At a Glance
- Tasks: Lead creative marketing campaigns that drive awareness and generate leads.
- Company: Join DX Group, a dynamic logistics business with over 50 years of experience.
- Benefits: Hybrid working, direct access to decision-makers, and the chance to shape marketing strategy.
- Why this job: Make a real impact by building a marketing function from the ground up.
- Qualifications: Over five years in B2B marketing with strong campaign development skills.
- Other info: Collaborative environment with opportunities for growth and visibility in your work.
The predicted salary is between 45000 - 55000 £ per year.
Location: Hybrid working, with one/two days a week in the office (Kettering/Nuneaton), plus occasional UK travel.
About DX
DX is an integrated logistics business with over 50 years behind it, supporting tens of thousands of businesses and residential customers across the UK and Ireland. We operate across freight, parcels, fulfilment, documents, final mile and a growing SameDay service, delivered through a network of more than 110 sites and over 5,000 colleagues. We’ve got the scale, the capability and the infrastructure. Now we’re focused on what comes next. Backed by H.I.G. Capital, DX is investing in digital capability, expanding its service offer and growing through acquisition. The ambition is to significantly scale the business over the coming years, with marketing playing a central role in how we present, position and grow that offer in the market.
What you’ll be doing:
- You’ll own campaign development from proposition through to delivery.
- Build and deliver integrated 360 creative campaigns that drive awareness, generate leads and support the sales pipeline.
- Get under the skin of each service and turn it into clear, compelling value propositions.
- Create campaign content across LinkedIn, website, email and supporting channels.
- Write confidently and creatively, from top-line messaging through to longer-form content.
- Develop branded sales materials that help open conversations and support conversion.
- Work closely with sales teams to understand what’s landing, what isn’t and where support is needed.
- Support industry awards, events and PR activity to strengthen external presence.
- Use email as part of campaign activity, working with the digital team to support engagement and cross-sell.
- Track performance, report on results and adjust where needed.
- Work alongside the wider marketing team, PR agency, copywriter and creative support to keep everything aligned.
What you’ll bring:
- A creative thinker who can turn a complex offer into something engaging.
- Experience building campaigns, not just producing assets.
- A strong grasp of how marketing supports sales and drives revenue.
- Confidence writing across formats, from short-form content to longer pieces.
- Experience creating content and materials that support commercial teams.
- Comfortable working at pace, managing multiple priorities and keeping momentum.
- A test-and-learn mindset, using performance to refine and improve activity.
- A collaborative approach, working across teams and with external partners.
- Over five years’ experience in B2B marketing.
In return, you’ll get:
- The chance to help build a marketing function from the ground up.
- Real ownership of campaigns and how the brand shows up in the market.
- Direct access to senior stakeholders and decision-making.
- Visibility of the impact your work has on the business.
If you’re ready to take the lead on campaigns, bring ideas to life and make a visible impact, we’d love to hear from you.
Senior Marketing and Campaign Manager in Northampton employer: DX Group
Contact Detail:
DX Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing and Campaign Manager in Northampton
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks at DX Group. A personal connection can make all the difference when it comes to landing that dream job.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your past campaigns. Talk about how you turned complex ideas into engaging content. This will not only showcase your skills but also demonstrate your understanding of what they need.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to the marketing team at DX Group directly. Express your interest in their vision and how you can contribute to their growth. Sometimes, creating your own opportunity is the best way to land the job.
✨Tip Number 4
Follow up after interviews! If you’ve had a chat with someone at DX Group, drop them a quick thank-you email. Mention something specific from your conversation to remind them of your fit for the role. It shows you’re genuinely interested and keeps you top of mind.
We think you need these skills to ace Senior Marketing and Campaign Manager in Northampton
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your ability to turn complex ideas into compelling narratives. Remember, we want to see how you can bring our campaigns to life.
Tailor Your Content: Make sure to tailor your application to the specific role of Senior Marketing and Campaign Manager. Highlight your experience in building integrated campaigns and how you've supported sales teams in the past. We love seeing relevant examples that demonstrate your skills!
Be Clear and Concise: While we appreciate creativity, clarity is key! Ensure your application is well-structured and easy to read. Use bullet points where necessary to break down your achievements and experiences. We want to quickly grasp what makes you the perfect fit for us.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures it gets to the right people. Plus, it shows you're keen on joining our team at DX. We can't wait to hear from you!
How to prepare for a job interview at DX Group
✨Know Your Campaigns Inside Out
Before the interview, dive deep into your past campaigns. Be ready to discuss specific examples of how you developed and delivered integrated campaigns that drove awareness and generated leads. This will show your understanding of the role and your ability to translate complex offers into engaging propositions.
✨Showcase Your Creative Writing Skills
Prepare to demonstrate your writing prowess. Bring samples of your work that highlight your ability to create compelling content across various formats, from LinkedIn posts to longer-form articles. This will help the interviewers see your confidence in crafting messages that resonate with target audiences.
✨Understand the Sales-Marketing Connection
Be ready to discuss how marketing supports sales and drives revenue. Think of examples where your marketing efforts directly contributed to sales success. This will illustrate your grasp of the business impact of your work and your collaborative approach with sales teams.
✨Embrace a Test-and-Learn Mindset
Prepare to talk about how you've used performance metrics to refine and improve your campaigns. Share specific instances where you adjusted strategies based on results. This shows that you're not just about creating campaigns but also about optimising them for better outcomes.