Head of Measurement - Tesco Media

dunnhumby is the global leader in Customer Data Science, partnering with the world’s most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers. dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever and Metro.

Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it’s a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase. Through Tesco, the UK’s largest grocery retailer with over 24 million Clubcard households – representing nearly every home in the UK – Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve business’s greatest marketing challenges, unlocking growth by enabling brands to connect with customers in meaningful ways online, in‑store and via its off‑site partners, all while enhancing the shopping experience for its customers.

We’re looking for a Head of Measurement - Tesco Media who expects more from their career. Sitting within the Propositions and Go To Market Team, this person will own and scale our UK measurement proposition, helping brands and agencies understand the true incremental impact of retail media across onsite, offsite and in‑store channels. This is a senior, high‑impact role at the intersection of clients, product, data science and sales, shaping how retail media effectiveness is measured, sold and optimised.

What you’ll be working on

• Measurement Strategy
  • Define a multi‑year measurement strategy and secure approval from Retail Media leadership.
  • Elevate Tesco Media’s measurement reputation through industry engagement and thought leadership.
  • Lead and manage a high‑performing measurement and insights experts.
  • Foster a culture of analytical excellence, experimentation, and commercial impact.
• Client Partnership
  • Act as the strategic advisor to priority advertisers and agencies.
  • Develop learning agendas and test‑and‑learn plans aligned to brand and commercial goals.
  • Turn complex insights into clear, compelling narratives for senior stakeholders.
• Scaling Measurement Products
  • Build and scale incrementality testing across onsite, offsite, and in‑store media.
  • Link brand impact to lower‑funnel and loyalty outcomes.
  • Develop omnichannel measurement views demonstrating total retail impact.
  • Partner with product, data science, and engineering to shape full‑funnel, multichannel, and experimentation solutions.
  • Represent client and commercial needs in product roadmaps.
• Partnership Management
  • Own relationships with external measurement and data partners.
  • Introduce new solutions with strong internal enablement and positioning.
• Commercial Enablement
  • Support sales with proof points, case studies, and best‑practice frameworks.
  • Provide senior measurement input into briefs and strategic conversations.

What we expect from you

• Strong people management experience, with a track record of building and developing high‑performing teams.
• Strong experience in measurement, analytics or marketing science (retail media, platforms, agencies or data providers).
• Deep understanding of incrementality, full‑funnel and omnichannel measurement.
• Proven client‑facing leadership with senior brand and agency stakeholders.
• Experience influencing measurement or product roadmaps.
• Ability to turn complex data into clear, commercial stories.
• Experience working in matrixed organizations with many Measurement stakeholders and product dependencies, or having served clients of this type.
• Experience within a Retail Media Network or with MMM, brand lift or offline attribution is strongly preferred.

What you can expect from us

We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off. You’ll also benefit from an investment in cutting‑edge technology that reflects our global ambition. But with a nimble, small‑business feel that gives you the freedom to play, experiment and learn.

And we don’t just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

Diversity and Inclusion

At dunnhumby, we utilise our diversity of thought as our competitive edge. We are proud of our diversity and committed to making dunnhumby an even more inclusive place to work that we can be proud of. Our diversity and inclusion work is designed to cultivate a culture of belonging, where every dunnhumbian feels safe to bring their whole self to work, where everyone is welcome and we practice what we preach. We have a full D&I strategy to implement this long‑term behaviour change; in addition, we have five employee‑led network groups to support colleagues in the areas of gender, sexual orientation, multiculturalism, mental health and wellbeing, and family.