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- Tasks: Manage and grow Inspire Brands' International Omni-Channel business across various channels.
- Company: Join a leading multi-brand restaurant company with iconic brands worldwide.
- Benefits: Competitive salary, career growth opportunities, and a dynamic work environment.
- Other info: Collaborate with diverse teams to drive innovative marketing and commercial plans.
- Why this job: Make a real impact on brand strategies and partner performance in a fast-paced industry.
- Qualifications: Bachelor’s degree and 6+ years in FMCG or Omni-Channel roles required.
The predicted salary is between 60000 - 80000 £ per year.
Responsible for managing, growing, and scaling Inspire Brands International Omni-Channel business across At-Home, Out-of-Home and On-The-Go channels, with an increased focus on commercial execution, trade activation, and partner performance management. This role focuses exclusively on scaling existing Omni-Channel partnerships, ensuring brand strategies are translated into in-market execution, shelf visibility, promotional effectiveness, and sustainable profitability, while strengthening collaboration across Marketing, Finance, Supply Chain, Insights, and Commercialization.
RESPONSIBILITIES
- Managing Existing Omni-Channel Partnerships: Owning day-to-day commercial management of existing International and Regional Omni-Channel Licensees. Drives year-on-year growth of Licensee through strong governance, execution excellence, and continuous performance optimization.
- Trade Marketing & In-Market Execution: Working closely with partners to activate brands in-market, including promotional mechanics, secondary placements, visibility standards, launch execution, and seasonal activations aligned with brand positioning and channel roles.
- Positioning, Promotion & Pack Architecture: Supporting partners on category positioning, promotional depth and cadence, pack roles, and channel differentiation; to maximize profitability while protecting brand equity.
- Marketing & Brand Activation Alignment: Partnering with Brand and Marketing teams to translate brand strategies into practical market and trade plans, ensuring marketing initiatives are executable, commercially sound, and impactful at shelf.
- Commercial Planning & Joint-Business-Plans (JBPs): Leading development, execution, and tracking of JBPs with partners, covering volume, distribution, pricing, promotion, trade investment, innovation support, and key commercial KPIs.
- Partner Engagement & Governance: Leading regular partner connects, performance reviews, and escalation management, ensuring alignment on priorities, risks, and opportunities.
- Internal Cross-Functional Leadership: Acting as the internal champion for Omni-Channel partners, coordinating delivery across Insights, Commercialization, Supply Chain, Finance, Regulatory, Marketing, Field Marketing, and Regional IBM teams.
- Annual Planning & Budget Support: Supporting annual planning cycles, innovation planning, and budget development for existing partners, ensuring alignment with Omni-Channel priorities and financial targets.
- Category Management: Supporting Category Management across key Omni-Channel categories (RTD, Packaged Ice Cream, Packaged Coffee), including SKU tracking, innovation performance, price positioning, and competitive benchmarks in priority markets.
- Market & Industry Insight: Maintaining strong understanding of FMCG trade practices, competitive dynamics, and category trends impacting Omni-Channel performance.
EDUCATION AND EXPERIENCE QUALIFICATIONS
- Bachelor’s degree.
- Minimum six+ years’ experience in FMCG Commercial, Trade Marketing, Sales Operations, or Omni-Channel roles, preferably with global or regional brands.
- Prior experience working with Global Brands in a retail environment.
- Have a keen interest in Brand & Marketing, formal training a bonus.
- Experience managing established partnerships and complex stakeholder environments.
REQUIRED KNOWLEDGE, SKILLS OR ABILITIES
- Strong relationship management skills, with proven ability to manage constructive and challenging commercial conversations.
- In-depth understanding of FMCG commercial fundamentals, including annual planning cycles, trade investment, pricing logic, innovation support, and P&L drivers.
- Strong understanding of Joint-Business-Planning principles and governance.
- Ability to translate brand and marketing strategies into executable trade and commercial plans.
- Strategic and analytical mindset, able to balance long-term objectives with short-term execution.
- Ability to prioritize and re-prioritize activities based on growth impact and business needs.
- Strong cross-functional leadership skills within a highly matrixed organization.
- Ability to influence outcomes through collaboration, data-led storytelling, and stakeholder management.
Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide. We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.
Manager, International Omni-Channel employer: Dunkin Donuts
Contact Detail:
Dunkin Donuts Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, International Omni-Channel
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG world and let them know you're on the hunt for a role. You never know who might have the inside scoop on opportunities that aren't advertised.
✨Tip Number 2
Prepare for those interviews by researching the company and its Omni-Channel strategies. Show us you understand how to drive growth and manage partnerships effectively—this will set you apart from the crowd!
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've successfully managed partnerships or executed trade marketing plans. We love hearing about real-life experiences that demonstrate your capabilities.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you're genuinely interested in being part of the Inspire family.
We think you need these skills to ace Manager, International Omni-Channel
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in managing partnerships and trade marketing. We want to see how your skills align with the responsibilities outlined in the job description.
Showcase Your Achievements: Don’t just list your duties; share specific examples of how you’ve driven growth or improved performance in previous roles. We love numbers, so if you can quantify your success, even better!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits our culture, so don’t be afraid to show us what makes you unique and passionate about the role.
Apply Through Our Website: For the best chance of getting noticed, make sure to submit your application through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Dunkin Donuts
✨Know Your Omni-Channel Inside Out
Before the interview, dive deep into the specifics of omni-channel strategies, especially in the FMCG sector. Familiarise yourself with how brands like Inspire manage their partnerships and trade marketing. This knowledge will help you speak confidently about your experience and how it aligns with their goals.
✨Showcase Your Relationship Management Skills
Prepare examples that highlight your ability to manage complex stakeholder environments and navigate challenging conversations. Think of specific instances where you successfully influenced outcomes through collaboration and effective communication—this is key for the role.
✨Be Ready to Discuss Commercial Planning
Brush up on Joint-Business-Planning principles and be prepared to discuss how you've developed and executed JBPs in the past. Highlight your understanding of trade investments, pricing logic, and how these elements contribute to overall profitability.
✨Demonstrate Your Strategic Mindset
Think about how you balance long-term objectives with short-term execution. Be ready to share examples of how you've prioritised activities based on growth impact and business needs. This will show that you can think strategically while also being action-oriented.