At a Glance
- Tasks: Lead the development of measurement frameworks for Tesco Media's innovative campaigns.
- Company: Join dunnhumby, a global leader in Customer Data Science with iconic brands.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and career advancement.
- Why this job: Make a real impact by shaping how brands connect with customers through data-driven insights.
- Qualifications: Experience in measurement strategy and strong collaboration skills required.
The predicted salary is between 60000 - 80000 £ per year.
dunnhumby is the global leader in Customer Data Science, partnering with the world’s most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers.
dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever and Metro. Tesco Media is the ultimate media partner to brands, built on unrivalled customer insight. It helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase.
Through Tesco, the UK’s largest grocery retailer with over 24 million Clubcard households, Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve business’s greatest marketing challenges, unlocking growth by enabling brands to connect with customers in meaningful ways online, in-store and via its offsite partners, all while enhancing the shopping experience for its customers.
We’re looking for a talented Senior Lead, Measurement Strategy who expects more from their career. Sitting within the Measurement Strategy team, this role will drive the development and implementation of scalable measurement frameworks across Tesco Media, partnering with Product, Data Science, and Proposition teams to define KPIs, enable robust campaign measurement, and demonstrate the impact of retail media across channels.
What you’ll be working on:
- Support Measurement Strategy for Tesco Media Propositions and Channels
- Develop and implement scalable measurement frameworks across Tesco Media’s core channels, including omnichannel and full-funnel campaigns.
- Define and validate KPIs and success metrics to ensure measurement approaches are feasible, scalable, and aligned to proposition and commercial objectives.
- Partner with Data Science to shape reporting approaches, templates, and automation of measurement outputs.
- Support the go-to-market and activation of new measurement capabilities, aligning cross-functional teams to enable successful launch readiness.
- Ensure all new propositions are supported with credible, robust, and scalable measurement approaches at launch.
- Collaborate with Proposition & GTM teams and Measurement Strategists to define and action testing plans to generate proof points that drive proposition growth.
Measurement Strategy Senior Lead employer: dunnhumby
At dunnhumby, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our Measurement Strategy Senior Lead role provides unique opportunities for professional growth within a global leader in Customer Data Science, where you will work alongside industry experts on transformative projects for iconic brands. With a commitment to employee development and a focus on meaningful impact, our London office is the perfect environment for those looking to elevate their careers while making a difference in the retail landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Measurement Strategy Senior Lead
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at dunnhumby or Tesco Media. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with measurement frameworks and KPIs. Bring these along to interviews to demonstrate your expertise and how you can add value.
✨Tip Number 3
Be ready to discuss real-world examples. Think about how you've tackled measurement challenges in the past and be prepared to share these stories. It shows you're not just book-smart but also practical!
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Plus, it gives you a chance to showcase your enthusiasm for joining the team at dunnhumby and making an impact in measurement strategy.
We think you need these skills to ace Measurement Strategy Senior Lead
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about the opportunity to work with Tesco Media and make a real impact in measurement strategy.
Tailor Your CV:Make sure your CV is tailored to the job description. Highlight your relevant experience and skills that align with the responsibilities of the Measurement Strategy Senior Lead. We love seeing how your background fits with what we do!
Be Clear and Concise:Keep your application clear and to the point. Use straightforward language and avoid jargon where possible. We appreciate a well-structured application that makes it easy for us to see your qualifications at a glance.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at dunnhumby.
How to prepare for a job interview at dunnhumby
✨Know Your Numbers
As a Senior Lead in Measurement Strategy, you’ll need to demonstrate your understanding of KPIs and success metrics. Brush up on relevant metrics and be ready to discuss how you’ve defined and validated them in past roles. This shows you’re not just familiar with the concepts but can apply them effectively.
✨Showcase Your Collaboration Skills
This role involves working closely with Product, Data Science, and Proposition teams. Prepare examples of how you’ve successfully collaborated across departments in previous positions. Highlight specific projects where teamwork led to measurable outcomes, as this will resonate well with the interviewers.
✨Be Ready to Discuss Frameworks
You’ll be developing scalable measurement frameworks, so come prepared to talk about any frameworks you’ve implemented before. Discuss the challenges you faced, how you overcame them, and the impact your frameworks had on campaign measurement. This will show your strategic thinking and problem-solving skills.
✨Understand Tesco Media’s Landscape
Familiarise yourself with Tesco Media and its role in the retail landscape. Research their current propositions and think about how your experience aligns with their goals. Being able to speak knowledgeably about their business will demonstrate your genuine interest and help you stand out as a candidate.
