Senior Director of Category & Brand Growth
Senior Director of Category & Brand Growth

Senior Director of Category & Brand Growth

Full-Time 43200 - 72000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead category and brand growth strategies using advanced data science and AI.
  • Company: Join dunnhumby, a global leader in Customer Data Science.
  • Benefits: Enjoy competitive rewards, flexible working hours, and your birthday off.
  • Why this job: Make a real impact on iconic brands and drive long-term growth.
  • Qualifications: Proven leadership in sales, account management, and data-driven decision-making.
  • Other info: Be part of a diverse and inclusive culture that values your unique contributions.

The predicted salary is between 43200 - 72000 ÂŁ per year.

Apply as Head of Category & Brand Growth at dunnhumby. dunnhumby is the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data‑driven economy. Our mission is to enable businesses to grow and reimagine themselves by becoming advocates and champions for their customers. With deep heritage and expertise in retail, we help the world’s most competitive markets unlock the value of multi‑dimensional data. We employ nearly 2,500 experts across Europe, Asia, Africa and the Americas, working for iconic brands such as Tesco, Coca‑Cola, Meijer, Procter & Gamble and Metro.

We are looking for a talented Head of Category & Brand Growth to redefine how retailers and CPGs collaborate to drive long‑term growth for categories and brands. In this role you will leverage Tesco’s scale, a 24‑million customer data set, and dunnhumby’s advanced data science and AI to create compelling propositions that deliver category and brand growth while unlocking new revenue streams. Your work will influence UK market strategies and global partnerships with the world’s biggest brands.

Key accountabilities for this role:

  • Deliver revenue growth for dunnhumby via new CPG propositions that deliver mutual long‑term growth for categories and brands.
  • Create strong C‑level relationships at Tesco, CPGs and across the wider grocery industry community, orchestrating connections that remove or circumnavigate barriers to accelerate mutual growth.
  • Lead future‑thinking on dunnhumby’s CPG propositions which will elevate supplier brand and trade plans and secure a competitive advantage for Tesco and dunnhumby in the market.
  • Influence internal stakeholders to build and deliver compelling propositions and partnerships that extend dh reach and influence commercial outcomes with brands, leveraging dh international scale and Tesco capability.
  • Lead, inspire and evolve a transformative team and culture underpinning the ambitious growth agenda.
  • Build and nurture C‑suite relationships across UK CPGs to position dunnhumby as the first‑choice growth partner.
  • Develop compelling propositions that extend dh reach and influence within CPGs, leveraging Tesco’s scale and capabilities.
  • Partner with Tesco and CPGs to shape future‑facing growth systems spanning science, tech, processes, data and org design.
  • Deliver incremental sales and profit for Tesco, dunnhumby and CPGs through joint brand and category growth strategies.
  • Lead cross‑functional teams to orchestrate maximum impact across internal and external stakeholders.
  • Review and align UK organisational design with strategic goals, identifying talent needs and opportunities.
  • Work in collaboration with the Data Science team to create new and improved science to power the aligned vision for better data‑led decision‑making in Tesco and CPGs.

What we expect from you in the role:

  • A visionary leader able to connect and align senior external and internal stakeholders, cutting through ambiguity to accelerate commercial outcomes.
  • A leader of high‑performing sales and account‑management teams.
  • Expertise in best‑practice category planning, CPG brand strategy and data‑driven decision‑making.
  • Ability to build strong advisor relationships at C‑level with commercial and technical leaders and be perceived as compelling at this level.
  • Proven ability to deliver step‑change sales growth with operational excellence, maximising profit return.
  • Proven ability to influence retailer decision‑making and drive joint value creation.
  • Expertise in building and leading complex cross‑functional teams, including clients and third parties.
  • A history of leading and delivering large‑scale change/transformation programmes and innovative propositions.

