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- Tasks: Boost DxO's visibility in the UK by connecting with influencers and managing media collaborations.
- Company: Join DxO Labs, a leading French innovator in digital photography and image processing.
- Benefits: Enjoy flexible work options and the chance to collaborate with a multicultural team.
- Why this job: Be part of a creative environment that values innovation and has a strong social impact.
- Qualifications: Must be a native English speaker with a passion for photography and media relations experience.
- Other info: This role is open to freelancers or permanent employees.
The predicted salary is between 28800 - 48000 £ per year.
In 20 years, DxO Labs has established itself as one of the most innovative French companies in the digital photography and image processing sector. We design and market advanced photo editing software for photographers, amateurs, or experts. Our solutions, based on an in-depth knowledge of optical sciences, offer the most efficient correction and treatment tools. Our know-how is the result of close collaboration between our engineers and the largest research laboratories in applied mathematics. DxO Labs has always relied on the excellence and incomparable know-how of its international and multicultural teams.
DxO Labs is looking for a dynamic and proactive Influence & PR Specialist to join the Press and External Relations (PER) team. The key objective of the Influence & PR Specialist position is to increase the visibility of DxO on the UK market.
Your main missions:
- Identify, expand, and maintain a network of UK influencers and media contacts.
- Contact and build relationships with identified influencers.
- Negotiate terms and set up collaboration deals focused on product publications.
- Coordinate and manage the publication process to ensure timely and effective media coverage.
- Develop and maintain a network of media partners.
- Ensure that influencer and media collaborations contribute to measurable business impact, including traffic generation and revenue growth.
- Collaborate with internal teams, using internal tools, to align media strategies with company goals.
- Track and report on the performance of media collaborations, using internal tools.
Your Profile:
- Native English speaker.
- A background in photography or a keen interest in the field is mandatory.
- Proven experience in media relations, PR, influence management or a related field.
- Understanding of the media landscape and publication processes.
- Strong negotiation and communication skills.
- Ability to build and maintain professional relationships.
- Excellent project management and organizational skills.
This position can be entrusted by a freelancer or a permanent employee.
Influence & PR specialist employer: DxO
Contact Detail:
DxO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influence & PR specialist
✨Tip Number 1
Familiarise yourself with the UK media landscape, especially in the photography sector. Follow key influencers and publications on social media to understand their content style and audience engagement.
✨Tip Number 2
Network actively by attending photography events, workshops, or exhibitions in the UK. This will help you meet potential influencers and media contacts face-to-face, making it easier to establish relationships.
✨Tip Number 3
Create a portfolio showcasing your previous PR campaigns or influencer collaborations. Highlight measurable outcomes like traffic growth or increased engagement to demonstrate your impact in similar roles.
✨Tip Number 4
Stay updated on the latest trends in digital photography and image processing. This knowledge will not only enhance your conversations with influencers but also position you as a credible representative of DxO Labs.
We think you need these skills to ace Influence & PR specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media relations, PR, and influence management. Emphasise any background in photography or related fields to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for photography and your understanding of the media landscape. Mention specific examples of how you've successfully built relationships with influencers or managed PR campaigns.
Showcase Your Communication Skills: In your application, demonstrate your strong negotiation and communication skills. You could include examples of past collaborations or projects where these skills were crucial to success.
Highlight Project Management Experience: Since the role requires excellent project management skills, be sure to detail any relevant experience you have in managing projects, coordinating teams, or ensuring timely delivery of media coverage.
How to prepare for a job interview at DxO
✨Show Your Passion for Photography
Since a background in photography or a keen interest is mandatory, make sure to express your enthusiasm for the field. Share personal experiences or projects that highlight your passion and knowledge about photography.
✨Demonstrate Your Media Relations Skills
Prepare examples of past experiences where you've successfully built relationships with influencers or media contacts. Be ready to discuss specific strategies you used to negotiate collaborations and how they benefited your previous employers.
✨Understand the Company’s Products
Familiarise yourself with DxO Labs' products before the interview. Being able to discuss their software and how it stands out in the market will show that you are genuinely interested in the company and its offerings.
✨Prepare for Project Management Questions
Given the importance of project management in this role, be prepared to discuss your organisational skills. Have examples ready that demonstrate how you've successfully managed projects, coordinated teams, and ensured timely delivery of results.
