Category Alignment Lead in London

We’re looking for a talented Category Alignment Lead who expects more from their career. This is a highly strategic role where you will shape how media delivers growth across key categories—bringing together customer insight, commercial priorities, and media expertise to create impactful, measurable strategies. Sitting at the intersection of media, sales, and category planning, you’ll play a critical role in defining how brands connect with customers across Tesco Media’s ecosystem, influencing investment decisions and driving meaningful business outcomes.

What you’ll be working on:

• Lead category-focused media strategy
• Develop customer-first, full-funnel media strategies that align with category priorities and commercial objectives, balancing brand building and performance outcomes.
• Act as a media expert and thought leader
• Bring deep expertise across onsite, offsite, in-store, and emerging media channels, acting as a center of excellence and raising the bar for media strategy.
• Embed media into commercial planning
• Partner closely with category, commercial, and sales teams to ensure media strategies are fully aligned to trading priorities and growth opportunities.
• Turn insights into action
• Use customer, category, and campaign data to uncover opportunities and translate them into clear, commercially focused recommendations that influence decision‑making.
• Unlock growth with sales and partners
• Collaborate with sales teams to bring media strategies to life in client and supplier conversations, driving investment and engagement.
• Lead key initiatives and projects
• Provide clear direction across cross‑functional programmes, ensuring alignment and delivery without unnecessary complexity.
• Influence senior stakeholders
• Partner with leadership, commercial, and brand teams to embed media thinking into business planning and articulate the value of media investment.

What we’re looking for:

• Demonstrated experience in media strategy, retail media, or integrated marketing
• Strong commercial mindset with the ability to link media investment to business impact
• Confidence working with data and insights to shape strategy and recommendations
• Proven ability to influence senior stakeholders and work cross‑functionally
• Experience collaborating with sales, commercial, or category teams
• Excellent communication skills, with the ability to translate complexity into clear narratives
• A proactive, strategic thinker who thrives in a fast‑paced, evolving environment

What you can expect from us:

We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off. You’ll also benefit from an investment in cutting‑edge technology that reflects our global ambition. But with a nimble, small‑business feel that gives you the freedom to play, experiment and learn.

Our approach to Flexible Working:

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. We believe that you will do your best at work if you have a work/life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

Global Diversity and Inclusion:

At dunnhumby, we utilise our diversity of thought as our competitive edge. We are proud of our diversity and committed to making dunnhumby an even more inclusive place to work that we can be proud of. Our diversity and inclusion work is designed to cultivate a culture of belonging, where every dunnhumbian feels safe to bring their whole self to work, where everyone is welcome and we practice what we preach. We have a full D&I strategy to implement this long‑term behaviour change; in addition, we have five employee‑led network groups to support colleagues in the areas of gender, sexual orientation, multiculturalism, mental health and wellbeing, and family.