At a Glance
- Tasks: Lead product vision for Tesco Media’s campaign management platform and drive innovative AdTech solutions.
- Company: Join dunnhumby, a global leader in Customer Data Science, partnering with iconic brands.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team driving innovation in a fast-paced industry.
- Why this job: Shape the future of retail media and make a real impact on brand connections.
- Qualifications: Proven experience in product leadership within retail media or AdTech environments.
The predicted salary is between 100000 - 150000 £ per year.
hackajob is collaborating with Dunnhumby Ltd to connect them with exceptional professionals for this role. dunnhumby is the global leader in Customer Data Science, partnering with the world’s most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers.
dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever and Metro.
Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it’s a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase.
Through Tesco, the UK’s largest grocery retailer with over 24 million Clubcard households - representing nearly every home in the UK - Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve business’s greatest marketing challenges, unlocking growth by enabling brands to connect with customers in meaningful ways online, in-store and via its offsite partners, all while enhancing the shopping experience for its customers.
The role of Head of Product owns the product vision and roadmap for Tesco Media’s campaign management platform — the core system that enables advertisers and agencies to plan, buy, optimise and measure media across our omnichannel retail media network.
You’ll lead a high‑performing product organisation, working in close partnership with Engineering, Design, Data, Sales, Media Strategy and Operations teams. This is a highly visible role with direct exposure to senior stakeholders, agencies, brands and CPGs, where you’ll balance ambitious platform evolution with reliability, security and commercial outcomes.
What You’ll Do
- Product Vision & Strategy
- Define and drive the long‑term product vision and roadmap for campaign management across all Tesco Media propositions (onsite, offsite, in‑store and CRM).
- Build a scalable, integrated AdTech ecosystem that supports many advertiser, agency and partner use cases.
- Shape how brands and agencies access Tesco Media inventory through self‑serve and managed‑service models.
- Self‑Serve Platform & AdTech Development
- Own the end‑to‑end campaign lifecycle — from insights and planning through activation, measurement and optimisation.
- Deliver a best‑in‑class, modular self‑serve platform that drives adoption, revenue growth and customer satisfaction.
- Reduce time‑to‑market and operational friction through intelligent workflows, governance and execution controls.
- Define the build / buy / partner strategy and lead secure integration of third‑party AdTech solutions.
- Ecosystem & Integrations
- Build integrations with leading AdTech and retail media platforms (e.g. Skai, Pacvue, DSPs such as The Trade Desk).
- Ensure interoperability with wider martech and programmatic ecosystems.
- Data‑Led Product Management
- Define product OKRs and success metrics aligned to Tesco Media’s commercial objectives.
- Use data, experimentation and rapid testing to drive continuous improvement, performance and innovation.
- Leadership & Stakeholder Management
- Build, lead and inspire a global product team, partnering closely with Design and Engineering.
- Act as a trusted advisor to senior and executive stakeholders across dunnhumby, Tesco Media and the wider Tesco Group.
- Navigate complex technical, commercial and operational trade‑offs with clarity and confidence.
- Industry Leadership
- Represent Tesco Media externally, positioning us as a thought leader in retail media and AdTech.
- Develop product playbooks, collateral and thought leadership content to support market adoption.
What We’re Looking For
- Experience
- Proven senior product leadership experience within retail media, AdTech or B2B platform environments.
- Track record of defining and delivering large‑scale platform products from concept through launch and scale.
- Deep understanding of AdTech ecosystems, platform architecture, APIs and data models.
- Experience leading complex third‑party integrations and build / buy / partner decisions.
- Strong commercial, analytical and customer‑centric mindset.
- Leadership & Mindset
- Visionary, strategic thinker who can translate ambition into clear, actionable roadmaps.
Senior Director, Product Management - Ads & Campaign Platform (Retail Media) in Birmingham employer: Dunnhumby Ltd
Dunnhumby Ltd is an exceptional employer that champions a culture of innovation and collaboration, making it an ideal place for professionals seeking to make a meaningful impact in the field of Customer Data Science. With a strong commitment to employee growth, flexible working arrangements, and a diverse and inclusive environment, employees are empowered to thrive both personally and professionally. Located in Hammersmith, the company offers a dynamic work atmosphere where cutting-edge technology meets a small-business feel, allowing for creativity and experimentation in driving transformative change for iconic brands like Tesco.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director, Product Management - Ads & Campaign Platform (Retail Media) in Birmingham
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Dunnhumby Ltd!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Dunnhumby Ltd would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Dunnhumby Ltd through your school's career services!
We think you need these skills to ace Senior Director, Product Management - Ads & Campaign Platform (Retail Media) in Birmingham
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Director, Product Management - Ads & Campaign Platform (Retail Media), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Director, Product Management - Ads & Campaign Platform (Retail Media) position at Dunnhumby Ltd. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Dunnhumby Ltd
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
