Performance Analyst in Sunderland

Pay up to £51,762, plus 28.97% employer pension contributions, hybrid working, flexible hours, and great work-life balance.

Do you want to work in a place where your dashboards, KPIs and data storytelling don't just inform decisions, but directly improve outcomes for people at the moments they need support most? This campaign covers four vacancies across three areas within DWP's Digital and Transformation Group: Communication, Collaboration and Network Services; the GOV.UK and Signposting team; and the Performance Analytics Hub.

You'll work alongside product managers, designers, engineers and researchers to ensure services are built with clear success measures, meaningful KPIs and a strong understanding of user behaviour from the outset. Your role goes beyond reporting - you'll help teams define what they are trying to achieve, understand how users move through complex journeys, and use insight to influence what happens next. The work you do will improve outcomes for citizens and strengthen digital services across all of DWP.

The scale of what we do is extraordinary, and our purpose is unique. We'd love you to join us.

What skills, knowledge and experience will you need?

• Performance Measurement: Show how you've developed or shaped approaches to measuring performance. This could include defining meaningful KPIs, setting up frameworks, or translating high-level business goals into clear, measurable outcomes. We're looking for evidence of how your work has helped track performance and drive improvements.
• Communicating Analysis and Insight: Demonstrate how you communicate analysis in a clear and impactful way. Tell us how you've tailored your approach for different audiences, using the right mix of visuals, presentations or written outputs to bring your insights to life. Include examples of how your analysis has informed decisions or led to practical, actionable recommendations.
• Working Together: Provide examples of how you've worked collaboratively with others. This might include building strong relationships with stakeholders, sharing knowledge across teams, or contributing to a positive and inclusive team environment. Show how you support others and help create a culture where people feel valued and respected.
• User-Centred Analysis: Show how you use both quantitative and qualitative data to understand user needs and shape your analysis. Describe how you've delivered insights or recommendations that focus on the user, and how you've worked with user researchers or other colleagues to deepen that understanding. We're also interested in how you've helped others engage with user needs, data or stories in their work.

You and your role:

Performance Analysts in DWP shape how digital services are designed, measured and improved. You'll work closely with multidisciplinary teams to ensure measurement is built into services from the start, helping teams understand whether what they're delivering is actually making things better for users.

You'll design and maintain performance measurement frameworks, including KPIs that reflect both user needs and organisational priorities. You'll also be responsible for implementing and optimising tagging strategies to enhance visibility of service interactions and user journeys. You'll help us understand how data is being captured and used across service lines to measure performance and identify areas for improvement.

You will move our teams beyond surface-level metrics by exploring how users move through services, where friction exists and what the data is really telling us about outcomes. You will work with Google Analytics data and write SQL in Google BigQuery to bring together different data sources, create meaningful analysis, and support clear and reliable dashboards using tools like Looker Studio and Power BI.

Just as importantly, you'll spend time explaining what the data means. This could be tailoring insight for different audiences or helping teams use it to inform future decisions. Your work will help colleagues change what they do in the future, using evidence to improve services and better meet user needs.

This role is ideal for someone who enjoys working collaboratively, is curious about how services perform end-to-end, and cares about using data to make a real difference. If you like asking 'what does success really look like here?' and helping teams answer that question with evidence, then you're in the right place.

Details, Wages, Perks:

• Location: Your choice of Birmingham, Blackpool, Leeds, Manchester, Newcastle or Sheffield.
• Hybrid working: We work a hybrid model - some time at home and some in a hub collaborating face-to-face.
• Pay: Up to £51,762 (£44,447-£46,547 base salary plus a Digital Allowance of up to £5,215, depending on your capability as assessed at interview).
• Pension: Civil Service pension with employer contributions worth 28.97%.
• Holidays: Starting at 26 days, rising to 31 days. Up to 3 extra days off per month through flexi-time. Plus all the usual public holidays.
• Additional benefits: Flexible working, including flex-friendly policies, time off for volunteering and charitable giving, 'I Can Be Me in DWP' - supporting you to bring your authentic self to work, discounts and savings on shopping, days out and more, interest-free loans for bikes and season tickets, sports and social activities, professional development, coaching, mentoring and career progression opportunities.

Our culture and recognition:

• 2024 Diversity Employer of the Year (Computing Women in Tech Excellence Awards)
• Diverse and Inclusive Leadership (Digital Leaders Awards 2024)
• Commended: Best Place to Work in Digital (Computing Digital Technology Leaders Awards 2025)
• Recognised as one of the Best Public Sector Employers (Women in Tech Employer Awards 2025)

Process: We know your time is valuable, so our process has just two stages:

• Apply: Submit your application via Civil Service Jobs (full instructions provided).
• Interview: A single-stage, face-to-face interview.