotes personal growth but also encourages a shared passion for educating others about our planet. With a commitment to diversity and a focus on empowering staff, Dynamic Earth provides meaningful opportunities for professional development while contributing to a core charitable mission.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Communications Officer in Edinburgh
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dynamic Earth and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dynamic Earth are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dynamic Earth on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dynamic Earth. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and Communications Officer in Edinburgh
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dynamic Earth. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dynamic Earth:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dynamic Earth’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dynamic Earth
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dynamic Earth will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dynamic Earth, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