What you can expect from us:

  • Beyond competitive rewards and a degree of personal flexibility, you’ll enjoy a comprehensive rewards package, flexible working hours, your birthday off and investments in cutting‑edge technology.
  • We have a nimble, small‑business feel that gives you the freedom to play, experiment and learn.
  • We live diversity and inclusion every day, supported by networks such as dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive.
  • We want everyone to have the opportunity to shine and perform at the best of their ability throughout our recruitment process, and we are open to supporting you to make the process work best for you.

Our approach to Flexible Working:

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. Some roles lend themselves to flexible options more than others, so if this is important to you, please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

Senior Director of Category & Brand Growth employer: Dunnhumby

At dunnhumby, we pride ourselves on being an exceptional employer that champions innovation and collaboration in the heart of the data-driven economy. Our vibrant work culture fosters personal growth and inclusivity, offering flexible working arrangements and a comprehensive rewards package that includes your birthday off and cutting-edge technology investments. Join us to lead transformative initiatives with iconic brands while enjoying the freedom to experiment and thrive in a supportive environment.
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Contact Detail:

Dunnhumby Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Director of Category & Brand Growth

✨Tip Number 1

Network like a pro! Get out there and connect with industry leaders, especially those at Tesco and other CPGs. Attend events, webinars, or even casual meet-ups to build those all-important relationships that can help you stand out.

✨Tip Number 2

Showcase your expertise! Prepare a portfolio or case studies that highlight your successes in category planning and brand strategy. When you get the chance to chat with potential employers, share these insights to demonstrate your value.

✨Tip Number 3

Be ready to discuss data! Since dunnhumby is all about data-driven decision-making, brush up on your knowledge of data science and how it can influence growth strategies. Be prepared to talk about how you've used data in past roles.

✨Tip Number 4

Apply through our website! We want to see your application come through directly. It shows you're serious about joining us and gives you a better chance to shine in the process. Don’t miss out on this opportunity!

We think you need these skills to ace Senior Director of Category & Brand Growth

Category Planning
CPG Brand Strategy
Data-Driven Decision-Making
Sales Growth
Operational Excellence
Stakeholder Management
Cross-Functional Team Leadership
Change Management
Relationship Building
Commercial Acumen
Influencing Skills
Strategic Thinking
Data Science Collaboration
Revenue Growth Strategies

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Category & Brand Growth role. Highlight your experience in category planning and CPG brand strategy, as well as any relevant data-driven decision-making skills that align with dunnhumby's mission.

Showcase Your Leadership Skills: We want to see how you've led high-performing teams and driven large-scale change. Share specific examples of how you've influenced stakeholders and delivered growth in previous roles to demonstrate your visionary leadership.

Connect the Dots: When writing your application, make sure to connect your past experiences with the key accountabilities listed in the job description. This will show us that you understand the role and can deliver on its expectations.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at dunnhumby.

How to prepare for a job interview at Dunnhumby

✨Know Your Data

As a candidate for the Head of Category & Brand Growth, you need to be well-versed in data-driven decision-making. Familiarise yourself with dunnhumby’s approach to customer data science and how it can be leveraged for category and brand growth. Be ready to discuss specific examples of how you've used data to drive results in previous roles.

✨Build C-Level Connections

This role requires strong relationships with C-level executives. Prepare to share your strategies for building and maintaining these connections. Think about past experiences where you successfully influenced senior stakeholders and how you navigated complex organisational structures to achieve mutual growth.

✨Showcase Your Visionary Leadership

Dunnhumby is looking for a visionary leader. Be prepared to articulate your vision for category and brand growth, especially in the context of collaboration with retailers and CPGs. Highlight your experience in leading high-performing teams and driving large-scale change initiatives that align with strategic goals.

✨Prepare for Cross-Functional Collaboration

This position involves leading cross-functional teams. Come equipped with examples of how you've successfully orchestrated collaboration across different departments or with external partners. Discuss how you’ve managed to align diverse teams towards a common goal, particularly in delivering innovative propositions.

Senior Director of Category & Brand Growth
Dunnhumby

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